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3 Rules for Investing in Good Relationships with Customers

Experience Investigators by 360Connext

Understand your customers are not obsessing over your brand. Think about how you can make their lives easier by making it easier to navigate your store, your web site, your IVR system or mobile app. Image Credit: 401(K) 2012 via Creative Commons license. How can you make these experiences faster, easier, and happier?

Banking 286
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The 7 components of superior self-service systems

Eptica

Date: Wednesday, June 15, 2016 The 7 components of superior self-service systems. This has a major impact on the customer experience – consumers increasingly choose companies that value their time and minimize the effort they need to put in when making a purchase or finding out information. Published on: June 15, 2016.

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Cautionary tale—BNPL disrupts with faster, smarter, more personalized payment solutions

Maru Group

The recent success of buy now pay later (BNPL) solutions is a cautionary tale of “right time, right place, right balance of customer experience (CX) and services.” System 1) customer experiences, over service-led (i.e., System 2) solutions.

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McDonald’s Appoints Manu Steijaert as Global Chief Customer Officer

CSM Magazine

The Customer Experience team aims to transform how customers interact with McDonald’s. The team combines the best of McDonald’s Data Analytics and Digital Customer Engagement with Global Marketing, Global Restaurant Development and Restaurant Solutions. There he managed restaurant innovation efforts.

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Top types of customer communication channels

Comm100

Why is live chat so central to modern customer engagement strategies? Well, what sets live chat apart from traditional support channels is the ability to engage customers in real-time, perfect for those telephone-phobic customers who want instant resolutions without needing to call. Social Media.

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Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

In an article about habits for the New York Times in 2012, he writes, “ Over the past two decades, the science of habit formation has become a major field of research in neurology and psychology departments at hundreds of major medical centers and universities, as well as inside extremely well financed corporate labs.

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Be Ready! Six Steps to Take Before Hurricane Harvey Hits Your Communications

Avaya

As Hurricane Harvey approaches the coast of Texas, Avaya wants to ensure that we all review our plans to keep communication systems running at peak performance and stabilized when disaster strikes. Keeping communication systems running often includes a great partner with a deep bench of experts who have experience in many complex situations.