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Ford Versus Ferrari: A Lesson in Customer Experience?

ShepHyken

While both may appreciate a good customer experience, one wants a different product experience.   Here’s another example. The Ritz-Carlton is obviously a fancier hotel than the Comfort Inn. The point is that functionality and customer experience are not mutually exclusive but are, in fact, very connected.

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50+ Customer Engagement Statistics for 2020

ProProfs Chat

And, these, in turn, will help your company create strategies that will strengthen your customer engagement process even further. In this blog, we aim to collate various customer engagement statistics in one place that will give you an idea about various aspects of engagement with customers. Let’s dive in!

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Guest Blog: Why Online Reviews Are Important for Customer Engagement

ShepHyken

This week we feature an article by Megan Wenzl about the importance of online reviews to your business and customer engagement. A woman goes online to search for a hotel to stay at during her upcoming trip to New York. She types in “hotels in New York” in the search box and results populate the page. – Shep Hyken.

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‘It’s Out of My Control’ Is a Bad Excuse

ShepHyken

I stayed at a very nice hotel, and each night I tried to fall and stay asleep. I emphasize the word tried because, unfortunately, there was non-stop, 24-hour-a-day road construction outside the hotel, as the city of Las Vegas is preparing for the Formula One race later this year. In this example, the hotel could offer free earplugs.

Hotels 118
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The Perfect Way To Impress Your Customers

ShepHyken

Here is a great example of the power of this exercise and impress your customers. His agent, Katie, referred to as a relationship manager, made a hotel reservation for a trip to Europe to work on a very important court case. It’s usually a box of chocolates, a bottle of wine or something the hotel can provide.

Hotels 117
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Case Studies in Smart Customer Engagement

SuiteCX

This is the very beginning of the effort to engage with customers and create an emotional connection. They expect a connected experience across devices. Amazon is a classic example of collecting and using personal information to improve customer engagement. Do not collect data for data’s sake.

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Create a customer service culture to stand out in the crowd

Vonage

The colonial post office in Singapore’s financial district has been transformed into the luxurious Fullerton Hotel. I worked with the first management team to craft vision, mission and value statements that stand out in a crowded hospitality market by defining a customer service culture. Key learning point to customer service culture.

Culture 174