Remove Advertising Remove Customers Remove Data Remove Social Media
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NPS vs. Social Media For Market Research

Retently

One of the most common questions we receive, as an NPS®-focused software business, is how Net Promoter Score® differs from the type of data you can extract by studying people’s reactions on social media platforms like Facebook, Twitter and Instagram. NPS Measures Customer Satisfaction, Not Public Opinion.

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A Winning Combination: Unstructured & Structured Data Analytics in Today’s Customer Experience Environment

InMoment XI

Over the last few weeks, there have been several announcements from large tech players in the world of VoC (voice of customer) and CX (customer experience). I thought I’d spend a moment explaining what these announcements mean for those of us who are VoC, CX and Customer Insights professionals.

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Boost Your Social Media Presence Through These AI Tools

Magellan Solutions

When it comes to building a strong social media presence, it’s essential to have a solid digital marketing strategy. This is especially true if you’re not only after social networking but also for brand awareness. Most marketers now use AI tools in social media to connect with their target audiences effectively.

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Social media best practices to leverage for success

BirdEye

We live in times that demand every business to have some presence on at least 2-3 social media platforms. You can no longer afford not to have a social media strategy for your business. There is heavy competition among brands on social media. Table of contents Why is social media marketing important?

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Enrich Your Omnichannel CX Plan With Social Media

GetFeedback

When you’re running a business or you’re a part of a company, you need to be aware of the importance of the omnichannel customer experience (CX). This means, knowing what your customers want, how they feel, and providing them with the best possible experience with your brand or company. Omnichannel customer experience is no exception.

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99 Amazing Social Media Statistics and Facts

Brandwatch CX

As we’re data nerds here at Brandwatch we fall firmly in the second camp. We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts.

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How Market Research Gives Advertisers the Advantage

QuestionPro Audience

The most intelligent brands understand that market research and advertising go hand in hand, and promote a successful product launch. Are they on social media, and if so, which channels? How are they advertising their similar products or services? WHICH ADVERTISING CHANNEL IS BEST FOR YOU? WHAT ARE THEIR HABITS?