BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media. 84% of U.S.

Social Media 98

Social Media Management Multi-Channel Analytics 98

InMoment XI

JANUARY 4, 2024

With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today. The retail customer experience is also a complex one.

Retail 260

Retail Customer Experience Effort Score Social Media 260

InMoment XI

MARCH 16, 2022

Earlier this year, we released a customer experience (CX) (and employee experience) trends report for both the North America and Asia-Pacific (APAC) regions. After all, issues like the pandemic are global occurrences, so how else can you make sense of such an event except by looking at that level of scale? Interested in the specifics?

Trends 493

Trends Social Media Comparison Loyalty 493

BirdEye

MARCH 11, 2024

Well, Facebook, the OG of social media platforms, offers a highly engaged community that reaches 3.3 This is a golden opportunity for multi-location businesses to use virtual events as a powerful tool to engage with local communities and enhance brand reputation. Where will your Facebook event photo appear?

Social Media 58

Social Media Engagement Guidelines Tips 58

SmartMessage Blog

MAY 16, 2023

Social media marketing has become a crucial aspect of business strategy in today’s digital age. Today, billions of users use social media platforms. Businesses invest heavily in social media to reach a larger audience and increase brand awareness. What is Social Media Marketing?

Social Media 52

Social Media Marketing Advertising Video 52

BirdEye

MARCH 15, 2023

If you’re a marketer or business owner looking to stay ahead of the competition, understanding social media demographics is essential. As these platforms progress, the type of social media user will continue to shift. For example, take age groups on social media.

Social Media 52

Social Media Data Entertainment Groups 52

SmartMessage Blog

MAY 12, 2023

Social media marketing has become a crucial aspect of business strategy in today’s digital age. Today, billions of users use social media platforms. Businesses invest heavily in social media to reach a larger audience and increase brand awareness. What is Social Media Marketing?

Social Media 40

Social Media Marketing Advertising B2B 40

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 59

B2B Brands Social Media Wireless 59

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 52

B2B Brands Social Media Wireless 52

QuestionPro Audience

MARCH 30, 2018

ESPN.com reports an estimated 70 million brackets were filled out in 2017, to a total of $10.4 Brands know they have an opportunity to reach a large audience, and spend the month engaging consumers via social media and advertising. billion overall in bets. increase from 2016. With nearly one-third of the U.S.

Brands 191

Brands Sports Advertising Social Media 191

Comm100

NOVEMBER 3, 2017

Social media is chaotic, but your social media team shouldn’t be! In order for your social media strategy to work, it’s important that your team be onboard with what you are trying to achieve, and have the knowledge and resources to help you achieve it. The Basics of Social Media Training.

Social Media 115

Social Media Course Training Marketing 115

Lithium

JULY 13, 2022

These three trends displayed the importance of centralizing a brand's customer engagement hub. Without the ability to form deeper customer relationships from interactions across the digital space, your brand could fall short of its future customer experience goals. Read about top brands in our Kudos submissions ].

Conference 52

Conference Self Service Social Media Contact Center 52

Michelli Experience

JUNE 28, 2016

As I help business leaders deliver branded customer experiences, I often start with the premise that brands are nothing more than what people say about us when we’re not around. For years companies have been trolling social media to see what customers post about brand experiences.

Brands 185

Brands Social Media Financial Analysis 185

InMoment XI

FEBRUARY 2, 2024

On Thursday, January 25th, we hosted the “Changing The Game” event in Austin, TX—a crucible for innovative ideas and game-changing strategies to address the consumer market in 2024 and beyond. Studies have shown that companies that engage with customer feedback can see up to a 5-10% increase in customer retention rates.

Hospitality 260

Hospitality Call Center Retail NPS 260

ReviewTrackers

AUGUST 23, 2018

Social media marketing for insurance is experiencing major growth. According to a report by consultancy firm ITDS, 100 percent of 20 major global insurers are active on Facebook. Social Media Marketing for Insurance: The Challenge. That’s one of the biggest obstacles to doing social media marketing for insurance.

Social Media 73

Social Media Insurance Marketing Policies 73

Lithium

SEPTEMBER 26, 2019

The honeymoon phase between consumers and social media is over. People are no longer wowed by the “newness” of social media or content with brands simply being present on their favorite platforms. In fact, a Marketing Land article found that people are growing more skeptical of businesses on social media.

Social Media 40

Social Media Brands Consumers Video 40

Lithium

SEPTEMBER 26, 2019

The honeymoon phase between consumers and social media is over. People are no longer wowed by the “newness” of social media or content with brands simply being present on their favorite platforms. In fact, a Marketing Land article found that people are growing more skeptical of businesses on social media.

Social Media 40

Social Media Brands Consumers Video 40

Lithium

SEPTEMBER 26, 2019

The honeymoon phase between consumers and social media is over. People are no longer wowed by the “newness” of social media or content with brands simply being present on their favorite platforms. In fact, a Marketing Land article found that people are growing more skeptical of businesses on social media.

Social Media 40

Social Media Brands Consumers Video 40

CSM Magazine

AUGUST 25, 2020

Social media is the perfect channel for nurturing and converting leads into paying customers. In fact, studies have shown that 40% of customers use social media platforms to search brands and products, and that Gen Z and Millennials consider social media the most relevant advertising channel.

Social Media 52

Social Media Sales Strategy Entertainment 52

NetBase

DECEMBER 7, 2018

At last month’s Social Media Week London event, marketing agility was the topic of a panel moderated by NetBase VP EMEA, Michael (MJ) Paradiso. Charlie Marples , Social Media Insights Manager, Lloyds Banking Group. Manideepa Paul , Social Media Insights Manager, Lloyds Banking Group.

