Tricia Morris

SEPTEMBER 2, 2016

Love it or leave it, brands and organizations just can’t shake customer expectations for social customer service, and from Microsoft’s 2016 State of Global Customer Service Report responses, it looks like those expectations are only set to grow as time goes on and a next generation of customers comes of age.

Social Media 70

Social Media Customer Service Entertainment Travel 70

Eptica

APRIL 18, 2018

Date: Wednesday, April 18, 2018 How good is the digital customer experience from travel brands? All of this has fundamentally reshaped the industry and put pressure on delivering a more efficient and superior, personalized experience to customers. So, how are UK travel companies doing in terms of online customer experience?

Travel 49

Travel Brands Airlines Customer Experience 49

NetBase

MAY 22, 2019

It’s always great fun to head to New York to participate in Social Media Week – especially when we’ve got a panel of social marketing superstars like we had this year. Hillary Saviello – Digital & Social Media Manager, Communications, Global Policy and Advocacy, The Rockefeller Foundation.

Social Media 43

Social Media Analytics Brands Sports 43

Experience Investigators by 360Connext

NOVEMBER 22, 2022

Our customers provide us all the success of our businesses. Yet most business plans don’t have a “customer appreciation program” section. And when talking business strategy, showing customers gratitude is hardly mentioned. So let’s get proactive about how we thank customers. Chewy THANK YOU!!!

How To 143

How To Airlines Social Media Tips 143

TechSee

JUNE 16, 2022

Customers expect better and faster pre and post purchase services. Whether they need help setting up a new device or to repair a damaged product, the way in which these interactions are handled are at the heart of customer satisfaction. Eric Esguerra, Vice President, Customer Service & Operations at Miele Canada Ltd.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

Kerry Bodine

APRIL 30, 2019

I’m often asked why companies invest in customer experience — and when this whole customer craze started in the first place. Since I’ve already written about that in other posts, today I’ll tackle the second question: When did companies start caring about customer experience? Event #2: Social media went mainstream.

Net Promoter Score 149

Net Promoter Score Customer Experience Social Media NPS 149

Kerry Bodine

APRIL 30, 2019

I’m often asked why companies invest in customer experience — and when this whole customer craze started in the first place. Since I’ve already written about that in other posts, today I’ll tackle the second question: When did companies start caring about customer experience? Event #2: Social media went mainstream.

Net Promoter Score 149

Net Promoter Score Customer Experience Social Media NPS 149

Win the Customer

NOVEMBER 14, 2016

Whether it’s Snapchat’s GeoFilters or Facebook’s 360 Photos, more businesses are finding that social media is one of the most powerful tools available today. Whatever industry you’re in, you simply must have a social media presence these days. It’s called social media for a reason, after all.

Social Media 52

Social Media Customer Service Multi-Channel Airlines 52

Interactions

AUGUST 7, 2019

As traveling becomes more mainstream, these amenities may seem like a distant dream. It’s no wonder that airlines seem to get drowned in complaints on social media. But as we look at the customer experience as a whole in the travel industry, big improvements can be made to make customers feel more valued, respected, and happy.

Travel 54

Travel Hospitality Wait Times Airlines 54

Up Your Service

MAY 3, 2017

Our previous blog post demonstrated the power of customer voice in an unsolicited book review from a technology industry guru. This post makes the same point, but for the travel and hospitality – one of the most traditional “service” industries on the planet. The rise of white-glove customer service.

Hospitality 74

Hospitality Travel Industry Brands 74

Comm100

MARCH 18, 2020

The key issues are slower sales (42%), supply chain disruptions (39%) and sick employees (4%). Signs from markets around the world are already showing that customers are increasingly staying at home (whether out of choice or from instructions from health authorities). However, it’s not all doom and gloom. Focus on online engagement.

Social Media 131

Social Media Travel Government e-support 131

Comm100

MARCH 18, 2020

The key issues are slower sales (42%), supply chain disruptions (39%) and sick employees (4%). Signs from markets around the world are already showing that customers are increasingly staying at home (whether out of choice or from instructions from health authorities). Enable online sales. However, it’s not all doom and gloom.

