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You Need a Jointly Owned Social Media Customer Service Strategy ASAP – Here’s Why

Comm100

This blog post will show you what makes a jointly-owned social media customer service strategy so necessary, and will walk you through how to implement one yourself. When your company’s social media is owned by only one department, it falls flat and short of what you, as a brand, want your online customers to remember you by.

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Service Strategy: The Most Powerful Tool You Can Have

CSM Magazine

The reason most organizations deliver poor or mediocre customer service is that they don’t understand the power of a customer service strategy. John Tschohl of the Service Quality Institute, explains. Strategy is a powerful tool you can use to gain market share and market dominance.

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Six Ways to Create Your Brand’s Experience Personality

ShepHyken

Manage Every Moment: I have always been a huge fan of Jan Carlson’s Moments of Truth concept, in which every interaction a customer has with a company is an opportunity for them to form an impression. These interactions include advertising, websites, people-to-people, and more.

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Customer Experience Is Like Maintenance on Your Car

ShepHyken

They look good on the outside, with amazing marketing and advertising, a beautiful website, a beautiful building, etc., but when it comes to taking care of the customer, they fail. This made me think further about how cars are maintained, and it’s not much different from how you would want to run your business.

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Customer Service Is Like Dating

ShepHyken

They entice you with marketing messages, advertising, and anything else that could tip the scale to move a customer from thinking about buying to actually making the purchase. Marketing messages and advertising campaigns create credibility.

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The Kustomer Service Pulse: 2023’s Viral Customer Service Moments

Kustomer

Commenters were shocked that the Stanley was able to survive the fire in such great condition, calling it the best Stanley advertisement. As businesses consider their modern customer service approach, it must include omnichannel channel support , to meet consumers where they are – anywhere, any time, and on any channel.

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Digital Transformation in Customer Service – Why You Can’t Afford to Ignore it (Part 1 of 3)

Comm100

Whether you’re just beginning your digital transformation journey or well on your way, we hope this series will provide new insights into the ever-changing world of digital customer service strategy. When Digital Transformation Meets Customer Service. What is Digital Transformation? – Staying Connected .