article thumbnail

Understanding the Importance of Social Media Marketing

InMoment XI

In today’s digital landscape, the importance of social media marketing cannot be understated. Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty.

article thumbnail

How to Kickstart the Next Digital Experience Trend

InMoment XI

Digital experience trends are the new road maps of modern day business. Think of digital experience trends being the new maps application in your business. Think of digital experience trends being the new maps application in your business. It has also changed the way that your customers interact with you. Tune in below!

Trends 529
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hyperlocal social media marketing for local businesses

BirdEye

Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. In other words, hyperlocal social media marketing ensures that your message resonates with the people who are most likely to visit your store, use your services, or engage with your brand.

article thumbnail

How to Enhance the Guest Experience: Trends and Best Practices

InMoment XI

Guest experience refers to the overall impression and satisfaction that a guest has during their interactions with a hospitality brand or establishment, such as hotels, restaurants, resorts, and attractions. This means that all interactions and touchpoints the guest has with your brand are considered. What is Guest Experience?

article thumbnail

Your A-Z guide about social media reputation management 

BirdEye

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.

article thumbnail

9 Important social media trends you need to know in 2023

BirdEye

Social media is an ever-changing landscape where trends rise and fall every day. If you aren’t keeping a close eye on the latest social media trends, you might be left guessing while your follower count decreases. Take the initiative to develop a social media campaign for TikTok.

article thumbnail

Your digital eyes & ears: Master social media monitoring

BirdEye

This practice, done by social media monitoring tools, enables brands to keep a pulse on their online reputation and insights into consumer behavior and emerging trends. Following this, when Birdeye conducted a survey, we found an interesting fact: 81% of businesses manage social media at the corporate level.