Optimove

JUNE 29, 2023

The survey also reveals that 86% of consumers plan to repeat purchases from the same brands as last year. Plus, typically budget-conscious consumers are willing to invest more in educational needs, a significant increase compared to other shopping periods such as holidays, summer, and Mother’s Day.

Loyalty 52

Loyalty Consumers Survey Loyalty Programs 52

CustomerSuccessBox

SEPTEMBER 20, 2021

Over the last few years, we’ve seen a lot of growth in the Customer Success space, which means there’s now even more content out there on the web for you to research, consume and rely on. Let’s look at the top customer success blogs. As well as their actionable customer success platform they provide a widely respected blog.

Customer Success 64

Customer Success Customer Centricity Consulting B2B 64

Think Customers

APRIL 13, 2016

Along with "next guest, please" the phrase consumers most likely hear at a store is, "are you part of our loyalty program?" But while most companies have a loyalty program, many still struggle to pull actionable insights from the mountain of loyalty data they've collected. 1to1Media.com/weblog.

Loyalty Programs 40

Loyalty Programs Loyalty Consumers Data 40

ShepHyken

FEBRUARY 18, 2024

My Comment: Lately, I seem to be attracted to articles on loyalty programs. Perhaps that’s why you’ll find at least two articles about loyalty in this week’s roundup. Our CX research finds that 76% of customers are more likely to return to a company with a rewards or loyalty program.

Customer Service 61

Customer Service Net Promoter Score Loyalty Programs Gamification 61

BirdEye

APRIL 28, 2023

In this blog post, we’ll be discussing seven different strategies that can help you boost your business’s profits and get the most out of every client interaction. When debating whether to make a purchase online, 93% of consumers say they rely on the advice and experiences of other buyers to make a decision.

Insurance 98

Insurance Strategy Marketing Social Media 98

Experience Investigators by 360Connext

NOVEMBER 13, 2014

The latest Retail Customer Experience report, Retail Future Trends 2015 , highlights how both consumers and retailers are feeling about trends in retailing. The survey results from consumers highlighted what customers are really seeking. Want to appeal to consumers in retail? I find this compelling.

Customer Confidence 279

Customer Confidence Report Loyalty Programs Retail 279

Beyond Philosophy

JUNE 1, 2015

And, what is the impact of loyalty programs on enterprise profitability? Overall, companies with loyalty programs have grown at about the same rate as companies without them; but there is variance in performance value among industries. Key among these are: Integrate Loyalty Into the Full Experience. Use the Data.

Loyalty Programs 60

Loyalty Programs Loyalty Airlines Hotels 60

ShepHyken

MAY 18, 2018

These ideas include tracking customer information, establishing loyalty programs, listening to customer concerns, and focusing on building your online reputation. In today’s customer-driven economy, consumers are becoming more and more demanding about the products and services they choose, and it’s not surprising.

Loyalty Programs 79

Loyalty Programs Advertising Loyalty Brands 79

Grade.us

MAY 9, 2017

There are plenty of ways to offer value to customers beyond the sale of products or services, but one of the most popular methods that business owners use is the loyalty program. The average American household is enrolled in 29 loyalty programs as of 2015 , according to a census by Colloquy. Win-win situation.

Loyalty Programs 38

Loyalty Programs Loyalty System Rewards Programs 38

Think Customers

MARCH 18, 2015

The retail landscape is crowded with loyalty programs giving consumers a plethora of points, discounts, and rewards-based memberships to choose from. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. Customer Loyalty homepage' 1to1Media.com/weblog.

Loyalty Programs 40

Loyalty Programs Loyalty Travel Brands 40

CX Journey

OCTOBER 24, 2018

Not to mention, most consumers expect a real-time response, as well. Create a follow-up program where you contact the customer after the sale to make sure they're satisfied. Keep the order form simple and easy to complete, saving the consumer time. Building loyalty takes time and commitment.

Omni-Channel 237

Omni-Channel Customer Experience Social Media How To 237

Comm100

OCTOBER 8, 2016

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. But 68% of consumers will not go back to a provider once they’ve left, and 80% of them believe the company could have done more to retain their business in the first place.

Customer Retention 151

Customer Retention Loyalty Strategy Loyalty Programs 151

SmartMessage Blog

JULY 20, 2023

What Is Customer Loyalty and Why Is It Important? Customer loyalty means a consistent and positive emotional bond between a consumer and a particular brand, company, or product. Customer loyalty definition centers on the bond between a brand and its customers.

