2020 Automotive Connections Consumers 
Thunderhead
JULY 9, 2018
In 1913, Henry Ford introduced the moving assembly line to a burgeoning automotive industry, revolutionizing global manufacturing forever. Inspired by an overhead trolley used by Chicago beef packers, the integrated process simplified the assembly of the Model T’s 3,000 parts by creating just 84 discrete, connected steps.
NetBase
JULY 20, 2020
The new normal finds consumers showing erratic behavior when choosing where to spend their money. Maintaining brand loyalty seems to be a thing of the past as consumers are likely to jump ship during a crisis. Consumer devotion has become much more supply dependent than any other loyalty measure. Now to brass tacks.
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BirdEye
FEBRUARY 27, 2024
Car dealership advertising is a promotional strategy automotive dealerships use to boost brand awareness, generate leads, and increase car sales for their brands. Additionally, the report shows that investment in car dealer advertising campaigns has steadily increased since 2020. billion dollars in 2023 as per their mid-year report.
LiveChat
JANUARY 14, 2020
The biggest brands across consumer electronics took to the stages with their latest gadgets. It was not until HS Kim , the President and CEO of the Consumer Electronics Division at Samsung, appeared on stage in the late afternoon that the real fun began. Human connection, on the other hand, is about becoming one with a car.
C Space
JANUARY 18, 2021
How did 2020 change the rules of engagement between customers and brands? For nearly a decade, we’ve tracked the connection between companies and customers. What we saw in 2020 was a complex and rapidly changing picture – fluid emotional shifts, driven by economic, political, cultural and environmental uncertainty.
Alida
DECEMBER 4, 2017
When consumers think of the future, they don’t necessarily think of Cadillac. What consumers see as luxurious has changed, and that perception continues to evolve. For example, Beats headphones and Yeezy, a collaboration between Adidas and Kanye West, are seen by many consumers as luxury products today.
Uniphore
JANUARY 25, 2022
Post-2020 could easily be called the start of the Zoom Era. Not only are we behind the camera more than ever before, we’re also consuming the medium at a historic rate. Last fall, we surveyed Australian consumer perspectives of video conversations. Last fall, we surveyed Australian consumer perspectives of video conversations.
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