Experience Matters

AUGUST 3, 2015

We just published a Temkin Group report, Behavioral Guide to Customer Experience Design. Here’s the executive summary: According to recent scientific research, customers make most of their decisions using intuitive thinking instead of rational thinking. Download report for $195.

Customer Experience Design 120

Customer Experience Design Report Customer Experience Groups 120

Experience Investigators by 360Connext

JULY 28, 2020

The brands who create a habit of putting the customer first, defining success for both the organization and the customer, and developing best practices and business discipline around execution are the ones who can truly be customer-centric. Customer Experience Strategy Depends on the Right Mindset, Vision and Plan.

Strategy 225

Strategy Customer Journeys Customer Experience Net Promoter Score 225

ReviewTrackers

JUNE 29, 2017

There’s no shortcut to creating a great customer experience. It takes a thoughtful strategy, a customer-focused organization, and a design that delivers on your brand promise. What is Customer Experience Design? Customer experience design is the big picture of customer experience.

Customer Experience Design 70

Customer Experience Design Customer Experience Touchpoint Social Media 70

Strativity

NOVEMBER 21, 2019

With this third post in our ‘CX Consulting 101’ series, we look at how to excel at customer experience design by focusing on your customers’ feelings, co-creating with front-line personnel, and providing actionable summaries to propel your new strategy. Lead the charge on customer experience design.

Customer Experience Design 52

Customer Experience Design Consulting Customer Experience Touchpoint 52

Storyminers

JUNE 15, 2015

The post Interview: Why Marketing Should be the Orchestrator of Customer Experience Design appeared first on Mike Wittenstein.

Customer Experience Design 100

Customer Experience Design Marketing Customer Experience Communication 100

Lumoa

FEBRUARY 9, 2023

In the context of customer experience, customer engagement is an essential element in creating strong customer relationships and customer loyalty. By understanding customer needs, preferences, and behaviors, businesses can work to create and maintain customer engagement strategies that meet customer expectations.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

CX Workout - Ideas Blog

OCTOBER 3, 2018

The Most Misunderstood Thing About Customer Experience Design from Joe Wheeler on Vimeo. My name is Alexander Doak and I’m the Director of Customer Success at CX Workout. CX Workout is a Boston Based customer experience design firm, and a subsidiary of the Service Profit Chain Institute.

Customer Experience Design 40

Customer Experience Design Customer Experience Return on Investment Customers 40

CX Workout - Ideas Blog

OCTOBER 3, 2018

The Most Misunderstood Thing About Customer Experience Design from Joe Wheeler on Vimeo. My name is Alexander Doak and I’m the Director of Customer Success at CX Workout. CX Workout is a Boston Based customer experience design firm, and a subsidiary of the Service Profit Chain Institute.

Customer Experience Design 40

Customer Experience Design Customer Experience Return on Investment Customers 40

CX Workout - Ideas Blog

OCTOBER 3, 2018

The Most Misunderstood Thing About Customer Experience Design from Joe Wheeler on Vimeo. My name is Alexander Doak and I’m the Director of Customer Success at CX Workout. CX Workout is a Boston Based customer experience design firm, and a subsidiary of the Service Profit Chain Institute.

Customer Experience Design 40

Customer Experience Design Customer Experience Return on Investment Customers 40

InMoment XI

AUGUST 18, 2022

If you are looking to unlock a true return on investment in your experience program, you need to go beyond sending and collecting surveys. You need to craft a strategy that enables you to use customer and employee feedback to take action in strategic areas that actually improve the experience and map to business value.

ROI 557

ROI Customer Experience Effort Score Financial 557

iCiDIGITAL

MAY 18, 2018

Executives who once viewed digital strategy and customer experience as tangential to their core business now view these areas as critical to company success and possibly to survival. How Does This Impact Customer Experience Design Projects? This leads to less than desirable, sometimes detrimental, outcomes.

Customer Experience Design 45

Customer Experience Design Customer Experience How To User Experience 45

Kayako

JANUARY 17, 2018

For other teams across the business, customers can follow the “out of sight, out of mind” principle in a flash. An organization-wide focus on customer experience takes dedicated effort and cross-team strategy. Wootric recommends a few simple steps to keep employees across every team focused on the customer experience.