Loyalty 52

Loyalty Management Loyalty Programs Competitive Advantage 52

GetFeedback

JUNE 11, 2019

Deloitte’s study integrated data from 800 consumers, a 12-person online panel, and analyzed 91 million social media posts as well as 2,090 completed Voice of the Customer surveys. Brand loyalty is driven by emotional connections. According to Deloitte 70% of consumers believe that a brand relationship includes providing feedback.

Study 170

Study Loyalty Connections Loyalty Programs 170

BirdEye

JULY 5, 2023

This blog helps you grow your business with relationship marketing. Customer loyalty programs Customer loyalty programs are a staple in all marketing strategies. Exclusive offers and events Above, we’ve touched on some types of loyalty programs that businesses typically employ.

Examples 98

Examples Strategy Marketing Social Media 98

Retently

JUNE 28, 2022

In addition, it is a nice touch to reach out to those customers who already promote your brand in social media or blogs and offer them a gift to reward their loyalty and willingness to recommend you. Meaningful loyalty programs not only drive customer retention by showing care towards existing customers.

NPS 148

NPS Net Promoter Score Feedback Case Study 148

SmartMessage Blog

JULY 13, 2023

What Is Customer Loyalty and Why Is It Important? Customer loyalty means a consistent and positive emotional bond between a consumer and a particular brand, company, or product. Customer loyalty definition centers on the bond between a brand and its customers.

Loyalty 40

Loyalty Management Loyalty Programs Competitive Advantage 40

Alida

FEBRUARY 22, 2017

To keep up with rising consumer and market expectations, an ever increasing number of companies are now prioritizing becoming customer-led. Loyalty program software does something similar, tracking how much people spend with a company. The value of relationships is based on something much deeper. Move beyond transactions .

Customer relationships 180

Customer relationships CRM Customer Centricity Loyalty Programs 180

ShepHyken

APRIL 20, 2020

Loyalty programs boost businesses’ ability to keep customers by Jill Young Miller. Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St. 7 Ways to Add More Value to Your Loyalty Program by Emily Rudin. Here are my top five picks from last week.

Loyalty Programs 64

Loyalty Programs Customer Service Rewards Programs Loyalty 64

ShepHyken

MAY 28, 2018

My Comment: Bruce Turkel is a branding expert and writes a weekly informative and often entertaining (and sometimes edgy) blog post. Power survey that says 67% of consumers have used social media to resolve customer service issues. More Than One-Third Of Shoppers Would Pay For Enhanced Loyalty Programs by Marie Griffin.

Customer Service 77

Customer Service Loyalty Programs Social Media Loyalty 77

BirdEye

AUGUST 7, 2023

Build trust: Consumers have trust issues with auto repair shops without significant social proof and positive customer reviews. Customer loyalty: A big part of auto repair shop marketing involves turning first-time customers into long-term advocates. Run a loyalty program to drive repeat business Implement a loyalty program.

Strategy 52

Strategy Sales Marketing Social Media 52

Beyond Philosophy

MAY 10, 2017

As I’ll discuss later, most consumers are a lot like me. And it makes you wonder, why do we call them “loyalty” programs if they don’t make customers loyal? What is Loyalty Anyway? Loyalty means you’ve made an emotional attachment. True loyalty is based on shared values, positive emotional experiences and trust.

Loyalty 138

Loyalty Loyalty Programs Airlines Rewards Programs 138

ShepHyken

APRIL 11, 2022

Your Loyalty Program Might Be Losing You Money by Raghuram Iyengar, Young-Hoon Park, and Qi Yu. With the average American consumer spending more than $2,000 a year on coffee, this sounded like an incredible deal for coffee drinkers — begging the question, how could Panera possibly justify such generosity? For just $8.99

Customer Service 64

Customer Service Employee Engagement Customer Service Training Loyalty Programs 64

SurveySparrow

FEBRUARY 22, 2024

Customer Loyalty Programs There are software that helps with the customer loyalty program , and that’s next on the list of this customer retention software. Customer loyalty programs are a strategic approach to encourage repeat business from customers. They are as follows.

