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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

Remember when we used to talk about “channels and media”? Channel meant physical route to market e.g. retail, wholesale, intermediated, direct, etc. These terms have effectively amalgamated since we started to become “multi channel”. These terms have effectively amalgamated since we started to become “multi channel”.

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5 Ways Brands use eCommerce Data to Improve Their Customer Service

CSM Magazine

Data can wield tremendous power in the eCommerce race. What is eCommerce data? The kind of data that will drive a successful eCommerce strategy includes customer analytics, which measures the number of visitors, click-through rate, amount of time spent on the webpage, and conversion rates. Analyze CX Relevant Data.

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Conduent CX Research Finds Strong CX Fundamentals Are Essential in the Consumer Relationship

CSM Magazine

Conduent Incorporated , a global technology-led business solutions and services company, released new research that provides a focused, in-depth view of the state of the customer experience (CX) within the retail/eCommerce vertical. email, chat, live, social, etc.) email, chat, live, social, etc.)

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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

This week we feature an article by Rahul Varshneya whos writes about how technology innovations are continuously improving the customer experience. So, what part does technology play in this? Technology (or the ease of access to it) opens up options for people; they can take their business anywhere they want. .

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8 Retail Innovations Reshaping Your Shopping Experience

Oracle

Chatbots empower customers to take action on their own terms and in their preferred support channels, without the need for a live agent. Retail Innovation #5: Ecommerce improvements. “I’ve seen a lot of brands innovating their ecommerce functionality so it’s simpler. and as friction-free as possible. .

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Top 5 Articles of 2021 So Far That You Might’ve Missed

Oracle

In case you missed these trending topics that captivated our readers, here’s another look at select tips, insights, and trends into customer experience, marketing, and technology. 3 Emerging Ecommerce Trends to Keep an Eye on in 2021. This article outlines three significant trends of ecommerce that will help define 2021.

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5 Retail Innovation Trends That Reshaped 2019

Oracle

Today, the customer experience isn’t bound to any one physical or digital space, as 73% of consumers use multiple channels to shop , according to a Harvard Business Review study of 46,000 shoppers. Technology hasn’t just transformed customer service. Transforming grocery shopping.

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