Social Media 56

Social Media Banking Groups Analytics 56

BirdEye

MARCH 17, 2023

Social listening is an essential tool for businesses looking to stay ahead of the competition and gain a better understanding of their customers and prospects. By monitoring conversations on social media, companies can identify opportunities to engage with potential customers and get real-time feedback about their products or services.

Tips 98

Tips Social Media How To Analysis 98

BirdEye

MARCH 29, 2024

In a recent survey of our expansive network of over 150,000 customers, it was discovered that 81% of businesses manage their social media strategies at the corporate level. You’ll learn how to craft a real estate social media strategy that’s not just good but great—bringing in new business.

Social Media 58

Social Media Tips Sales Advertising 58

NetBase

JUNE 16, 2020

There’s a short list of “must have” items that every brand needs to succeed, and the right social intelligence tools certainly dominate much of it these days. Brands can make it one minute and break it the next with social media missteps. About Social Intelligence Tools. About Social Intelligence Tools.

Tools 60

Tools Brands Social Media Analytics 60

BirdEye

APRIL 25, 2023

If so, we’ve got you covered with over 20 ideas on how to promote your business locally and make your brand the talk of the town. Use social media to promote 4. Participate in local events 17. Keep in mind that your website is your digital storefront and should align with your brand and messaging.

Social Media 98

Social Media How To Advertising Sports 98

ProProfs Chat

APRIL 17, 2020

Businesses big and small are leveraging the power of holding live events to maximize brand value, drive revenue, and improve customer experience. Here’s what the numbers say: 80% of the businesses believe that live events are necessary to get a competitive edge, according to the latest report by Endless events. .

Survey 83

Survey Conference NPS Feedback 83

BlueOcean

DECEMBER 13, 2022

In fact, 56% of customers are more likely to buy from a brand if they belong to their loyalty program. Furthermore, a McKinsey report revealed that brands with top-performing loyalty programs earn a 15 to 25 percent bump in revenue thanks to their loyal customers, who are either buying more or buying more often (or both).

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177

NetBase

JANUARY 25, 2019

Now that 2019 is here, what should your brand or business be focused on during this first, pace-setting quarter? In addition to metrics like revenue, profit margins, expenses, and monthly profits/losses, there are several social KPIs worth tracking – because they can define the next year. And they can change at any time.

Social Media 59

Social Media Metrics Analytics Trends 59

Lithium

FEBRUARY 6, 2024

Marketing Fresh Features Ep 3, January 2024 | Khoros Social Media Management Check out these new social media software capabilities that make social publishing and engaging even easier. When any administrator takes a reconnection action, a Source Integration Reconnected event is added on the Change Log page.

Social Media 52

Social Media Knowledge Base Report Trends 52

NetBase

SEPTEMBER 4, 2020

Brands need to create a lean, mean data capturing machine that can aggregate, analyze and inform enterprise-wide decision-making. One that can take that actionable insight and get it in front of target segments at the speed of social, which is lightning fast most days. SurveyMonkey offers brands the ability to poll an audience.

Tools 98

Tools Brands Ecommerce Advertising 98

NetBase

JANUARY 1, 2019

It’s 2019 and time for another fast-paced year where brands are made and broken at the speed of social. Though periodic reports are useful for spotting patterns and tracking overall trajectory, live insights are critical to brand survival. This is how agencies like Spong use real-time dashboards for brands like Thermos.

Social Media 62

Social Media Tips Banking Sports 62

NetBase

NOVEMBER 9, 2018

We can all agree sabotage is bad – and no brand wants to find themselves at the center of a crisis. There were three reported incidents initially, but the store took quick action after a Facebook post by a friend of one of the victim’s, which warned others about the issue. Not every brand fares so well. jam for a while.

Social Media 45

Social Media e-support Consumers Brands 45

BirdEye

MAY 3, 2023

The right marketing channel: Allows you to reach diverse audiences Is ideal for promoting specific products and services Increases brand visibility Boosts audience engagement Builds online communities with loyal patrons for your brand Every marketing channel has its core demographics; businesses may need more than one to reach their target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

Lithium

MARCH 5, 2024

Khoros product leads will then take your questions in a dedicated Q&A session on the latest Khoros innovations across our Community, Care, and Marketing products that power our Brand Communities, Social Media Management, and Digital Service solutions. We've introduced metrics for Events and new metrics for Ideas.

Social Media 52

Social Media Self Service Roadmap Insurance 52

CSM Magazine

DECEMBER 20, 2021

The need for a powerful brand has never been clearer: companies with top brands significantly outperform their peers , and now, more than ever, purchasing decisions revolve around what a brand means and stands for. Brand building requires research, investment, and innovative approaches.

Brands 52

Brands Strategy Social Media Trends 52

NetBase

DECEMBER 21, 2018

As our Social Media Reporting Series has illustrated, social analytics are only half the battle. Here’s how to use Crisis Management Reporting to avoid the worst of what social has to offer – or to minimize damage if the worst comes to pass. Receive immediate notification during crisis events.

Report 40

Report Management Social Media Analysis 40

BirdEye

APRIL 20, 2023

From optimizing your website to leveraging social media, we’ll cover everything you need to know about local lead generation so that you can start growing your business today. For the bakery to reach these target customers, it must implement digital strategies such as paid search ads and social media campaigns.

Social Media 98

Social Media Multi-Channel Metrics Effort Score 98

NetBase

OCTOBER 12, 2018

You know Social Media Analytics are important – yet 81% of executives surveyed don’t feel their company is using social to its full potential. We talked about 11 social media metrics worth mastering in a recent Adweek webinar. Brand Passion. Here’s a look at Brand Passion for some of the major airlines.

Social Media 49

Social Media Analytics Metrics Airlines 49