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How to Use Social Media as a Customer Service Channel (+ Examples from Brands)

ShepHyken

He shares customer service best practices that successful brands use to help their customers on social media. Businesses have been using social media for years now to publish content, engage with their audiences, advertise their products, and stand up for social causes. .

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Social Media Training Activities and Marketing Courses You Never Realized Your Team Needed

Comm100

Social media is chaotic, but your social media team shouldn’t be! In order for your social media strategy to work, it’s important that your team be onboard with what you are trying to achieve, and have the knowledge and resources to help you achieve it. The Basics of Social Media Training.

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Digital Transformation in Customer Service – Why You Can’t Afford to Ignore it (Part 1 of 3)

Comm100

Whether you’re just beginning your digital transformation journey or well on your way, we hope this series will provide new insights into the ever-changing world of digital customer service strategy. When Digital Transformation Meets Customer Service. What is Digital Transformation?

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3 Steps For Capturing the Voice of the Customer

Kustomer

This can be achieved by keeping track of customer feedback, analyzing the feedback and using insights to anticipate what they will require in the future. What Is Voice of the Customer? Voice of the Customer (VoC) is the process for analyzing customer needs, and using them to inform your customer service strategy.

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The Kustomer Service Pulse: 2023’s Viral Customer Service Moments

Kustomer

Commenters were shocked that the Stanley was able to survive the fire in such great condition, calling it the best Stanley advertisement. While it’s unlikely Stanley will have a response this big for a customer again, it highlights the importance of responding to timely reviews to build brand loyalty.

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Customer service stats and what they mean for your business

Vonage

Businesses can pour money into elaborate advertising campaigns, but poor customer service can undo all that hard work instantly. Excellent customer service can be as good (and often better) for your brand than a well-orchestrated PR campaign: get your customers to do the talking for you!

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What Goes Into A Customer Focused Airbnb Business Plan

CSM Magazine

Additionally, leveraging social media platforms, such as Instagram or Twitter, can also help get your property out there more quickly than traditional advertising methods, such as print ads or radio spots, would allow.