BirdEye

MAY 10, 2023

That’s where a great marketing strategy comes into play. In this blog post, we’ll share 12 marketing strategy examples to help get your creative juices flowing. Table of contents What is a marketing strategy? When executed correctly, you can expect to reach your ideal customers and grow your business faster.

Examples 98

Examples Strategy Tips Marketing 98

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

BirdEye

NOVEMBER 23, 2022

Instagram marketing can help you reach your target audience, grow a following for your business, while also improving your lead generation rates. Instagram is surely a strong marketing tool for businesses of all sizes. Marketing on Instagram can be challenging, especially for those who aren’t super tech-savvy.

Marketing 98

Marketing Social Media Advertising Video 98

BirdEye

NOVEMBER 16, 2023

In the competitive lawn care and landscaping industry, effective marketing is not a choice but an absolute necessity. The right lawn care marketing strategy can help your business create lasting impressions, generate leads, nurture relationships, and build a brand in the market. How to develop a lawn care marketing strategy?

Marketing 62

Marketing Social Media Advertising Chatbots 62

BirdEye

MAY 31, 2022

Even if your business is small, marketing on Google is an essential part of being successful in today’s market – but if you haven’t already taken the time to create a strong online presence as a small business owner, it can seem like a daunting task. Google Marketing Platform. Google Ads.

Tools 98

Tools Marketing Advertising Analytics 98

BirdEye

FEBRUARY 21, 2023

We’ll explore key trends such as user demographics and advertising across platforms as well as share our first-party data to help you gain insights for your own social media marketing strategy. Nearly 60% of marketers believe that social media marketing is a “very important” asset to their overall marketing strategy.

Social Media 98

Social Media Marketing Advertising Video 98

BirdEye

NOVEMBER 10, 2023

Marketing for roofing companies often becomes an afterthought. Most roofing companies survive on seasonal leads, sporadic inquiries from listings , or occasional customer recommendations. Roofing business marketing is key to a steady stream of leads throughout the year. Wondering how to market a roofing company?

Marketing 57

Marketing Strategy Social Media Advertising 57

BirdEye

NOVEMBER 20, 2023

We’re living in an era of customer engagement, where every delighted client can become your best marketer. For businesses today, referral marketing is revolutionizing growth. In fact, 64% of marketing executives believe that word-of-mouth referrals are the most effective form of marketing. Let’s dive in.

Software 62

Software Marketing Multi-Channel e-support 62

SurveySensum

MARCH 15, 2024

This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics. This resulted in more relevant downloads and positive feedback from customers. What is a Market Research Tool?

Tools 52

Tools Software Marketing NPS 52

BirdEye

NOVEMBER 18, 2022

When you’re actively marketing your business online, social media platforms like Facebook can’t be ignored. Millions of people use Facebook daily, which makes it an ideal place to raise awareness about your business and turn your audience into customers. In this blog, we’ll cover how to effectively market your business on Facebook.

Marketing 98

Marketing Social Media Video Groups 98

CloudCherry

DECEMBER 1, 2018

Who owns the customer experience in your organization? When it comes to putting customer experience management into action, it’s critical to know who owns the moving pieces. In today’s B2B world, customer experience management (CEM) often falls to the customer success team.

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

BirdEye

JULY 27, 2023

Gone are the days when traditional marketing strategies like print, TV, radio, and billboards were enough to do marketing for doctors. Today, when digital marketing has become the hallmark of your online reputation , such conventional ideas aren’t enough. See Pricing FREE DEMO Table of contents What is marketing for doctors?

Strategy 52

Strategy Marketing Social Media Healthcare 52

BirdEye

JULY 3, 2023

According to a marketing industry report released in 2022, the affiliate marketing industry grew by 47% between 2018 and the end of 2021. This industry is slated to continue to grow, with recent projections predicting that the affiliate marketing industry is likely to grow from $13 billion in 2022 to $15.7

Sales 98

Sales Marketing Social Media Video 98

BirdEye

MAY 7, 2021

The penetration of mobile devices has big implications — it’s reinvented the way that customers communicate with each other, the way they communicate with businesses, and the way they discover new products and services. In addition, customers aren’t satisfied as they once were with more traditional modes of communication like email.

