2017 2022 Analytics Consumers 
Strativity
MARCH 7, 2023
This article was written by Josh Verseput, SVP, Analytics. As ChatGPT remains in the zeitgeist as ghost writer , exam taker , and creative director , it’s important for brands to acknowledge this wholly new consumer interaction point. Brands need a strategy that incorporates generative AI. Why does ChatGPT matter to brands?
Clarivate
APRIL 24, 2023
These developments, together with Walgreens’ recent rollout of Health Corners that help patients manage chronic conditions and its October 2022 announcement that it would fully acquire CareCentrix (a platform that coordinates post-acute and home care), underscore Walgreens’ plans to become a leading healthcare provider.
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West Monroe
NOVEMBER 6, 2023
In the beginning of 2023 and late 2022, many analysts anticipated a recession this year, but that scenario hasn't materialized. A key factor contributing to this resilience is consumer spending, underpinned by a strong job market. A key factor contributing to this resilience is consumer spending, underpinned by a strong job market.
BirdEye
JULY 14, 2023
Here’s an example of a review left in exchange for a sweepstakes entry: Considering 95% of consumers read online reviews before committing to a purchase, spending a chunk of the marketing budget on incentivized reviews makes financial sense for most companies. Case in point, some consumers dislike the idea on principle.
Eptica
JULY 21, 2019
It is true that consumers are keen to embrace these new technologies: Eptica’s research reveals that over half (54%) of UK consumers would like to use intelligent voice assistants, such as Amazon’s Alexa Google Home and Siri from Apple, to interact with brands. Here are four ways to help make this a reality: 1.
ECXO
JUNE 20, 2023
Price and quality matters but consumers and buyers are increasingly making decisions driven by values-based preferences aligned with customer experience. McKinsey with NielsenIQ looked at five years of sales data from 2017 to mid-2022. We’re not getting existential here, but without purpose, do you have a business?
Magellan Solutions
MARCH 8, 2021
Sales analytic. Consumers that said customer service is a vital factor in their choice of loyalty to a brand. Consumers who prioritize access to treatment over a face-to-face visit. Consumer support. Consumers that said they have already chosen to support a company that delivers good customer service. Forecasting.
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