Customer Experience Metrics: Understanding CSAT, CES, NPS, and 5-Star
AskNicely
JANUARY 10, 2019
Validating that, AskNicely’s 2018 NPS Benchmark Study found forward-looking companies that strategically step away from price wars to concentrate on customer experience metrics are discovering more retention and better growth. NPS – Net Promoter Score. NPS: The Metric to Measure When the Goal is Growth. What is NPS?
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