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AI Tools To Streamline Lead Generation

Magellan Solutions

Lead generation is a crucial aspect of sales and marketing. This process involves nurturing prospects through social media marketing, gamification, whitepapers, online courses, or other lead generation strategies. All these allow you to entice your customers to choose your business over your competitors.

Tools 98
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Understanding Negative NPS Score: Causes, Impact and Solutions

Lumoa

You’ve designed your NPS survey and emailed it to all your customers—and the results are in… but not those you were expecting. When it comes to gauging customer sentiment and loyalty, few metrics enjoy such widespread acclaim as the Net Promoter Score (NPS). Does it spell doom for your business?

NPS 208
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Is Customer Experience Worth It? And Much How Should You Invest?

Experience Investigators by 360Connext

C-level leaders want to know if customer experience (CX) is worth the investment. Customer-focused employees across marketing, sales, HR, and other departments want to know if new CX initiatives are worth pushing for. Even organizations with running CX programs are often wondering how those efforts are paying off.

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Guest Post: The Biggest Value Driver That is Not on Your Journey Map

ShepHyken

He shares the value that customer emotions bring to a company. How much value ($$$) do closer customer relationships and specific customer emotions bring to your business? I know you would say, “of course that these are important, and we focus on them,” but have you calculated how much value they actually bring?

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The Link Between RFM & NPS in Ecommerce Growth

Retently

Yet, while observation is arguably the most straightforward approach to forecasting customer behavior, it still requires significant effort. For a quicker result, NPS will do the job as it assesses customer attitude and loyalty to the brand. As a result, the higher the score, the higher the likelihood of future purchases.

Ecommerce 156
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7 Customer Service Tips for Financial Service Companies

Kustomer

Get started on understanding your current CS performance by determining your customer satisfaction (CSAT) score. A CSAT score is one of the most insightful customer service metrics. It’s used to measure a customer’s feelings immediately following an interaction with an employee.

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What Do Companies With Low Net Promoter Score Have in Common?

Retently

You can also learn a surprising amount of tactics and strategies by studying the opposite end of the scale – the world’s least successful companies, from a churn perspective – to compare their common weaknesses and find out what makes their customers so unlikely to recommend them to their peers.