Waypoint Group

JULY 7, 2020

I was pleased to be interviewed by Colin Brogan , CRM mastermind and publisher of CRM-oriented educational videos, where we discussed some of the essentials in Customer Engagement: Covid has impacted (changed?) The danger of the “Annual NPS Survey” process and how to do it right by listening across the customer lifecycle.

Video 52

Video Customer Engagement Engagement CRM 52

InMoment XI

FEBRUARY 12, 2024

Integrated CX vs. CX Integrations While integrated CX and CX integrations may sound similar, they have different meanings and applications for businesses looking to improve their customer engagement. Define Your Customer Touch Points Start by mapping out all the touchpoints where your customers interact with your business.

Effort Score 260

Effort Score NPS Net Promoter Score ROI 260

Kitewheel

APRIL 15, 2019

Excellence in customer experience can only be delivered when every department is aligned. When integrated with Voice of Customer, this data proves even more powerful. The Importance of Voice Analytics For the CX Journey. Voice of the Customer is Only the Beginning. Voice of Customer isn’t new.

Voice of Customer 40

Voice of Customer Customer Journeys Analytics Feedback 40

Waypoint Group

OCTOBER 17, 2019

Recognizing the need to create more customer advocates (“Promoters”) and improve retention, Reciprocity wanted to better utilize u nbiased feedback from the customer contacts that matter most (that is, Buying Committee members, not just end-users) to drive its product, customer experience and company. This is about feedback.

Customer Engagement 40

Customer Engagement B2B Engagement NPS 40

Strativity

SEPTEMBER 2, 2015

It’s presence, or lack thereof, can ultimately strengthen, or weaken, customer relationships. Our latest CX Pulse study on Voice of Customer has shown that, for the majority of customers who provide companies with their feedback via surveys, there is little to no attempt for follow-up with customers based on the feedback they provide.

Voice of Customer 40

Voice of Customer Infographics Customer Centricity Study 40

Beyond Philosophy

MAY 7, 2022

In this episode, we talk with Chief Marketing Officer of Verint, Celia Fleischaker about the third part of the Customer Science fusion formula, data, and how to ensure that you are using all of yours. Verint is an expert in the Voice of Customer and have been for over 25 years. Customer Experience Information & Resources.

Customer Insights 78

Customer Insights Voice of Customer Insurance Contact Center 78

Kitewheel

SEPTEMBER 9, 2020

The data that these customers generate and provide can be used to improve their customer experience and ensure that they are more safely pursuing their goals of better health. To maximize the impact your business has you need to listen to the Voice of Customer data being generated every day across your business. .

Data 52

Data Engagement How To Advertising 52

Lumoa

AUGUST 8, 2023

So, if you’re ready to transform your customer feedback into a driving force for positive change, dive into this article and learn how to make the most of your customer surveys! Customers are an integral part of any business’s success. Obviously, businesses wouldn’t exist without them!

Analysis 208

Analysis Survey Feedback How To 208

Lumoa

FEBRUARY 6, 2018

There are many organisations embracing a people-centric approach to business (be it employee engagement on CX or on developing strong CX programmes) but there remain a large number who fail to fully grasp the need for change. It’s too easy to overlook the employee engagement and try to deploy CX outside of an holistic organisational approach.

Customer Experience 324

Customer Experience Customer Centricity Self Service Culture 324

OpinionLab

NOVEMBER 21, 2016

Through its acquisition of OpinionLab, a leader in customer-initiated digital channel VoC, Verint has extended its customer engagement optimization portfolio to do just that. Ben Smith, VP & GM Customer Experience Solutions, Verint—and Sean Fallon, VP & GM OpinionLab, A Verint Company.

Self Service 60

Self Service Engagement Customer Journeys Measurement 60

OpinionLab

NOVEMBER 21, 2016

Through its acquisition of OpinionLab, a leader in customer-initiated digital channel VoC, Verint has extended its customer engagement optimization portfolio to do just that. Ben Smith, VP & GM Customer Experience Solutions, Verint—and Sean Fallon, VP & GM OpinionLab, A Verint Company.

