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The Spectrum of Data-Driven CX (And Why There’s No Magic Metric)

Experience Investigators by 360Connext

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. But we see teams fall into an all-too-common trap when they don’t focus on why they’re collecting these metrics. Few experienced professionals dare to venture off from these tried-and-true metrics. And that’s a problem.

Metrics 270
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How to Use CX Metrics to Find Bottlenecks to Product Led Growth

InMoment XI

Investor Blake Bartlett coined the term “ End User Era ” to capture an important shift that is happening on an organizational level across industries: “Today, software just shows up in the workplace unannounced. Metrics are essential to understanding progress on the product led growth curve. Where are the bottlenecks?

Metrics 260
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3 Tips for Developing Courses Your Customers Will Love

Gainsight

You can devote yourself to finding the perfect leader, setting realistic goals , and customizing every corner of your academy, but launching an impactful program requires more than a sturdy infrastructure; it requires courses that guide your customers to their desired outcomes. Without that, you’ll be up a creek without a paddle.

Course 52
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NPS, CES, CSAT: Which One is the Best Metric?

GetFeedback

NPS, CES, and CSAT are customer loyalty metrics. A great customer experience (CX) , of course. . Today, we’ll discuss the three most popular customer loyalty metrics that fall under the structured category—NPS, CES, and CSAT—and the role that each should play in your CX strategy. Which loyalty metric is the best? .

NPS 278
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The Best Way to Identify (and Share) the Moments that Matter with Frontline Employees

InMoment XI

Metrics, metrics, metrics. It’s common for frontline employees like contact center agents to be inundated with them—schedule adherence, efficiency, handle time, and hopefully, amid all of that and more, customer experience (CX) metrics. Let’s get started! Sharing What Matters with Frontline Employees.

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How to Triumph Over Budget Cuts and Prove Your Marketing ROI

C3Centricity

Of course, this figure varies by industry, with retail, e-commerce, and consumer goods companies often seeing higher returns thanks to direct purchase links in their emails. This involves analyzing each channel’s performance against key metrics to identify areas where spending can be optimized.

ROI 226
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How to Use AI to Create Great Customer Education Course Content

Gainsight

The use cases for AI are endless but most commonly tied to industries like healthcare, financial services, transportation, retail, energy, and manufacturing. These are the headline-grabbing use cases, but the rise of AI is trickling into other industries, including Customer Education. by 2028, up from $6.8b AI can help.

Course 52