The ER Strategy 2.0: Small Improvements Add Up
ShepHyken
FEBRUARY 17, 2021
The article she was referring to was written almost 10 years ago and was about the concept I refer to as the ER strategy. The last two letters of better are E and R, which is where the ER strategy comes from. After rethinking the ER strategy, I love the idea of how small improvements can turn into big game-changers even more.
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