Self Service 60

Self Service Engagement Customer Journeys Measurement 60

ClientSuccess

NOVEMBER 22, 2021

Voice of Customer. CSMs have long been known to be the ‘voice of customers’ within an organization, and they need the correct information to ensure they’re sharing the right customer story. Customer marketing programs can be instrumental in supporting Voice of Customer initiatives, in addition to: Usage Data.

Marketing 52

Marketing NPS Voice of Customer Effort Score 52

Storyminers

MAY 21, 2020

He recently caught up with CMO to discuss the ongoing challenges many marketing leaders and their brands are facing when coping with the rapid organisational change presented by digital disruption and next-generation customer engagement.

Culture 147

Culture Voice of Customer Fashion Strategy 147

Totango

MARCH 6, 2020

Today’s on-demand, subscription-dominated marketplace requires that enterprises pay closer attention to what their customers want from their products—and there’s no clearer indication than their own words. Voice of the Customer is usually considered to be the result of direct requests for information such as surveys (i.e.

Voice of Customer 93

Voice of Customer Feedback Customer Success Metrics 93

Waypoint Group

JUNE 19, 2019

We have just published a new whitepaper for folks driving Customer Success in B2B firms and seeking to proactively engage the right customer-contacts in the right way at the right time to obtain the right insights.

Engagement 40

Engagement B2B ROI Customer Retention 40

Beyond Philosophy

MAY 1, 2021

Verint helps the world’s most iconic brands build enduring customer relationships by connecting work, data, and experiences across the enterprise. It widens every second between what customers expect and what many organizations can provide as we come out of the COVID-19 pandemic. Customer engagement is critical to your success.

Customer Expectations 60

Customer Expectations Consulting Conference Analytics 60

Totango

MARCH 10, 2020

These tips will help you distill the entire customer journey into easy to manage, easy to accomplish daily goals and actions. . Turn Customer Hopes into Personal Goals. What your customer wants must remain front-of-mind in every engagement and decision you make throughout their partnership with your company.

Tips 93

Tips Customer Experience Effort Score Loyalty 93

Totango

JANUARY 23, 2020

Escalations Go Unresolved: Customers become frustrated if they feel their complaints are going unheard and are unlikely to renew. . Lack of Customer Engagement: Enterprises should provide frequent, helpful, personalized engagements throughout the customer journey. Share Customer Data Across Your Enterprise.

Strategy 105

Strategy Management B2B ROI 105

Second to None

MARCH 20, 2018

A brand reputation monitoring tool that scrapes these sites can serve as a differentiator for your brand because it is a public assertion of your employees’ willingness to provide value and increase the convenience for your customer base. Our solutions are developed on the basis of solid research and statistical science.

Brands 85

Brands Social Media Voice of Customer Consumers 85

Totango

OCTOBER 8, 2020

In B2B terms, it is still possible to maintain your customer relationship and even improve customer retention during uncertainty, but you will need to focus on five key steps: Understand Your Customer. Proactively Personalize Engagements. Listen to Your Voice of Customer Programs. Learn from Customers.

Customer Retention 63

Customer Retention How To Customer Success B2B 63

Pink Guava

APRIL 28, 2021

Why do organizations yet have to wake up to this underrated tool to organize, scale up, innovate, and enhance customer engagement, including internal and external customers? Usually, the absence of this crucial feedback diminishes the chances of customer engagement.

Social Media 93

Social Media Customer Satisfaction Feedback NPS 93

Totango

JUNE 1, 2021

The reality of the unique relationship you share with your customers is captured in the data your customer success software gathers, detailing usage rates, demographics, logged interactions, voice of customer data, and other key metrics. Voice of Customer: Survey responses and satisfaction scores.

Customer Insights 69

Customer Insights Software How To Touchpoint 69

Second to None

FEBRUARY 19, 2019

Whether it is product location, stock updates, nutritional facts, or product reviews, workers should act as reliable resources for customers. Data shows that 55% of people would not return to stores with poor customer engagement. [5] Today, many customers want an interactive experience at their grocery store.

Industry 73

Industry Brands Rewards Programs Loyalty 73

Totango

SEPTEMBER 17, 2019

How do you build that relationship if your team does not have the right tools to engage intelligently with customers? If key information like this is passing you by, then your customer data isn’t properly organized and optimized to turn raw information into value-driven customer engagements. Financial information.

