InMoment XI

MAY 3, 2022

Insurance brands have a unique set of challenges to overcome in order to find the valuable customer experience (CX) data they need to improve experiences. Insurance customers are buying into a long-term relationship, which means building brand trust is extremely important to keep customer retention rates high.

Insurance 493

Insurance Tips Data Return on Investment 493

CSM Magazine

JANUARY 17, 2024

Whether yours is a relatively large business or a multinational corporation, you fully understand the impact of video marketing. In 2023, HubSpot Blog conducted a study entitled The State of Video Marketing in 2023. From the audience perspective, customers use it to keep updated about the latest products, brands and deals.

Video 52

Video Communication Training Social Media 52

Michelli Experience

FEBRUARY 14, 2017

Later we learned to communicate through written symbols and today it seems the most preferred communication medium is words shared through video. Great customer experience brands are not only “visual storytellers” but they are supporting their customers as those brand loyalists visually communicate about their brand journey.

Video 235

Video Retail Communication Course 235

InMoment XI

DECEMBER 22, 2022

If your brand isn’t capturing customer feedback, unfortunately it won’t know how to improve—this is where the voice of customer (or “VoC”) comes in. In this stage, you have the opportunity to set up a strong foundation for your program; a strategy that aligns with the overall business values, financial objectives, and brand promises.

Voice of Customer 558

Voice of Customer Examples Strategy Net Promoter Score 558

Oracle

JANUARY 4, 2021

In a recent webinar hosted by Oracle, Vitamix, a leading global manufacturer of high-performance blending technology for consumers and commercial settings, shared three ways to elevate customer experience and deepen loyalty. Design your loyalty program to foster engagement. A loyalty program isn’t “set it and forget it.”

Loyalty Programs 75

Loyalty Programs Loyalty Brands CRM 75

SurveySensum

DECEMBER 8, 2023

This extends to how you engage with them visually and emotionally In this case, creating customer-centric videos is an essential strategy for modern businesses. But, now, a question that’s on everyone’s lips is: “How do you even create customer-centric videos?” What is a Customer-Centric Video?

Customer Centricity 59

Customer Centricity Video Feedback Customers 59

InMoment XI

MARCH 23, 2015

Is discounting killing loyalty? In this short video, Stephan Thun, CEO of MaritzCX EMEA, on what retailers might learn from automotive brands in terms of delivering a relevant and consistent experience. You can watch it below. Look out next week for the final interview in the series when Stephan shares more thoughts on.

Loyalty 200

Loyalty Automotive Retail Video 200

CSM Magazine

JANUARY 20, 2021

To do so, cultivate excellent brand loyalty that will post great reviews of you, your product, and your service. What Is Brand Loyalty? Brand loyalty is best defined as your customers’ tendency to make multiple purchases of your goods and services over competitors. Tips To Cultivate Brand Loyalty.

Loyalty 52

Loyalty Brands Rewards Programs Social Media 52

SurveySensum

APRIL 1, 2024

Trust in a brand is not merely beneficial; it is crucial for a startup’s survival and growth. Research indicates a customer trust directly correlates with brand loyalty. And loyal customers make purchases 90% more often and are inclined to spend more during each transaction, contributing to better cash flow for the brand.

Brands 52

Brands Case Study Social Media Feedback 52

LoyaltyPlus

FEBRUARY 27, 2023

Over the past 12 months, social media has become an integral part of people’s lives and has had a significant impact on how consumers perceive and interact with brands. It has become vital for companies to have a strong social media presence in order to build and maintain brand loyalty.

Social Media 52

Social Media Loyalty Advertising Customer Relationship Management 52

InMoment XI

MARCH 27, 2024

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. brands must recognize that the ability to manage their digital channels and digital reputation is a crucial success factor. .

Automotive 260

Automotive Management Social Media Feedback 260

ModSquad

MAY 13, 2021

Every interaction with your customer is an opportunity to build your connection and inspire a sense of loyalty with them. Keeping customers is a company-wide effort; here are five ways to build your customer’s loyalty. Instill a sense of kinship and loyalty in your customers, and you’ll have a fan for life. Reward their loyalty.

