Tue.Aug 02, 2022

CX 101: Demographic Segmentation

InMoment XI

If you were trying to convince your family to go on a weekend trip, you likely wouldn’t use the same tactics for every family member.

Should you always be closing?


It’s the mantra of the sales world: always be closing. In fact, it’s probably been part of your mindset for so long that you don’t even question it anymore. Thought Leadership

Sales 130

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The Unique Role of CSMs


The role of a Customer Success Manager (CSM) is always important but it is especially critical during an economic downturn. As a CSM, you know your customers better than anyone. It’s your responsibility to know their goals, to understand how they use your product, and to know what they value most.

What Does Customer-Centricity Even Mean?


Like people, a lot of businesses like to think that by saying that they have certain traits, then they automatically have those certain traits. Take being customer-centric , for example.

Customer Satisfaction in the Digital Age

Speaker: Aarde Cosseboom, Contact Center & Customer Experience Advisor and Co-Host of the Another Cloud Podcast

More than ever, we are seeing organizations implement digital channels in an attempt to better engage their customers and help employees sort through the mountains of customer inquiries. But how does this affect customer satisfaction?

How insights transform operational decisions ensuring the success of the four-day week

Adrian Swinscoe

This is a guest post from the folks over at ActiveOps. June 2022 saw the launch of the four-day working week pilot in the UK, in which 3,000 […]. The post How insights transform operational decisions ensuring the success of the four-day week first appeared on Adrian Swinscoe


More Trending

What Does Customer-Centricity Even Mean?


Like people, a lot of businesses like to think that by saying that they have certain traits, then they automatically have those certain traits. Take being customer-centric , for example.

MYC'D UP WITH CX LEADERS episode 7: Tara Brady, FVP, director, customer experience


"There's some confusion that CX needs to be sexy" Neil Davey. Thursday, August 4, 2022 - 07:07. Customer experience management. MYC'D UP WITH CX LEADERS episode 7: Tara Brady, FVP, director, customer experience. Engagement

How Netflix’s “Stranger Things” experiment helped to beat subscriber estimates

Maru Group

By Maru Entertainment & Technology | August 2, 2022. Ever since reporting an overall subscriber decline for the first time in ten years—a 210k fall— in April, the streaming giant’s fortunes radically changed. The streaming giant predicted much worse fortunes for the second quarter.

What Are the 5 Steps of Content Marketing?


Whether you’re new to content marketing or you’re experienced but looking for a new strategy, there is both good and bad news in the fact that there are relatively unlimited content marketing strategy examples easily accessible online.

Discover What Stage Your CE Program is in and the Next Steps for Tomorrow’s Growth

Get the Customer Education Maturity Model Self-Assessment to quickly determine which of the 5 maturity stages your program is in today and then identify the next high-impact initiatives to undertake to advance to the next stage of program growth.

Uplight Wins Environment + Energy Leader and Fast Company Awards


On top of the heat waves this summer, Uplight is thrilled to have won two awards: the Environment + Energy Leader top award and Fast Company’s Best Companies for Innovators.

Bridging the Gap Between Customer Expectations and Customer Experience


For three weeks each summer dozens of elite cyclists team up to ride long distances through hot temperatures and high altitudes. The grueling 21 stages of the Tour de France are not unlike the digital transformation efforts being undertaken in the financial services industry today. .

Shorter timelines, evolving strategies: Four key trends in regulatory approvals of new medicines


A new study by the Centre for Innovation in Regulatory Science (CIRS) has shown that the approval times of major global regulatory agencies have reduced and converged over the last decade, though there are still differences between them.

Scale YOLOv5 inference with Amazon SageMaker endpoints and AWS Lambda

AWS Machine Learning

After data scientists carefully come up with a satisfying machine learning (ML) model, the model must be deployed to be easily accessible for inference by other members of the organization.

The Inner Circle Guide to Remote & Hybrid Contact Center Solutions

In this handy guide, learn everything you need to build your ultimate contact center—with no walls and no limitations. Empower your agents to serve your customers better, and from anywhere.

What Do You Learn in a Content Marketing Course?


Learning content marketing is a mixture of strategic thinking, creative skills, and technical capability. In a content marketing course , students get insight about how to run successful digital marketing campaigns.

By 2027, US Online Retail Spending Will Reach $1.6 Trillion

Forrester Digital Transformation

Forrester’s 2022 Online Retail Forecast, US, provides insights about US total retail sales, online retail sales, and the online retail penetration forecast for 30 product categories for the next five years. Age of the Customer Retail Retail Trends

What Are the Steps of Developing Content Strategy?


In this day and age, what is the best way to market anything you can think of? If your answer was not content, then you are falling behind. Back in 2018, it was reported that the average time spent with any form of media was 8 hours per day in the U.S. alone.

There’s in-app for that: How to Leverage Personalization across the User Journey?


Delivering the optimal customer experience through hyper-personalization is no longer the preserve of a few elite brands.

Data 52

Customer Education Maturity Model: How Customer Learning Programs Create Value

The Customer Education Maturity Model was developed from an extensive industry study and delivers a comprehensive guide to moving the needle on your program including a roadmap for growth and the common stages, and barriers, of program development.

How Do You Write a Content Strategy Report?


Insights from DemandJump’s Experts. Congratulations! You did it, you successfully outlined a killer content strategy plan perhaps using a content strategy template for free.

5 Call Center Technologies That Reduce Call Abandonment Rates


Call abandonment is a phenomenon that call centers do everything they can to avoid. Customers frequently contact the service department when they are displeased with a brand's product or service. They are obviously unhappy and are not in the mood to discuss.

How Do I Create a Content Strategy Framework?


Creating a content marketing strategy framework helps marketers plan more effective campaigns faster. But downloading a content strategy template for free might not be enough to spark your inspiration.

Webinar Recap: Creating a Community Strategy


In a recent webinar with Commsor VP of Services, Erik Martin and inSided VP of Marketing, Remco de Vries, we discussed some important factors you want to consider when creating your community strategy.

The New Digital Landscape for Next-Gen CX

Boost customer satisfaction across all digital channels with this stat-filled guide, which reveals the key ingredients you need to keep all of your customers satisfied.

What Are the 5 Types of Digital Marketing?


Are you trying to reach a new audience or increase brand awareness? What about tapping into a new market? It might be time to boost your digital marketing approach from where it currently is. At this point, digital marketing can be an important resource that outweighs traditional media.

Sara Williams talks debt – The Complaining Cow Consumer Show

Helen Dewdney

Sara Williams Debt Camel helps you manage debt and more. Sara Williams is an adviser at Citizens Advice who has her own website Debt Camel where she blogs about everything to do with debt and credit ratings. Go to person about anything debt or credit score related.

Is Content Marketing a Good Career?


Everyone wants to work in a career that fits their specific skill set and meets their needs as a person. We know this is easier said than done, and oftentimes people need a job to support their families rather than hold out for a specific dream position.

Representation In Screening

Engine Insights

As topics of gender/racial identity become more forefront and center in an increasingly diverse world, market researchers should take more time to ensure that respondents in their surveys feel included in their demographic questions.

CCO + CMO: The Unstoppable Duo of Business Growth

Speaker: Rachel Orston, CCO of SmartRecruiters & Latane Conant, CMO of 6Sense

Join Higher Logic and two leading executives, Latane Conant, CMO at 6Sense, and Rachel Orston, CCO at SmartRecruiters, to get a firsthand look at how marketing and customer success teams can effectively partner to enhance CX and drive growth.