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4 out of 5 organizations have not increased their customer satisfaction since 2010!

Beyond Philosophy

I’ve followed the American Customer Satisfaction Institute (ACSI) results since I started Beyond Philosophy in 2002. When you consider all the resources organizations and individuals have put into customer experience and the voice of the customer, I wonder… was it worth it? Guess what?

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80% of the companies fail to increase their satisfaction since 2010, why?

Beyond Philosophy

I have been watching the American Customer Satisfaction Index for over 20 years. Many years, there wasn’t anything too surprising in the report. We have been working on delivering experiences that surprise and delight customers for years. One has to wonder, has it been worth it? Check it out here.

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What Do Companies With Low Net Promoter Score Have in Common?

Retently

You can also learn a surprising amount of tactics and strategies by studying the opposite end of the scale – the world’s least successful companies, from a churn perspective – to compare their common weaknesses and find out what makes their customers so unlikely to recommend them to their peers.

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

Customers expect better and faster pre and post purchase services. Whether they need help setting up a new device or to repair a damaged product, the way in which these interactions are handled are at the heart of customer satisfaction. He’s been featured in top-tier publications such as The Wall Street Journal, Inc.

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How Marmalade Insurance Has Utilised Customer Feedback Software to Help Improve CSAT and Increase Their Net Promoter Score

CSM Magazine

Feedback is met with enthusiasm and proactivity and the team responsible for delivering the customer feedback programme has been able to drive improvements, rationalise change internally and ultimately, better understand their customer, which is of particular importance to an organisation with such a specific target demographic.

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Why most companies miss the biggest financial benefits of customer feedback – by Guy Letts

ijgolding

By embedding customer feedback into ‘business as usual’ processes and collecting it in real time you create the opportunity for service recovery when the customer reports a concern. You can apply these principles to whatever method you choose to measure customer satisfaction. My book, ‘Customer What? –

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Stop Making Excuses! COVID Isn’t the Reason Customer Experiences Are Declining

Beyond Philosophy

However, despite this emphasis on providing excellent experiences, customer satisfaction levels have not improved. The truth is COVID isn’t the only reason that customer satisfaction scores are declining—and you must fix what you can for your organization before it’s too late. I wish we knew.