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Customer Feedback is Your Competitive Advantage

AskNicely

A recent Gartner survey of CEOs found that 40% list growth as their number one business priority for 2018 and 2019. In his 2016 letter to shareholders , Amazon CEO Jeff Bezos wrote,“There are many advantages to a customer-centric approach. Enter the Net Promoter Score (NPS) survey. Why is Customer Obsession a Priority?

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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. Eliza (@eliza_jacobs) September 20, 2016. Vision Critical (@visioncritical) September 20, 2016. Amanda White (@iamAMLW) September 20, 2016.

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5 Top Customer Service Articles For the Week of May 30, 2016

ShepHyken

My Comment: One of the sentences in the first paragraph of this excellent article read: “…a recent survey of CEOs finds that many chief executives view customer experience as the most effective opportunity for obtaining a competitive advantage.” ” The momentum is building. Follow on Twitter: @Hyken.

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The Power of Customer-Focused Leadership

Blake Morgan

One survey found that of companies with the CEO directly involved in customer experience, 83% increased customer satisfaction and 58% increased in revenue associated with CX. According to an IBM survey , 60% of CEOs of companies that outperform the competition list customer experience as a top priority, compared to 38% of underperformers.

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3 Methods to Capture the Promise of Technology in Call Center BPO Offerings

TechSee

As businesses increasingly realize that leveraging the power of technology creates a clear competitive advantage, the future of the BPO industry has become dependent on its willingness to adopt new growth and BPO technology trends that will serve as a value multiplier for their offerings. BPO Technology trends: Blessing or Curse?

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3 Customer Engagement Trends to Watch in 2017

Calabrio

With 2016 behind us, we’re wondering what we can glean from the flurry of predictions, prophecies and prognostications for 2017. According to Gartner’s annual CMO spend survey, as customer experience becomes the key to gaining a competitive advantage, CMOs will spend more on tech to support their CX goals.

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How smart brands measure customer intelligence ROI

Alida

In our e-book The 10 Smartest Brands: How They Use the Competitive Advantage of Customer Intelligence , we reveal how companies like D E WALT, LinkedIn and Salomon engage with customers to make better marketing, customer experience and product innovation decisions. Some brands use their community to build buzz and awareness.

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