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Is Your Online Experience Your Customer’s Worst Nightmare?

Experience Investigators by 360Connext

Reviewing customers’ online experience is one of the most common ways we at 360Connext help our clients. It’s part of out trademarked process called Customer Experience Investigation, which covers everything. If the experience you provide is disconnected, confusing, painful… they know they are free to date others.

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Staying Ahead of the Curve: Optimove’s 2024 Marketing Trends & Predictions

Optimove

What it means for consumers: Consumers can expect tailored experiences that cater to their preferences and needs, elevating the overall quality of their interactions with brands.  What it means for marketers : Short-form video, live streaming, and interactive video formats will be key to engaging audiences effectively. 

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5 Top Customer Service Articles of the Week 11-8-2021

ShepHyken

Impressed by the genius of Van Gogh, pretend you could hire him as your customer experience consultant. My Comment: It’s time for a little culture mixed in with some customer experience education, and these lessons come from the master painter, Vincent Van Gogh. Creating the right online experience is more important than ever.

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Website findability: How autocomplete and semantic search affect the customer experience  

Inbenta

They’re on your site to gather information, interact with your business, or maybe even buy something, so any results that lead them astray—no matter how amusing they might be—detract from the online experience. For visitors to your web or e-commerce site, search results must be relevant and accurate.

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5 Top Customer Service Articles of the Week 8-2-2021

ShepHyken

(Forbes) Customer experience encompasses far more than your products, customer service, technologies, processes, and culture. But it’s also the latest, even seemingly insignificant interaction you had with a customer. It’s all those things — and more — and how they work together.

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How the Cincinnati Zoo and Botanical Garden Approaches the Visitor Experience

Customer Bliss

In today’s episode, I chat with Rhiannon Hoeweler , the Vice President of Visitor Experience, Strategy, and Fun at The Cincinnati Zoo and Botanical Garden. Rhiannon shares that her stint as a cocktail waitress gave her some of the human-interaction skills needed in order to lead this work. STRATEGIZE THE VISITOR EXPERIENCE.

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Expert commentary: Closing the CX Gap between Customer Expectations and Business Reality

Comm100

Many of the expectations customers have of your brand arise from their interactions with other brands. Some attributes of an expectations chasing approach to CX include: A tradition-bound or change-averse culture in the organization. It also risks complacency amongst aggressive competition that can change fortunes very quickly.