Social Media 130

Social Media Travel Government e-support 130

BirdEye

DECEMBER 28, 2022

Are you looking for ways to increase your social media followers? If the answer to either question is yes, you should consider running a social media contest. In fact, research shows that contests can be up to three times more effective than regular posts at generating engagement on social media.

Social Media 19

Social Media Video Brands Engagement 19

BirdEye

MAY 3, 2023

Common examples of B2B marketing channels are Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, content marketing, B2B online communities and select social media platforms, email marketing, and webinars. SEO lets you tap into organic traffic, connect with prospective customers, and build a solid online presence.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

BirdEye

JUNE 21, 2023

So, a well-executed customer referral program can be a powerful and cost-effective marketing strategy to attract new customers and improve customer retention rates. Customer referrals can also boost your credibility, optimize your sales cycle, and keep high-value customers engaged.

Examples 93

Examples Social Media Travel Software 93

SurveySensum

JANUARY 26, 2024

When the package arrived, she found some glitches and contacted customer support for assistance. The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Claire’s story encapsulates the essence of a customer journey. What is a Customer Journey?

Customer Journeys 52

Customer Journeys Social Media Touchpoint Tips 52

Lumoa

AUGUST 8, 2023

Effectively analyzing survey results can provide numerous benefits, such as enhanced customer satisfaction, increased sales, and improved brand loyalty. So, if you’re ready to transform your customer feedback into a driving force for positive change, dive into this article and learn how to make the most of your customer surveys!

Analysis 208

Analysis Survey Feedback How To 208

ImprintCX Articles

MARCH 5, 2024

Picture a scenario where customers are well-versed in your cost structures and negotiate from a position of knowledge. The auto industry has navigated this terrain for over a decade, with customers armed with VIN (vehicle identification numbers) costs, ready to assert their advantage. Salespeople find themselves at a disadvantage.

Self Service 52

Self Service Sales Social Media Travel 52

Joe Rawlinson

NOVEMBER 1, 2021

Companies can take different approaches to reach targeted customers using a variety of marketing strategies. Implementing an effective marketing strategy can help you boost your sales. This means you are able to promote your service using email , social media, web-based advertising, and text and multimedia messages.

Marketing 78

Marketing Social Media Ecommerce Hotels 78

BlueOcean

SEPTEMBER 23, 2021

Call volume forecasts are inarguably an essential tool in the successful delivery of customer care excellence. With it, you’re one significant step closer to delivering an exceptional customer experience. But customer care volume forecasting typically relies heavily on historic trends. Without it, you’re lost at sea.

Travel 156

Travel Trends Customer Care Retail 156

Customer Bliss

JUNE 6, 2018

How do you take insights from customers and drive better decision making and better product delivery? This is one of the many questions that Eric Smuda , VP of Customer Experience & Loyalty of Hertz car rental service had to ask when he joined the company to transform customer and employee experience.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

Experience Investigators by 360Connext

JULY 13, 2015

Customer journeys are often represented in the same way. The sales funnel is so simple, in theory. We put the many prospects in the top, they travel willingly and orderly through the funnel, and POP! They exit into a converting customer. Consider how much effort is focused on acquiring new customers.

Customer Journeys 110

Customer Journeys Social Media Travel Loyalty Programs 110

SurveySensum

DECEMBER 13, 2023

A well-crafted product description can: Effectively communicate the value and quality of your products Increase customer experience Boost lead generation and sales Helps in building a strong reputation However, if you are not getting the above benefits, it means your product description needs improvements.

Feedback 52

Feedback Social Media Groups Customers 52

BlueOcean

DECEMBER 13, 2022

If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. Customers now expect reciprocity in the loyalty relationship. But it’s more than that.

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177

SurveySensum

SEPTEMBER 21, 2023

There are two companies A and B having similar numbers of customers and both want to increase their business. Company A, decided to run a substantial marketing campaign, investing hundreds of dollars in hopes of acquiring new customers. Unfortunately, the campaign only yielded two customers, generating a total of $50 in business.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

BirdEye

JUNE 21, 2023

A competitor analysis evaluates the choices your customers have when shopping for your product or service. It would be nice if simply producing a quality product and delivering exceptional customer service were all you need to ensure that your doors never close. Why is the competitor analysis beneficial?

