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How to Define and Execute a B2B Customer Experience Strategy

eglobalis

This article delves into how to define and execute a B2B CX strategy, offering practical insights on how to implement it at both local and global levels. Agrochemical Company: Syngenta Case Syngenta, a global leader in agrochemicals, developed the “Soil Health Analyzer” app to engage their fragmented customer base.

B2B 301
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How to Sell Customer Experience to Your Organisation

Lumoa

If you want people in your organisation to appreciate the value of customer experience, you need to learn how to sell customer experience (CX) to those who are not dealing with it day in and day out. You need to learn (and teach) how to sell customer experience to your whole organization.

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How to Structure Your Customer Success Team

Totango

When it comes to the structure of a Customer Success (CS) team, there are many factors that need to be considered, from the makeup of the team to the technology that will be used. Let’s break down these factors and take a look at what components are needed to structure an efficient and successful CS team. .

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How to Get Started With a New Customer Success Platform

ClientSuccess

Now, the day is finally here – your team is finally implementing your new customer success platform. Making the decision to invest in a customer success platform shows that your organization is 100% dedicated to the long-term success and growth of your customer base. . First of all, congratulations!

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14 Quotes on Succeeding in Customer Success Leadership

Amity

We hear you -- working in Customer Success is no small task. There is always plenty (and then some) to account for: Various customers to build relationships with -- resulting in various concerns to be addressed -- resulting in various solutions to offer (as each customer is unique and should be treated as such).

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How to Win New Customers With Better Experiences – Part 1

Kayako

Customer experience expert, Jeanne Bliss recommends keeping it simple – “…start by mapping a single customer journey, naming the stages of the journey in simple language from the customer’s point of view, and building consensus on the stages across your company’s leadership.”. Customer Success & Support .

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The Ultimate List of Customer Success Resources For 2021

Gainsight

As we embark on the New Year, now is the perfect time to catch up on Gainsight’s Customer Success resources from 2020. We compiled our best Customer Success resources from last year, from blogs to ebooks to webinars and podcasts. Launching Customer Success. Customer Success Team Management.

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