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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

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The best time to post on social media per platform

BirdEye

As a social media manager, your success hinges on how well you can engage with and grow your audience. Figuring out the best time to post content on each social media platform can make or break your campaigns. Table of contents When is the best time to post on social media in general? Try A/B testing.

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7 Social Media Crisis Management Metrics

NetBase

Do you know which metrics to monitor when facing a social media crisis ? Get a pen ready and write these crisis management metrics down for future reference! Metric #1: Sentiment-in-motion. Metric #2: Find the Root of the Drama. Your brand failed in some fashion, unless there’s been a huge misunderstanding.

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How Contact Center Optimization Can Improve Your Bottom Line

InMoment XI

A contact center is a centralized facility or department used by organizations to manage customer interactions through various communication channels, such as phone calls, emails, chat, and social media. This metric will give you a baseline of where you are starting and help you measure the success of your contact center optimization.

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12 Social Media Contest Ideas To Grow Your Following Manifold

SurveySparrow

Anyone with a formidable online presence knows social media contests are the new “it” trend. But worry not; we’ve compiled an exhaustive list of social media contest ideas that’ll engage your audience, spark conversations, and grow your social media following manifold. Social Media Contest Idea #4: Trivia.

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Heading Off a Social Media Influencer Crisis

NetBase

Influencer marketing is a major component for all brands with a social media presence, but it’s still a fairly new practice. It’s exciting to think of someone like Kylie Jenner or Taylor Swift sharing about your brand – especially knowing how many fans they have on social. Here are some steps to avoid them.

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Unleash the power of CX metrics with feedback analytics

Thematic

If you don’t know what’s driving your CX metrics, it’s hard to replicate success, let alone find ways to improve. Through comments in customer feedback surveys, social media conversations, call center dialogue, etc., Why should businesses analyze CX metrics? But CX metrics on their own only scratch the surface.

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