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The Complete Guide to Social Media Lead Generation

Brandwatch CX

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Just be careful how you do it. Don’t let anyone else tell you different.

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The complete guide to social media management for modern businesses

BirdEye

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

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12 ways to leverage local social media marketing

BirdEye

Local social media marketing is a game-changer for small business owners. Looking for a quick and actionable answer on leveraging local social media marketing? Local social media marketing is a digital strategy that leverages social media platforms to target nearby potential customers for local businesses.

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Guest Blog: How to Use Social Media to Provide Great Customer Service

ShepHyken

This week we feature an article by Brooke Harper who writes about the importance of using social media to provide great customer service. If you’re not monitoring what customers are saying about you and your company on social media, what are you waiting for?! – Shep Hyken. Great Social Media Examples.

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Social Media – not the best way to complain

Helen Dewdney

I keep saying that social media isn’t always the best way to complain! Consumers who had complained about an online order from major technology, fashion, DIY and homewares retailers during the pandemic were surveyed to ask about their experiences. 5 ways how not to use Twitter to complain (and 5 ways how you should).

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How to Infuse AI Into Your Current Sales and Marketing Processes

West Monroe

Since you’re not wearing VR goggles today to engage with customers, it’s safe to say you made the right decision in not overturning your sales organization to a virtual sales process. So, what is gen AI, and how can it impact your sales organization? Consider an e-commerce company that sells fashion apparel.

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Boost your sales: Unlocking refer-a-friend program secrets

BirdEye

As a local business looking to improve sales, your marketing strategy has to include a refer-a-friend program. To get more referrals, it’s mission-critical to learn how to ask for them correctly. Set clear objectives Like every other marketing or sales initiative, start by defining the goals of the refer-a-friend campaign.

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