SmartMessage Blog

MAY 12, 2023

Social media marketing has become a crucial aspect of business strategy in today’s digital age. Today, billions of users use social media platforms. Businesses invest heavily in social media to reach a larger audience and increase brand awareness. What is Social Media Marketing?

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Social Media Marketing Advertising B2B 40

ijgolding

MARCH 24, 2016

Is it just me or do you find it weird when you search for someone on social media and you can’t find them? If you don’t offer your customers numerous ways to contact you, the likelihood is the customer’s opinion of you is going to go down. But why do businesses need to use social media for customer service ?

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Social Media Customer Service Fashion Sports 120

ShepHyken

NOVEMBER 24, 2017

This week we feature an article by Brooke Harper who writes about the importance of using social media to provide great customer service. If you’re not monitoring what customers are saying about you and your company on social media, what are you waiting for?! – Shep Hyken. Timing Is Everything.

Social Media 88

Social Media Customer Service How To B2B 88

GetFeedback

JUNE 3, 2019

In order to achieve that though, it is important to make sure that you are providing your customers with the best services possible. Having a good customer experience with the content you share is important for your customers to feel closer to your brand and more eager to interact with you.

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Customer Experience Marketing How To Tips 186

LiveChat

MAY 3, 2019

Brands are nothing without a social media presence. None can stand to miss the opportunity to interact and engage with their customers and generate massive profits in turn. Social media campaigns are there to peak the brand’s revenue through creative and attractive opportunities for their customers.

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Social Media Marketing Video Fashion 53

SurveySensum

JULY 19, 2023

According to a new Forbes Insights and Arm Treasure Data survey of more than 1000 customers worldwide, 74% of customers said they are likely to buy from brands based on experience alone. This statistic emphasizes the critical role that retail customer experience plays in customer loyalty, brand advocacy, and business growth.

Retail 40

Retail Examples Customer Experience Social Media 40

ijgolding

JULY 18, 2018

During the last ten years, I have attended many Customer Experience (CX) events around the globe. I am therefore very excited to be able to share the news that Incite Group’s Customer Service & Experience Summit Europe (18-19 Sept) comes to London for the first time. Basic support resolution is not enough.

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Self Service Customer Service Customer Experience Groups 123

SurveySensum

JULY 24, 2023

The retail world is changing at warp speed, and so are customers’ needs and expectations. Customers want to experience all the cool trends but also want their needs and expectations to be met. – By automating contact centers and warehouses, retailers are able to provide quicker and more efficient service to customers.

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Retail Trends Self Service Customer Experience 52

Lithium

FEBRUARY 28, 2023

The current understanding and experience of the metaverse varies. There is Meta, the brand, and there is the all-encompassing term, metaverse, which essentially means multiple worlds enabled through augmented and/or fully virtual experiences, where people can interact, work, play and more. The possibilities are infinite.

Social Media 93

Social Media Gamification Fashion Entertainment 93

Experience Investigators by 360Connext

MARCH 18, 2015

I’ve noticed a lot of blogs and articles and general gripes lately about why SXSW Interactive has jumped the shark. It’s fashionable to post emphatically about how there’s no appeal to the massive conference tackling digital and interactive trends each March. Post by 360Connext – Customer Experience Investigation.

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Interaction Conference Innovation Fashion 110

SurveySensum

NOVEMBER 8, 2023

Customer experience encompasses every interaction a customer has with a business. A survey conducted by TELUS International revealed that 65% of customers anticipate­ some level of CX automation in their customer journey. This helps minimize wait times and improves overall customer satisfaction.

Customer Experience 52

Customer Experience Chatbots How To Effort Score 52

Second to None

APRIL 18, 2019

Marketing strategies inevitably change over time–especially when that time covers the birth of social media, a slew of technological advances and the blossoming of a new generation. Cultural shifts have led to the adoption of new customer demands and values, pushing companies to evolve towards these changes.

