article thumbnail

Your Guide to Managing and Measuring Customer Experience KPIs and Metrics

InMoment XI

Organizations must learn how to measure, manage, and act on customer experience KPIs and metrics so that they can deliver experiences that lead to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers. It is often referred to as a brand or relationship metric.

Metrics 260
article thumbnail

The Spectrum of Data-Driven CX (And Why There’s No Magic Metric)

Experience Investigators by 360Connext

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. It’s easy to focus so much on gathering data or finding the perfect metric… we end up spending more time measuring than actually executing our ideas. We want to dispel the belief CX teams need perfect data to move forward.

Metrics 270
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CX University Revamps its Course Content

CX University

CX University (CXU) has completed a full internal audit of its course content to ensure all information is updated to meet standards of excellence and relevance. As with all online content immersed in a growing and advancing field, the Customer Experience discipline continues to provide valuable insights, data, and knowledge.

Course 52
article thumbnail

A New Take on ROI: Reduce Failure Demand to Save on Business Cost

InMoment XI

My name is Ton Luijten, Customer Success Director + Data Science Lead in APAC—and in this post I’ll help you unlock a new take on ROI —through failure demand. To reduce failure demand, we first need to measure it. Ideally you would be able to use operational data for this, but there are a few problems with this method.

ROI 493
article thumbnail

6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

article thumbnail

Measure Customer Loyalty With NPS in Salesforce

GetFeedback

Measuring NPS can show you who your most loyal customers are—and who’s about to walk out the door. But most importantly, when you measure NPS correctly, you get magical insight into what your customers want from you. But just measuring your NPS isn’t enough to get that growth rate boost. You need to take action on the results.

NPS 195
article thumbnail

Measuring Customer Experience: How to Collect the Right Data and Act on It

Totango

By measuring customer experience, companies can easily become more educated about customer behavior and opinions. It is important that companies collect this valuable voice of customer data , and then use it to best leverage results into effective action. . The Importance of Measuring Customer Experience.