Customer Retention 52

Customer Retention Software Gamification e-support 52

SurveySensum

SEPTEMBER 6, 2023

This involves specific strategies that we’ll discuss in this blog. In fact, according to a Forbes study, 63% of consumers switch brands because of poor personalization. Creating a Well-Crafted Loyalty Program Have you heard about Beauty Insider? Thus it’s important to personalize your customer engagement.

NPS 52

NPS Brands Social Media Net Promoter Score 52

Optimove

DECEMBER 28, 2023

Our research reveals that 63% of consumers say they can identify when marketing AI is at play. Invest in customer engagement strategies, such as loyalty programs, email marketing, and social media engagement, to keep customers coming back. Monitor and Adapt to Trends  Stay vigilant about market trends and consumer behaviors.

CRM 69

CRM Marketing Social Media Analysis 69

GetFeedback

JANUARY 28, 2020

Given that video consumption is half as much time to consume than written text, 82% of people would prefer to watch a live video than to read a blog post. Stories can help you share useful tips and tutorials for people who feel like throwing out when it comes to reading long-form blog posts. Facebook live video.

Social Media 322

Social Media Customer Retention Strategy Video 322

SurveySparrow

SEPTEMBER 22, 2022

In this blog post, we’ll explore some of the reasons why Apple’s NPS score is so high and what other companies can learn from their success. This commitment to innovation and design has helped them stand out from the competition and build a loyal following among consumers. Strong brand loyalty. Loyalty Programs.

NPS 59

NPS Net Promoter Score Industry Effort Score 59

SuiteCX

JULY 31, 2017

Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. If you are a typical consumer you have dozens of plastic cards in your purse/wallet/drawer at home.

ROI 100

ROI Loyalty Measurement Loyalty Programs 100

SuiteCX

JULY 31, 2017

Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. If you are a typical consumer you have dozens of plastic cards in your purse/wallet/drawer at home.

ROI 100

ROI Loyalty Measurement Loyalty Programs 100

Beyond Philosophy

JUNE 11, 2015

…just how jaded and seeking for social interaction have customers become, in their relationships with vendors and their loyalty and engagement programs, that experiences need to always be fun and inclusive? Overcome short attention spans by enabling consumers to quickly move from stage to stage in games.

Gamification 60

Gamification Loyalty Programs Loyalty Consumers 60

Win the Customer

DECEMBER 19, 2022

In this blog post, we’ll explore how the restaurant industry has used technology, specifically digital menus and order-ahead apps, to transform the customer dining experience. It also adds an educational dimension to dining, allowing patrons to learn more about the food they’re consuming.

System 52

System Loyalty Programs Wait Times Technology 52

Optimove

JUNE 22, 2020

With brands looking to maintain a differentiated and consistent brand experience to consumers, both in-store and direct-to-consumer (DTC), addressing the above problem is of key strategic importance. Using Loyalty Data to Power Customer Retention and Reactivation.

Customer Retention 52

Customer Retention Loyalty Data Loyalty Programs 52

Beyond Philosophy

APRIL 18, 2017

Traditional sales advice says that it’s easier to keep a past customer than to get a new one, and so there’s been a proliferation of customer loyalty programs over the past few years. However, McKinsey reports that fewer people are actively engaged in these programs today than in the past. Not Meeting Your Targets? Here’s Why.

Sales 124

Sales Loyalty Programs Consulting Loyalty 124

Optimove

OCTOBER 5, 2023

They see the need as our survey of consumers regarding marketing fatigue revealed that two-thirds of consumers (66%) want fewer marketing messages, and 27% feel they are bombarded by marketing messages. 79% of consumers in our 2023 Marketing Fatigue survey said they unsubscribed from retail brands in the past three months.

Marketing 72

Marketing Survey B2C Loyalty 72

ShepHyken

JANUARY 22, 2023

How retailers can capture customer loyalty in 5 charts by Arielle Feger (Insider Intelligence) As brand loyalty declines, deals remain a surefire way to win over consumers. Here are five charts on how to up your loyalty game. My Comment : This is one of the more interesting articles about loyalty programs.

Customer Service 48

Customer Service Self Service Contact Center Loyalty 48

Service Untitled

JULY 30, 2010

Service Untitled The blog about customer service and the customer service experience. They know I am choosing Petco over the grocery store for my dog supplies now, and with the money back program, horse supplies are less expensive, easier to find in the store, and more convenient to shop. Why does Petco do it?

Loyalty Programs 41

Loyalty Programs Rewards Programs Loyalty Exercises 41