Strategy 98

Strategy Marketing Touchpoint Tips 98

BirdEye

OCTOBER 19, 2023

With viral TikTok videos and review sites shaping diner decisions, relying solely on traditional marketing tactics like flyers won’t cut it anymore. Restaurants need to leverage digital marketing strategies to stand out. Looking for a quick answer what are 11 strategies to do digital marketing for restaurants?

Marketing 62

Marketing Strategy Social Media Multi-Channel 62

BirdEye

MARCH 9, 2021

Marketers at multi-location businesses have arrived at a true inflection point in which the world of customer acquisition and retention as we once knew it has rapidly shifted. Advertising – and more specifically, Google AdWords – just doesn’t deliver results as it once did. What is Experience Marketing?

Marketing 72

Marketing Net Promoter Score Multi-Channel Effort Score 72

CloudCherry

OCTOBER 30, 2018

Who owns the customer experience in your organization? When it comes to putting customer experience management into action, it’s critical to know who owns the moving pieces. In today’s B2B world, customer experience management (CEM) often falls to the customer success team.

Customer Success 186

Customer Success Customer Experience CEM Touchpoint 186

BirdEye

MAY 18, 2023

The digital marketing landscape continues to evolve, with new trends emerging almost daily. While this means businesses face unique challenges, businesses that adapt to this environment with effective digital marketing strategies reap the rewards. But it’s how you’ll retain your customer base and outperform your competition.

Tools 52

Tools Marketing Social Media e-support 52

BirdEye

MARCH 31, 2021

March might be over, but we’re excited to announce that Birdeye is marching forward with a grand total of 172 awards from G2’s Spring Report. Birdeye has been named an overall leader in categories as diverse as SMS Marketing, Experience Management, and Online Reputation Management for 12 consecutive quarters.

Marketing 86

Marketing Meeting Chatbots Advertising 86

BirdEye

MAY 14, 2021

In today’s environment, every marketer needs to ask themselves a question: how can we ensure that potential customers are motivated to move forward in the customer journey across all of these different touchpoints? They’ll usually discover us through a Google search or some kind of digital experience.

Customer Journeys 89

Customer Journeys Marketing Touchpoint Social Media 89

BirdEye

DECEMBER 26, 2023

Every business owner wants to expand and invest in newer markets. But most struggle with the decision as they have no proof that customers will support it. By monitoring customer signals and feedback, you can know your standing in the market and try to become the #1 choice against all odds.

Brands 104

Brands Social Media Competitive Advantage Analysis 104

BirdEye

MARCH 10, 2022

Did you know that referral marketing generates 3 to 5 times higher conversion rates than any other marketing channel? Referral marketing is a fantastic opportunity to increase brand awareness and grow your business. Read on to learn how you can kick start your own referral marketing program.

Marketing 98

Marketing B2C How To Rewards Programs 98

BirdEye

APRIL 25, 2023

Whether you’re a battle-tested entrepreneur or just getting your feet wet, the no-nonsense, results-driven techniques below will show you how to advertise your business, skyrocket your brand visibility, and help you develop profitable relationships with your community. Ask for customer reviews 8. Referral marketing 10.

Social Media 98

Social Media How To Advertising Sports 98

BirdEye

OCTOBER 31, 2023

Facebook boosted posts are posts on your page’s timeline that you can turn into advertisements by paying a fee to Facebook. It is a paid advertisement model that helps you improve the reach and engagement of your content on the social networking site. Analytics and Reporting Basic insights on likes, comments, and shares.

Social Media 109

Social Media Advertising Video ROI 109

BirdEye

SEPTEMBER 29, 2023

It helps you define brand strategies , choose product development tools, and find the proper channels for your sales team to engage with your customers. That is why businesses invest in developing buyer personas before they get out there in the market. You may also know them as customer, audience, or marketing personas.

