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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

Remember when we used to talk about “channels and media”? Channel meant physical route to market e.g. retail, wholesale, intermediated, direct, etc. These terms have effectively amalgamated since we started to become “multi channel”. The key point is that the website (a communications medium) also became the channel.

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Social media analytics: Definition, types, and importance

BirdEye

When it comes to social media, analytics is everything. Thankfully, social media analytics is becoming easier and more accessible. In this blog, we’ll show you why social media analytics is important, talk about ways to get started, and how best to use social media data to gain valuable insights for your marketing efforts.

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What is Customer Journey Analytics?

inQuba

The domain is comprised of traditional journey mapping, Journey Analytics and Journey Orchestration. In short, customers’ journeys need to be understood before they can be managed, and Journey Analytics makes this possible. So, what is this analytics aspect of journey management all about? What is Customer Journey Analytics?

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What is a Position-less Marketer? An FAQ Guide

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it matters: Position-less marketing is crucial for marketers as it enables them to leverage the rapidly changing digital landscape, fostering agility, innovation, and collaboration within their teams. Download Now Why is adaptability crucial for Position-less Marketers?

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The True Cost of Employee Disengagement in the New Normal

Uniphore

Download eBook. In fact, Gartner estimates that of the 70 percent of customers who attempt self-service during their resolution journey, only 9 percent of calls are resolved through that channel alone. Sheila McGee-Smith, Leading CX Industry Analyst – McGee-Smith Analytics, discusses the importance of curated knowledge.

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PX for Multi-Product Companies

Gainsight

Multi-product companies are bursting with growth potential. However, there are tried-and-true ways for product leaders to use analytics to drive multi-product growth. However, there are tried-and-true ways for product leaders to use analytics to drive multi-product growth. Analytics provide that stable launchpad.

Company 52
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Does your company need an online reputation manager?

BirdEye

Online reputation manager skill set Technical knowledge for an online reputation manager The day-to-day of an online reputation manager Public relations and reputation management working together Why multi-location companies need to manage their online reputation FAQs of an online reputation manager Birdeye: All-in-one online reputation management.

Company 98