Data 64

Data Metrics Effort Score Comparison 64

Second to None

AUGUST 9, 2019

How do your customers feel while interacting with your brand? Recent Deloitte research outlined three different ways that a customer engages with a brand: (1) rational considerations, (2) emotional responses and (3) shared values. [1] The study found that rational considerations, i.e. price, product, promotions etc.,

Loyalty 83

Loyalty Touchpoint Brands Voice of Customer 83

Storyminers

JULY 29, 2018

That’s the view of managing principal of Storyminers and experience design expert, Mike Wittenstein, who caught up with CMO to discuss the ongoing challenges many marketing leaders and their brands are facing when coping with the rapid organisational change presented by digital disruption and next-generation customer engagement.

Culture 113

Culture Voice of Customer Fashion Customer Experience Design 113

Pink Guava

APRIL 26, 2020

Did you put enough thought and action to assess your strengths, current processes, policies, and customer engagement strategies? - Did you make efforts to reach out and engage with not your internal customers but external customers as well? Enhancing skills, capabilities, and innovation need engagement.

Social Media 84

Social Media Financial Innovation Employee Engagement 84

Totango

OCTOBER 1, 2019

For example, your customer needs to onboard two new employees while simultaneously working through an upsell with your sales team. By constantly monitoring the customer journey, you can proactively engage your customer to reduce churn and foster a long-term relationship with mutual rewards. Onboarding.

Customer Journeys 81

Customer Journeys Voice of Customer Customers Metrics 81

Totango

JULY 16, 2019

The challenge is to focus on nurturing customer relationships and prioritizing existing customers rather than hunting down new ones. By constantly helping your customers grow, your enterprise will reap substantial long-term rewards. . As such, your entire enterprise needs to adopt a customer-centered approach.

Customer relationships 68

Customer relationships Metrics Effort Score Customer Success 68

CustomerSuccessBox

MAY 9, 2022

Customer data may reside in the following categories, depending on your organization: Customer engagement CRM Support Tickets Surveys Product Financial Contract terms Customer Success Tool. Voice of Customer. Customer Success KPIs. How well are you addressing the demands of your customers?

Customer Success 52

Customer Success Net Promoter Score How To Metrics 52

Thematic

JUNE 13, 2023

More businesses aim to capture Voice of Customer (VoC) data each year. But only 14% of marketers feel customer experience is their strongest company trait. You already know you need an amazing customer experience (CX) to keep retention high. Or they might discover that they need to improve their customer service.

Voice of Customer 62

Voice of Customer Tools Customer Experience Net Promoter Score 62

SurveySensum

JULY 27, 2023

These events create a sense of exclusivity and make customers feel like they are part of an elite community, strengthening their bond with the brand. By understanding the voice of customers , the brand continuously evolves to offer unforgettable retail experiences that leave a lasting impression on its customers.

Retail 52

Retail Examples Feedback Customer Experience 52

Totango

SEPTEMBER 18, 2020

Service utilization: How much of their potential license seats, storage capacity, or other variable is your customer accessing? Adoption metrics: Is the customer using the product efficiently and impactfully? Voice of Customer data: What has your customer had to say about your product? Voice of Customer.

Metrics 62

Metrics Customer Success How To Return on Investment 62

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. It involves measuring customer effort on customer service interactions, such as the number of customer emails received, the length of customer wait times, and the number of customer complaints.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

Second to None

FEBRUARY 4, 2020

2] While the hospitality industry is service-based, these digital DTC strategies can build on top of the great service provided by your employees by offering added incentives and other ways to encourage further customer engagement. Now, customers can learn about as many brands as they choose all without leaving their couch.

Consumers 67

Consumers Strategy How To Hospitality 67

Storyminers

JULY 29, 2018

He recently caught up with CMO to discuss the ongoing challenges many marketing leaders and their brands are facing when coping with the rapid organisational change presented by digital disruption and next-generation customer engagement.

Culture 100

Culture Voice of Customer Fashion Strategy 100

Lumoa

OCTOBER 31, 2018

These new technologies are here to stay and we’re wise to vet and implement them carefully, testing frequently to ensure they are truly improving the customer experience rather than detracting from it. Three words: voice of customer. Is customer centricity already part of the company DNA and culture?

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160