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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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7 Ways to Provide Online Sports Betting Customer Service

CSM Magazine

Service and convenience is driving the growth of online shops and services and that is why industries such as sports betting has boomed over the last few years. Here are a few tips to keep in mind when running an online sports betting business. Make sure all information about your company is easily available on it.

Sports 52
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What’s causing the retail apocalypse, and what companies can do about it

Alida

Companies like Nordstrom, Walmart and Dick’s Sporting Goods actually plan to open more stores in the next 12 months. One way companies are bucking the trend is by driving costs down. For many high-end companies, for instance, discounting prices will hurt both their revenue and their brand equity.

Retail 173
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Retail Customer Experience: Strategies for Keeping Shoppers Engaged and Loyal

Retently

However, with technological advancements, now most companies operate in both spaces: in-store and online. Nike’s SoHo flagship store is not just about buying products, but an immersive experience where sports enthusiasts can engage with the brand in an interactive environment.

Retail 78
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CX Annuities Solve CX ROI & Tenure Dilemmas

ClearAction

Customer experience management typically revolves around touchpoints : service, personalized marketing, loyalty programs, voice of customer, design and digitalization of journey steps, and management of Detractors, Passives, and Promoters. Customer Success + Loyalty programs. Lost ROI on customer acquisition cost.

ROI 62
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Measuring Retention and Marketing ROI

SuiteCX

Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Australian companies are spending more than $5 Billion dollars6 a year in loyalty points and rewards. Especially if a loyalty program is part of your strategy.

ROI 100
article thumbnail

Measuring Retention and Marketing ROI

SuiteCX

Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Australian companies are spending more than $5 Billion dollars6 a year in loyalty points and rewards. Especially if a loyalty program is part of your strategy.

ROI 100