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Marketing Customer Experience Social Media Fashion 76

Experience Investigators by 360Connext

MARCH 12, 2015

I’ll be heading to South By Southwest Interactive in Austin, Texas. My hope this year, as I travel with my partner-in-chaos Lisa Diomede , is to find the glimmers of what’s next for customer experience. Wearable technology that’s more fashion than functional – the iWatch is just the beginning??

Customer Experience 110

Customer Experience Fashion Social Media Innovation 110

Customer Bliss

OCTOBER 30, 2018

In my new Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Then, they train these folks how to make change in their hand the old-fashioned way and how to count it back to you. The ability to empathize and be human is now cited as a reason why customers stay or go.

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Case Study Study Hotels Chief Customer Officer 256

WorkOutLoud

FEBRUARY 15, 2018

Your social media team works hard. These are just a handful of the channels that keep your social team busy. This article is going to discuss 3 ways the addition of a private, online customer community can help boost your brand, provide some focus for your social team, and make life easier for your customers.

Social Media 40

Social Media Strategy Conference B2C 40

Kustomer

AUGUST 5, 2021

Listen and subscribe to our podcast: In this episode of the Customer Service Secrets Podcast , Gabe Larsen is joined by Brad Birnbaum , CEO of Kustomer, to learn about how companies can win with their customers in this new space. To learn more about Brad’s vision for future customer success, listen to the full podcast below.

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Omni-Channel Customer Experience Chatbots Contact Center 105

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. The end goal is to widen their respective customer bases by increasing awareness. Expanded reach: Collaborative efforts like influencer partnerships allow brands to tap into each other’s customer base or target audience.

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Brands Fashion Social Media Retail 52

Grade.us

MAY 4, 2021

Last week, we had a fantastic webinar with Veronica and Ellie from our sister company, Traject’s social media management software Sendible. In our webinar, we shared a variety of really important social media tips for marketing your local business. How to know what to post on each social channel [9:40].

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Social Media Tips Advertising Strategy 26

ShepHyken

MAY 31, 2021

Each week I read a number of customer service and customer experience articles from various resources. 5 Ways to Drive Brand Loyalty and Customer Lifetime Value by Ian Simons. (Ad Take a close look at number four, which is about optimizing for lifetime value, not just the cost of acquisition for a new customer.

Customer Service 132

Customer Service Effort Score e-support Chatbots 132

Bill Quiseng

MAY 2, 2021

Too often, businesses focus solely on the negative feedback from their customer surveys in CSI fashion, identifying the pain points and taking the steps to eliminate them. Here are three steps you can take to move from reactive to proactive customer service. STEP ONE: Thank ALL customers who gave you survey feedback.

Customer Service 136

Customer Service Fashion Guidelines Exceptional Customer Service 136

Quadient

AUGUST 17, 2021

The State of CX: A customer experience series - differentiating with data. The evolution from customer communications to the more comprehensive approach of customer experience management represents the sea change in how businesses view their approach to customer growth and retention. Andrea Haughton.

Data 52

Data Customer Journeys Customer Experience Fashion 52

SurveySparrow

MAY 23, 2021

Social distancing has become the new norm since the onset of pandemic Covid-19. As a result, physical shopping has come to a halt, and customers have shifted to e-commerce platform to satiate their needs. AR allows the buyers to have a virtual experience of owning and using the product much before making the actual purchase.

Self Service 59

Self Service Customer Experience e-support Apparel 59

delighted

JUNE 3, 2021

ecommerce and brick-and-mortar stores), but the integration of inventory, customer service, and sales to offer a seamless transition between channels based on what the consumer finds most convenient. Older shoppers are opting for in-person and curbside pickup to get products faster while adhering to social distancing norms.

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Omni-Channel Retail Consumers Trends 100

Hello Customer

JUNE 16, 2022

During economically difficult times, customers are hyper-aware of where and how they spend their budgets. That's why i nvesting in the ultimate customer experience (CX) matters, now more than ever. The importance of customer experience in retail. NPS (Net Promotor Score) gives you insight into customer loyalty.

Retail 52

Retail Customer Experience Effort Score Omni-Channel 52

Oracle

OCTOBER 2, 2019

One thing retailers can do to stand out from the competition is to improve their online customer experience (CX) using new technologies that improve the online shopping experience. Here are 5 examples of CX technologies retailers can use to encourage customers to buy on their sites and nurture customer loyalty.