Customer Experience 448

Customer Experience Net Promoter Score NPS Touchpoint 448

Myra Golden

APRIL 11, 2023

With customer expectations rising and budgets tightening, contact centers are under pressure to deliver excellent service while reducing costs. In Do More with Less: 3 Effective Strategies to Maximize Your Contact Center’s Potential , you will learn three effective strategies to maximize the potential of your contact center.

Strategy 52

Strategy Contact Center Average Handle Time First Call Resolution 52

CX Journey

JUNE 30, 2015

Image courtesy of AnnaRachel1 What is a customer experience strategy? Let's start by defining "customer experience strategy." A customer experience strategy helps you define, design, and, ultimately, deliver the desired customer experience (desired, of course, by your customers).

Strategy 80

Strategy Customer Journeys Customer Experience Professionals Exercises 80

Storyminers

JULY 29, 2016

We decided to ask experts one question: What is your most effective customer retention strategy for B2C brands? . The insights and strategies we received from these 24 experts were enlightening. VP of Customer Experience, Compellon. The most effective customer retention strategy is to focus, well, on retention.

B2C 124

B2C Customer Retention Strategy Brands 124

InMoment XI

NOVEMBER 2, 2022

What Is CX Design? The idea of CX design was relatively simple for many years. Basically, when an organization’s leadership decided to engage in customer experience design, they would deploy surveys (sometimes physically) for customers to fill out and hand back. Let’s get into it!

Touchpoint 324

Touchpoint Customer Experience Design Brands Customer Experience 324

Storyminers

JULY 31, 2014

Use a Store of the Future as the starting point to introduce technology while perfecting the operational side of the business for a truly seamless experience across … Continue reading → Customer Experience Design business strategy'

Customer Experience Design 165

Customer Experience Design Strategy Technology Customer Experience 165

Storyminers

JANUARY 26, 2015

They used the then-new tech to operate more efficiently and … Continue reading → Blog Customer Engagement Strategy Customer Experience Customer Experience Design Customer Experience Strategy Experience Design Instructions Service Design Strategy articles business strategy customer experience customer service Experience Designer service (..)

Meeting 100

Meeting Customer Experience Design CRM Strategy 100

ShepHyken

FEBRUARY 20, 2024

Whether you take care of the issue yourself or pass it on to someone else, recognize that you play a very important role in the customer’s journey from experiencing a Moment of Misery™ to experiencing a Moment of Magic®. Time Well Spent Last year, I interviewed Aransas Savas on Amazing Business Radio.

Metrics 150

Metrics Customer Service Measurement Customer Service Training 150

CSM Magazine

AUGUST 22, 2019

As experience overtakes price and product as a key brand differentiator, customer service is being recognized as the face of, and driver for, organization-wide strategy. With a new emphasis on the importance of customer data, support leaders hold some of the companies most valuable insights. SVP, Customer Care, Samsung.

Customer Service Strategies 40

Customer Service Strategies Meeting Strategy Customer Service 40

Myra Golden

FEBRUARY 4, 2023

You must understand your customer’s experience and relay that understanding to them. Why Calls Get Beyond Your Control When customers feel like you don’t understand their issue, they’ll over-explain and vent unnecessarily. Knowing how they feel and how they see things is crucial.

Contact Center 52

Contact Center Average Handle Time Strategy Healthcare 52

Storyminers

JANUARY 21, 2015

With the launch of Private Vegas, Patterson isn’t just creating a reading experience for consumers, he’s creating real-world, … Continue reading → Blog Customer Engagement Strategy Experience Design analysis Customer Experience Design james patterson mike wittenstein opinion reader experience social media strategy thrill'

Social Media 100

Social Media Customer Experience Design Analysis Customer Engagement 100

Experience Investigators by 360Connext

FEBRUARY 9, 2021

Customer experience is the sum of each interaction a customer has with your brand, and how they feel about it. The way to leverage this is to understand that intentional, proactive and positive customer experience design leads to real results for your organization AND your customers.

Customer Experience 261

Customer Experience Effort Score Net Promoter Score Culture 261

Storyminers

MAY 21, 2020

And that’s best done on purpose and by design, rather than by being reactive or trying to get shareholders more of what they had in the past. This is the number one strategy snafu that is killing more value than it’s creating. You can’t let those experiments run the business,” he said. I don’t see this as a business solution.

Culture 147

Culture Voice of Customer Fashion Strategy 147

Beyond Philosophy

MAY 27, 2023

Organizations often fail to consider the context in which customers enter the experience, assuming that every customer is the same. However, recognizing the context of a customer’s experience is crucial to developing an effective customer strategy.