Ecommerce 52

Ecommerce Loyalty Brands Rewards Programs 52

Customer Bliss

MARCH 5, 2019

In my Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Today’s video is an excerpt from my online course , inspired by my book, Would You Do That To Your Mother? Today’s video is an excerpt from my online course , inspired by my book, Would You Do That To Your Mother?

Innovation 221

Innovation Loyalty Chief Customer Officer Hospitality 221

CSM Magazine

JUNE 27, 2023

Having customers that are loyal to your brand is the dream. It makes sense then that promoting customer loyalty should be on every business’s to-do list. It makes sense then that promoting customer loyalty should be on every business’s to-do list. The best way to do this is to go where they are.

Loyalty 52

Loyalty Customer Service Loyalty Programs Customers 52

Optimove

AUGUST 15, 2023

As a result, most of us are no strangers to scanning QR codes to pay for goods at the till, grab in-store discounts, reap loyalty rewards, and see what’s on the menu (52% of the one million+ restaurants in the United States use QR code menus). Long and short? How to use QR Codes across your marketing channels Suitably inspired?

Brands 52

Brands Marketing Advertising Video 52

Kustomer

MARCH 23, 2022

In a crowded marketplace, where consumers are often bombarded with marketing claims made by brands, it can be difficult for them to know who to trust. What is a Brand Ambassador? A brand ambassador is someone who promotes your product or service in their interactions with other people via relevant communication channels.

Brands 98

Brands Social Media Loyalty Omni-Channel 98

BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Video sharing social media platforms 4. Know your audience 2.

Social Media 98

Social Media Brands Video Entertainment 98

BirdEye

MAY 15, 2023

Are you looking to build a successful brand? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential. Table of contents What is brand strategy?

Brands 98

Brands Strategy Social Media Communication 98

SurveySensum

JULY 11, 2023

Customer Experience is the overall impression a brand creates in the minds and hearts of its customers. It’s not just about the product or service; it’s about every interaction and touchpoint a customer has with a brand. This is what brands want. And this will help you to set your brand apart from competitors.

Brands 83

Brands Customer Experience Effort Score Rewards Programs 83

SurveySensum

SEPTEMBER 6, 2023

In such a situation, you might have opted for a different brand, potentially missing out on a fantastic product and exceptional customer service, right? This is where brand advocacy comes into play. What is Brand Advocacy? These advocates are your brand’s enthusiastic cheerleaders, who can sway others’ decisions.

NPS 52

NPS Brands Social Media Net Promoter Score 52

Experience Investigators by 360Connext

NOVEMBER 12, 2014

In this viral video, customers who identified as those who seek adventure were given a choice. A gentleman who travels extensively and is a top-tier member of a hotel loyalty program was telling me he just wished they’d ask him a few questions. The best experiences are all about identity of both the brand and the customers.

Brands 259

Brands Hotels Consulting Loyalty Programs 259

ProProfs Chat

FEBRUARY 13, 2020

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Customer Loyalty Statistics 2020 You Shouldn’t Miss.

Loyalty 109

Loyalty Loyalty Programs Social Media Retail 109

ProProfs Chat

SEPTEMBER 9, 2020

“How do we get ardent customers for our brand?”. If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. Before turning into global names, brands like Starbucks and Amazon might have faced the same challenge. What is a Customer Loyalty Program? From where do we start?”.

Loyalty Programs 96

Loyalty Programs Loyalty Net Promoter Score Gamification 96

Lumoa

MARCH 9, 2023

Put simply, it means genuinely caring about the experience your customers have with your brand. The release of the “ How It’s Made ” videos is a perfect example of this. This way, customers feel heard, valued, and appreciated—all of which are key elements in creating trust and loyalty with customers.

Customer Experience 423

Customer Experience Social Media Customers Video 423

Optimove

AUGUST 24, 2023

Let’s explore how to drive loyalty at each stage: Activation Stage: Building the Foundation: The activation stage marks the start of your relationship with customers. This email should highlight key plan features and offer links to helpful video tutorials, ensuring customers start their journey on the right foot.