Ecommerce 87

Ecommerce Technology Social Media Chatbots 87

Retently

NOVEMBER 27, 2023

Business owners now realize that there are many reasons that companies, both big and small, outsource various jobs, and Customer Success is no different. It can be used for more critical issues within the company and on aspects that will demonstrate the product’s real value to your customers.

NPS 147

NPS Net Promoter Score Multi-Channel Customer Success 147

SurveySensum

JULY 6, 2023

You’ve poured your heart and soul into creating captivating marketing campaigns, investing substantial resources in driving customer acquisition. Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant , Reliance Trends struggles with customer retention.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

SurveySensum

JULY 6, 2023

You’ve poured your heart and soul into creating captivating marketing campaigns, investing substantial resources in driving customer acquisition. Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant, Reliance Trends struggles with customer retention.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

Experience Investigators by 360Connext

NOVEMBER 13, 2014

Customers need reassurance. The latest Retail Customer Experience report, Retail Future Trends 2015 , highlights how both consumers and retailers are feeling about trends in retailing. The survey results from consumers highlighted what customers are really seeking. This is another type of reassurance for customers.

Customer Confidence 279

Customer Confidence Report Loyalty Programs Retail 279

SurveySensum

NOVEMBER 22, 2023

Do you know that 88% of online customers don’t return to a website after a poor user experience? That’s why offering a seamless experience is crucial to keeping visitors engaged and returning for more. Through website feedback – a compass guiding you toward satisfied customers and higher profits.

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Feedback Customer Insights e-support Social Media 52

BirdEye

JUNE 15, 2023

It’s a valuable and cost-effective method for attracting new customers by leveraging existing client relationships. A refer-a-friend program encourages your customers to refer their friends or family. On top of that, you’ll need to attract and keep a solid base of loyal customers for your refer-a-friend campaign to work.

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Sales Social Media Gamification Brands 98

SurveySensum

JUNE 29, 2023

A company, despite investing heavily in marketing and advertising, struggles to retain its customer base and faces a decline in sales. Well, here’s a startling statistic to ponder: 82% of customers stop doing business with a company due to poor customer service. Sound familiar? Don’t know?

Customer Satisfaction 52

Customer Satisfaction Marketing Exceptional Customer Service Social Media 52

Interactions

FEBRUARY 28, 2020

In between hijinks, the shop assistants connected with their customers for a specific purpose: to lead them toward an informed and personalized purchase, while providing excellent CX along the way. This kind of service is something that is often missing in the customer journey today.

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Social Media Fashion eBook Conference 86

Kustomer

JUNE 12, 2020

Our families need us, our friends need us, our countries need us, and hidden amongst these needs is an implicit truth more important now than ever: our customers need us. From a purely financial perspective, it will cost six to seven times more to bring in a new customer than it does to retain an existing one. Technology.

Customer Experience 59

Customer Experience Multi-Channel e-support Self Service 59

Oracle

AUGUST 15, 2018

Adapted advice from the Experience This! Are you doing enough to stand out and be memorable with your customer experiences? In episodes 28-31 of Experience This! , Every customer interaction is an opportunity. Sometimes doing the unexpected is what turns customers (and future customers) into loyal fans.

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Social Media Fashion Interaction Customer Experience 94

BirdEye

AUGUST 7, 2023

Old-fashioned word of mouth was the best way to get the word out about your auto repair shop. But now, most customers start their search online. Auto repair marketing refers to the strategies and activities implemented by auto repair businesses to promote their services, attract customers, and build brand awareness.

Strategy 52

Strategy Sales Marketing Social Media 52

Eptica

AUGUST 3, 2018

Date: Wednesday, August 8, 2018 Author: Pauline Ashenden - Marketing Manager Are telecoms operators connecting to digital customer experience? We are constantly connected and rely on communications to interact with family and friends, to work, shop, scroll, stream and generally unwind. Published on: August 08, 2018.

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Connections Customer Experience Social Media Self Service 49