Analysis 98

Analysis Social Media Hotels Competitive Advantage 98

Inbenta

MAY 7, 2021

Most customers are willing to spend more with businesses that respond fast – but 62 % of companies don’t respond to customer service emails at all! While customers appreciate politeness, knowledge of the product, and the ability to resolve issues – a quick response is prized above all. What are your customers’ needs?

Customer Service 116

Customer Service Social Media How To Software 116

Customers That Stick

DECEMBER 18, 2014

I now represent Magical Travel, an agency which specializes in selling Disney vacations. Customer Service < Customer Experience. Tell Us More About Yourself… What was your first job and what did you learn about customer service in it? Our primary customers were the parents of the children we were serving.

Customer Experience 162

Customer Experience Travel Sports Social Media 162

Joe Rawlinson

DECEMBER 13, 2018

The result is that now you can hardly win over new customers using generic messages, so it’s crucial to tailor offers and personalize content. Improved customer experience : Tailored offers make customers feel appreciated and satisfied. Tracking comments coming from social media followers and email subscribers.

Strategy 111

Strategy Marketing Social Media Consumers 111

ShepHyken

MARCH 20, 2017

Each week I read a number of customer service articles from various online resources. No More Nonpologies: Apologize to Customers Like You Mean It by Leslie O’Flahavan. Here are three tips for writing a heartfelt apology to a customer. Want to Build Customer Loyalty? Done wrong, you lose the customer permanently.

Customer Service 75

Customer Service Social Media Travel Loyalty 75

Ann Michaels and Associates

JUNE 5, 2020

The one-of-a kind charm is alluring travelers across the globe. Guests are constantly looking for what is postable, or the “social return,” according to a recent article by Kristen Morales. Social Media’s Role. Social media has turned the hotel stay into much more than good service and a clean room.

Hospitality 59

Hospitality Retail Social Media Hotels 59

Comm100

JANUARY 11, 2023

The State of Automated Customer Service in 2023. As a result, customer service expectations are now sky-high as consumers demand the very best support – and will even switch brands for better service. Meeting today’s high customer service expectations can be a challenge. What are the benefits of AI in customer service?

Customer Service 218

Customer Service Self Service Chatbots Healthcare 218

CSM Practice

FEBRUARY 4, 2022

It is no secret that technology is changing almost every aspect of our lives, from travel, to our health, to how we experience things. The Customer Success industry is changing because of computer science trends like AI, machine learning , and augmented reality. The sales department also makes extensive use of video calls.

Omni-Channel 52

Omni-Channel Customer Success Technology Social Media 52

Totango

MARCH 26, 2021

Today’s Customer Lifecycle Is Technology-driven. As the concept of the customer lifecycle has developed, understandings have changed under the influence of technology. Some information is out-of-date, while some presentations give a partial perspective on the customer lifecycle. What is a Customer Lifecycle?

Customer Journeys 66

Customer Journeys Net Promoter Score Social Media Sales 66

Vonage

AUGUST 11, 2015

Businesses can pour money into elaborate advertising campaigns, but poor customer service can undo all that hard work instantly. Excellent customer service can be as good (and often better) for your brand than a well-orchestrated PR campaign: get your customers to do the talking for you! Plus, bad news travels fast.

Customer Service 120

Customer Service Contact Center Social Media Multi-Channel 120

ClientSuccess

DECEMBER 5, 2022

What is a Customer Advisory Board (CAB)? A Customer Advisory Board (CAB) is a powerful tool for SaaS companies to maximize customer success. It helps drive better relationships between customers and the company, ensure customer satisfaction, and increase loyalty. Build Your CAB with the Right Mix of Customers.

Tips 87

Tips Customer Success eBook Social Media 87

ShepHyken

MARCH 12, 2021

He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well. They may end up losing a lot of customers, and thereby, revenue opportunities.

Strategy 149

Strategy Self Service Customer Journeys B2B 149