Customer Experience Design 78

Customer Experience Design Customer Experience Data Connections 78

Myra Golden

APRIL 20, 2020

I read that the average customer service call lasts 2 minutes longer than it needs to. Often, we don’t know how to get an angry customer to back down, or we struggle to move a customer from venting to a solution. Or we don’t want to be rude when trying to wrap things up with a friendly, talkative customer.

Customer Service 76

Customer Service Strategy Course Customers 76

BlueOcean

MARCH 13, 2023

Contact centers that consider implementing advanced AI solutions need to be equally invested in their data strategy. Despite advanced sentiment analysis and natural language processing, there are simply some scenarios—even seemingly transactional ones—where human connection is the better strategy for long-term customer loyalty.

Contact Center 156

Contact Center Customer Experience Self Service Chatbots 156

Beyond Philosophy

JULY 11, 2020

From how they form to how they change to how they drive your customer loyalty, customer memories are a crucial aspect of your Customer Experience. Knowing the role your Customer Experience design plays in the formation of customer memories is critical to enabling customer-driven growth.

Management 140

Management Customer Experience Design Customers Connections 140

Beyond Philosophy

MARCH 27, 2021

However, these examples also represent critical areas for your Customer Experience design. In this episode, we speak with sound and smell design expert Simon Faure-Field , CEO of Equal Strategy. It’s great for the casino because smoking tables often result in a higher take than non-smoking tables.

Call Center 147

Call Center Transportation Consulting Customer Experience Design 147

Beyond Philosophy

JULY 29, 2021

I advise on some first steps for you to implement strategies based on behavioral science findings. The unfortunate side effect is that sometimes, we end up forcing a theory we are excited about into the strategy that’s not right for the problem we’re trying to solve. I write about the behavioral sciences a lot.

Customer Experience Design 88

Customer Experience Design Exercises Measurement Tools 88

Storyminers

MAY 31, 2017

The 2017 KPMG Nunwood Customer Experience Excellence Analysis benchmarks CX efforts on both sides of the Atlantic. This CX Resource also brings crystal clear insights useful to any serious customer experience design practitioner.

Resources 194

Resources Hotels Guidelines Customer Experience Design 194

Lumoa

JUNE 9, 2020

Consequently, having a rock-solid CX strategy is more important than ever before. A clear CX strategy will help you stand out from the big crowd and ensure customers don’t churn because of ineffective purchase processes and bad experiences. You can’t know the “why” behind a customer’s actions unless you ask them.

Ecommerce 208

Ecommerce Customer Experience Customer Journeys Feedback 208

Storyminers

JULY 29, 2018

And that’s best done on purpose and by design, rather than by being reactive or trying to get shareholders more of what they had in the past. This is the number one strategy snafu that is killing more value than it’s creating. You can’t let those experiments run the business,” he said. I don’t see this as a business solution.

Culture 113

Culture Voice of Customer Fashion Customer Experience Design 113

Beyond Philosophy

JUNE 13, 2020

Understanding the process and the role your Customer Experience design plays in it is essential to providing the platform to encourage customer-driven growth. Strive to make customers buy from you intuitively. Discover your customers’ decision-making strategy. Map your customers’ habits.

Management 128

Management Customer Journeys Competitive Advantage Exercises 128

Storyminers

JANUARY 22, 2015

I contributed an article about Intelligent Experiences: Where CX Meets … Continue reading → Blog Customer Engagement Strategy Customer Experience Customer Experience Design Customer Experience Strategy Employee Experience Experience Design Strategy books business strategy customer experience employee experience white papers'

Customer Experience 60

Customer Experience eBook Customer Experience Design Employee Experience 60

Myra Golden

NOVEMBER 29, 2016

Story highlights: 5 web self-service strategies that will slash your incoming support calls. I have worked strategically to create a web self-service strategy that answers more than 95% of my customers’ questions. And this well-designed strategy has made my support calls nearly vanish. And That Makes Me a Genius.

Self Service 40

Self Service Strategy Video Fashion 40

NICE inContact

MAY 18, 2017

The value to deliver enhanced customer experience (CX) is well quantified 1. A strong correlation between customer experience and financial returns is driving organizations to build a long-term CX strategy that spans not just across individual teams and business groups but the entire organization.

Ecommerce 137

Ecommerce Customer Experience CRM Contact Center 137