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Using Survey Analytics To Get into The Mind of The Customer

Second to None

. “It’s not too difficult to collect data from customers today, but the task of analysing that data is not so easy. This post will walk you through some of the methods to using survey analytics to get into the mind of your customer. Persuading Resistant Customers. Some common triggers include: Fear and Anxiety.

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Discovering Hidden Customer Insights in New Places is Critical for Future Success!

Beyond Philosophy

In this episode, we talk with Chief Marketing Officer of Verint, Celia Fleischaker about the third part of the Customer Science fusion formula, data, and how to ensure that you are using all of yours. Verint is an expert in the Voice of Customer and have been for over 25 years. appeared first on CX Consulting.

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Feedbackly + Aiwifi: Turning WiFi networks into powerful feedback touchpoints

Feedbackly

Aiwifi is a fast-growing company that offers AI-based Wifi marketing analytics and loyalty system for businesses of all sizes. Feedbackly is also the only CXM solution that measures customer emotions. Enabling continuous improvement Enabling continuous improvement is another key focus of this partnership.

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Find a Vendor That Provides Insights On Top Of Data Collection

Second to None

It is common for vendors to offer programs like mystery shopping or voice of customer survey collection at a relatively low rate, but like in any industry, you get what you pay for. There are a few different ways that a vendor can provide assistance during the analytics phase of a research program.

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The Value of a Full-Service CX Measurement Program

Second to None

However, now that there are more channels for brands to interact with customers than ever before, there is a corresponding massive amount of data that a brand must filter through in order to acquire actionable outcomes from these data-collection programs. Our solutions are developed on the basis of solid research and statistical science.

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The Massive Gap Between Customer Expectations and Organization’s Ability Post Pandemic

Beyond Philosophy

Verint helps the world’s most iconic brands build enduring customer relationships by connecting work, data, and experiences across the enterprise. It widens every second between what customers expect and what many organizations can provide as we come out of the COVID-19 pandemic. A massive gap exists.

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Has Marketing lost its way or is it just changing? A perspective by Bernard Page

ijgolding

Customer has never been more important in business than now and you can see board level representation of ‘voice of customer’ in many top flight organisations. Bernard Page is an independent marketing consultant, trainer and portfolio marketing director with The Marketing Centre.