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Customer loyalty: A guide to building and measuring positive experiences 

delighted

Can you name a brand that makes you feel special? A brand you’ve made repeat purchases from, you’re proud to wear their logo, and when you receive a compliment, you’re more than happy to share where you bought said item? You can see why brands want to foster customer loyalty. Happy customers will champion your brand.

Loyalty 86
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Customer Satisfaction Score (CSAT) Industry Benchmarks

GetFeedback

The ACSI is the only national economic indicator that measures customer satisfaction across the U.S. Apparel: 79%. If you’re new to Customer Satisfaction Score (CSAT), a good starting point is seeing how you compare to peers in your industry. To do so, you can rely on the American Customer Satisfaction Index (ACSI). . Airlines: 73%.

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Want To Recession-Proof Your Business? Invest In Your Brand Ecosystem

Strativity

In times of economic turmoil, brands tend to think of cost-saving measures such as limiting new products or cutting overheads as the ultimate solution to budgetary woes. This year and beyond, companies in any space—whether apparel, food, or fitness—need to prioritize creating ecosystems consumers can’t live without.

Brands 52
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Customer loyalty: 5 strategies for creating lifelong fans of your brand

delighted

How to measure customer loyalty. There are plenty of metrics you can use to measure customer loyalty, but customer lifetime value (CLV) is one of the most common. It’s a simple measurement that tells you how well you’re resonating with your audience and how much customers like the value you’re providing.

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18 inspiring brand collaborations: Real-life success stories

BirdEye

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52
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Brand Move Roundup – May 27, 2020

C Space

The Brand Move Roundup – May 27, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. The survey’s most surprising finding deals with young consumers and luxury.

Brands 52
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Augmented World – How AR Transforms Customer Experience

TechSee

Through new mobile technology, AR has emerged as an innovative tool that allows brands an almost unlimited opportunity to interact three-dimensionally with consumers on their mobile devices. Brands can incorporate a variety of AR experiences into their packaging, and offer the consumer an interactive visual experience.