Loyalty 40

Loyalty Marketing Rewards Programs Loyalty Programs 40

SurveySparrow

OCTOBER 25, 2023

The brand has used emotional branding exceptionally well, and this slogan, introduced in 1988, has become a mantra for motivation and determination. This is a perfect example of marketing the brand like a pro! Now, what exactly is brand marketing? What is a brand? A brand is so much more than that.

Brands 52

Brands Strategy Marketing Social Media 52

2020 Research

JANUARY 31, 2023

This also applies to consumers, which is why it’s important to create an empathetic brand. Focusing on brand empathy helps you boost consumer loyalty, improve the way the public views your brand, and gain an advantage over competitors. In this Article Why should you focus on brand empathy? Improve brand perception.

Brands 52

Brands Marketing Video Consumers 52

2020 Research

JANUARY 31, 2023

This also applies to consumers, which is why it’s important to create an empathetic brand. Focusing on brand empathy helps you boost consumer loyalty, improve the way the public views your brand, and gain an advantage over competitors. In this Article: Why should you focus on brand empathy? Humanize your brand.

Brands 52

Brands Marketing Video Consulting 52

C3Centricity

JUNE 5, 2019

Their brands have not performed as well as they had hoped this year and they are looking for a solution – fast! In particular, they have all said that one or more of their brands is stable – to be polite – and that they want to reverse the trend. How to Stop a Declining Brand. Emotional, subjective benefits.

Brands 159

Brands Social Media Advertising Measurement 159

Comm100

AUGUST 1, 2023

Organizations can increase new business, increase customer satisfaction and loyalty, and drive repeat business. CHAPTER 2 Importance of personalized customer service Brands are increasingly recognizing the importance of personalization – 83% of marketers believe that personalization is a key differentiator from the competition.

Customer Service 159

Customer Service How To Omni-Channel Video 159

ShepHyken

MARCH 25, 2024

Many of these changes are in response to conveniences adopted during the pandemic, such as home delivery, curbside pickup, on-site digital menus, on-demand video calls with experts and a general urgency to please customers. My Comment: Here is an excellent and robust article on loyalty programs.

Loyalty Programs 77

Loyalty Programs Hotels Customer Service Hospitality 77

Strativity

MARCH 7, 2023

Brands need a strategy that incorporates generative AI. The sudden availability of this technology has brought with it challenges and opportunities for brands of every size, and this impact cannot be ignored. Why does ChatGPT matter to brands? Consider the past 10 years you have spent cultivating your brand personality.

Brands 98

Brands Analytics Consumers Technology 98

CSM Magazine

SEPTEMBER 8, 2023

In this rapidly evolving landscape, businesses must adopt advanced and innovative strategies to not only capture the attention of customers but also foster enduring loyalty. Gamified Loyalty Programs The world loves games, and e-commerce is no exception. Gamification is like the sprinkle of excitement atop the cake of shopping.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

Alliance by IFS

MARCH 28, 2019

We compiled 3 short videos outlining the three main building blocks that set best-in-class service organizations apart. With a rigorous on-boarding process in place, they educate on brand value, performance standards and customer expectations. The post [VIDEOS] Aberdeen State of Service 2019 appeared first on Astea. No problem.

Video 90

Video Customer Satisfaction Customer Centricity Knowledge Base 90

Kayako

MAY 13, 2022

In recent years, the rise of social media put the customer in charge of the brand conversation. A customer self-service portal is an important tool for improving customer satisfaction and increasing loyalty. A well-managed customer community can increase customer loyalty and convert some engaged customers to brand evangelists.

Self Service 275

Self Service Knowledge Base e-support Policies 275

CSM Magazine

MARCH 8, 2021

Advertising your brand is a marketing strategy that helps business owners to showcase their best deals and offers to their target market. According to the research studies, there are numerous people who utilize loyalty coupons when shopping or purchasing goods and commodities in the market.

Loyalty 52

Loyalty Rewards Programs Advertising Social Media 52

Win the Customer

MARCH 8, 2017

In a year of lackluster Super Bowl ads, one brand that stood out was a spot for antioxidant infusion drink Bai Brands, recently acquired by Dr. Pepper Snapple Group. This illustrates that emotional appeal can have a major impact on a brand’s success or failure at attracting customers and maintaining their loyalty.

Case Study 118

Case Study Study Brands Customer Experience 118