How To 109

How To Insurance Social Media Multi-Channel 109

BirdEye

NOVEMBER 30, 2023

It sounds perfect, but it can be hard to achieve, especially in a competitive market. Home service businesses like plumbing companies must constantly be on the lookout to increase their lead generation channels and acquire new customers. This is a crucial step to improve the impact of your digital marketing strategies.

Social Media 57

Social Media Advertising Marketing Strategy 57

BirdEye

SEPTEMBER 15, 2023

Sales professionals need insight, reports, and innovative ways to reach potential customers. With Artificial Intelligence, sales teams can change how they approach selling and significantly increase lead generation, lead conversion, and overall customer experience. Lead scoring Not all leads are built the same.

Sales 109

Sales Chatbots Trends Report 109

BirdEye

SEPTEMBER 26, 2023

Clinics and hospitals can also improve patient experience by streamlining operations by introducing artificial intelligence in repetitive tasks such as generating reports, setting up reminders, and automating payments, to name a few. AI systems can take on mundane tasks prone to human error. Scalability with lean teams The U.S.

Healthcare 109

Healthcare Hospitality Social Media Wait Times 109

BirdEye

APRIL 26, 2023

With this link, businesses can track where their new customers come from and gather insights. Sharing these links is part of a bigger referral marketing strategy where a business gets its customers to talk to friends and family about their products or services. This is also known as word-of-mouth marketing.

Social Media 98

Social Media ROI Advertising Return on Investment 98

BirdEye

NOVEMBER 15, 2023

These paid plans include more advanced tools for analytics, review invitations, and marketing. To get started on Trustpilot, simply set up your business profile and invite your customers to share their shopping experiences. Many consumers turn to Consumer Reports for unbiased information before making significant purchases.

Retail 109

Retail Brands Consumers Case Study 109

BirdEye

MARCH 27, 2024

Influencer marketing 5. Promoting tweets Use Twitter impressions to guide your content strategy FAQs on Twitter impressions Step up your Twitter marketing efforts with Birdeye What are Twitter impressions? We often only worry about our social media marketing campaigns’ click rates, engagement rates, and followers.

Engagement 62

Engagement Social Media Analytics Metrics 62

BirdEye

JANUARY 11, 2023

We’ll cover topics such as best practices for using social media marketing, content ideas, staying safe on social networks, and more. Its simple interface makes it incredibly user-friendly and features like Facebook Business Manager help businesses optimize the platform for advertising and marketing.

Social Media 98

Social Media Multi-Channel Advertising Measurement 98

BirdEye

MARCH 29, 2024

This significant finding underscores the imperative need for real estate professionals to harness the power of social media to stay competitive and relevant in today’s market. These platforms can transform how you connect with clients and improve your real estate reputation management.

Social Media 57

Social Media Tips Sales Advertising 57

BirdEye

JULY 19, 2022

With nearly three billion active users, it’s no surprise why businesses are using Facebook to advertise their products and services. Facebook Business Manager was created to help page owners manage all their marketing tools in one place, giving them more time to focus on growing and developing their business.

Connections 98

Connections Management Advertising Social Media 98

BirdEye

MAY 30, 2023

Maybe you see a competitor running a first-rate marketing campaign that places them top of mind among customers. You can use competitive benchmarking to compare their market research strategy to your own. But everything from financial reports to trade publications may have nuggets of worthy information.

Social Media 98

Social Media Analysis Metrics Advertising 98

BirdEye

APRIL 27, 2021

By taking the right steps to provide great experiences and enabling borrowers to rave about you, your team can take full advantage of the current landscape. We call this process Experience Marketing. Let’s break 5 Experience Marketing tactics that can help your loan officers and your overall brand attract more borrowers.

Marketing 52

Marketing Tips Survey Feedback 52

Experience Investigators by 360Connext

NOVEMBER 20, 2014

Earlier this month, Thomasz Tungaz, a venture capitalist at RedPoint, published a blog titled “Why your SaaS Startup Needs a VP of Customer Success Sooner than you Might Think”. Annie has been specializing in the field of Customer Experience Management for over ten years, but has dabbled in lots of different parts of business.

Customer Experience 302

Customer Experience Chief Customer Officer B2B Conference 302