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Social Customer Care: What Every Marketer Needs to Know

Experience Investigators by 360Connext

We get asked a lot about how to help customers in the 24/7 always-connected world we live in. Customers turn to social media to get questions answered quickly, report issues about products, praise great service and much more. Social customer care is going to be with us forever. 30, January 2015.

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The Best Posts From the Customer Support Community in 2015

Kayako

2015 saw the support community talk a lot about making things easier for the customer through both customer experience and communication. A lot of posts have centered around studying the very metrics that you should consider in building your self-service tools, and studying the metrics of how you use your helpdesk.

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Complaining about goods and services – all you need to know

Helen Dewdney

A Guide to the Consumer Rights Act 2015 – the main law covering faulty goods and services. What you need to know about the Consumer Rights Act 2015 digital content additional information. How to use the Misrepresentation Act 1967 all areas of the Act. BHS customer care mistakes which made it look like it didn’t care!

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How the Horse Racing Industry Implements Customer Service

CSM Magazine

Hold onto your jockey hats as we take a gallop through the strategies and quirks of the racing world’s customer service approach. Customer Care Basics In Horse Racing Customer service in horse racing isn’t just about ticket sales; it’s about creating an experience.

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How to minimize the impact of global crises on your employee and customer experience

Qualtrics

Recent global crises have caused significant labor shortages – and the impact is leading businesses to reevaluate how to attract the right talent and protect their customer experiences from the fallout. Not only that, but customers care more about employee experience than ever. Unfortunately, it will only continue.

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4 Customer-Oriented CEOs and What We Can Learn from Them

transcosmos Information Systems

Lafley was the CEO of multinational consumer goods company, Procter & Gamble , from 2000 to 2009 and from 2013 to 2015. Lafley cared so much for P&G customers that he wanted P&G products to build on their personal lives and experiences. It starts with the mindset that customers come first in your order of priorities.

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Computer Vision: The pathway to a personalized CRM experience

TechSee

Visual engagement is the key to an optimal customer experience, and computer vision is well positioned to take visual engagement to the next level using the power of automation. Similarly, video-based marketing may target a customer watching YouTube to learn how to install a new smart security system. Rise of Computer Vision.

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