article thumbnail

We Want To Be Customer-Centric: Now What!?

Experience Investigators by 360Connext

“We are dedicated to becoming a customer-centric company.” HOW exactly does a standard organization, built on the gospel of sales and customer acquisition, become customer-centric? 5 Steps to Take To Be More Customer-Centric 1. WHY is this idea of “customer-centricity” so challenging?

article thumbnail

Customer Service Trends 2018: Creating Effortless Customer-Centric Experiences

Kayako

Which brings me neatly toward 2018’s customer service trends: Customer Service Trends 2018: Creating Effortless Customer-Centric Experiences. Becoming customer-centric will be the goal of most businesses this year. What will make a business more customer-centric than the next one?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The importance of customer culture – an interview with Chris Brown

ijgolding

As CEO and co-founder of MarketCulture Strategies , he, like everyone he associates with, is on a mission to get companies to understand the importance of customer culture: Ian. Was HP a customer focused organisation at that time? Is it really possible to measure customer culture? It was vital to get it right.

Culture 264
article thumbnail

How technology can drive a customer centric culture: 3 true stories

TechSee

Developing a customer centric culture in a large enterprise goes beyond addressing a customer by name in an automated email, or segmenting by interest; it is a holistic approach designed to focus on the consumer’s authentic needs. Assisting customers when time is of the essence. Joan is a amatuer climber.

article thumbnail

15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 1] 

Lumoa

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX It’s predicted, that by 2020 customer experience will overtake price and product as the key brand differentiator when making consumer choices. How to overcome those challenges?

article thumbnail

15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 2]

Lumoa

Every each of them answered the following questions: How do you see the future of customer experience? What are, in your opinion, the top challenges in customer experience that companies should be aware of in 2018? Customer experience starts with a strong customer-centric culture, and that tone is set from the top.

article thumbnail

NPS Benchmarks for 2018: How Do You Compare?

AskNicely

This customer-fueled approach to business growth has evolved into a culture shift. By using automated systems for gathering and acting upon customer feedback, forward-thinking organizations can establish a customer-focused culture. Connecting NPS-Based Customer Centricity to Business Growth.

NPS 150