BirdEye

SEPTEMBER 15, 2023

Sales is one of the most important functions in every organization – it defines your growth and business success. Anything you can do to bring efficiency and agility to this function, you must embrace it, and that begins with using AI in sales processes. Table of contents What is AI in sales? Why do we need AI in sales?

Sales 111

Sales Chatbots Trends Report 111

DemandJump

JANUARY 24, 2020

Long-term sales stability is not just about having a great product. It's about meeting consumers' needs, understanding what makes them tick, and speaking to them in the ways that make them want to engage. In order to do this, marketers turn to a variety of reports, surveys, and tools to understand one thing - consumer behavior.

Consumers 99

Consumers Marketing Survey Report 99

QuestionPro Audience

JUNE 21, 2018

The food and beverage industries count on American consumers purchasing traditional barbecue fare such as burgers, hot dogs, and beer. But with consumer’s eating habits evolving in search of more healthy options, these industries will need to make adjustments to their products in order to capitalize on their shifting tastes. .

Consumers 223

Consumers Trends Industry Report 223

West Monroe

SEPTEMBER 17, 2023

Following previously hot consumer pushes in VR and crypto, it’s valid to be skeptical of the most recent fad in the business world: generative artificial intelligence (Gen AI). Seventy percent of organizations are in exploration mode on Gen AI , and that fervor has prompted executives to begin investing in AI for sales solutions.

Sales 52

Sales Marketing How To Effort Score 52

Optimove

FEBRUARY 23, 2023

If so, you might be suffering from marketing fatigue.  Marketing fatigue happens when consumers become overwhelmed or disengaged with marketing messages due to the volume or repetition of advertising. So, we surveyed 450 US consumers in January 2023 about marketing fatigue and bottom line.  Pick yours.

Consumers 52

Consumers Marketing Advertising Brands 52

QuestionPro Audience

NOVEMBER 7, 2018

Consumers today are turning away from the mass-produced pantry staples of national packaged brands and turning to healthier, local and more “authentic” food. Large packaged foods companies like Kraft, Kellogg and ConAgra, have reported a decline in sales, as consumers are moving towards fresher options. Kellogg saw a 5.7%

Consumers 170

Consumers Industry Trends Study 170

Oracle

DECEMBER 2, 2020

With consumers struggling financially and retailers having succeeded in pulling holiday sales into early November and even October, the downward trend in sales and email marketing activity during the Thanksgiving holiday weekend continued on Cyber Monday. However, official numbers show that B2C marketers sent 10.9%

Sales 85

Sales Trends Marketing B2C 85

Win the Customer

MAY 15, 2018

Abercrombie & Fitch is counting on direct-to-consumer (DTC) sales to counter the retail apocalypse, Columbus Business First reports. leases expiring over the next two years, the fashion brand saw a 4 percent increase in sales, largely thanks to direct-to-consumer sales. billion a year to $5 billion.

Retail 110

Retail Consumers Sales Industry 110

InMoment XI

JANUARY 4, 2024

With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today.

Retail 260

Retail Customer Experience Effort Score Social Media 260

BirdEye

OCTOBER 11, 2023

This blog details the panel discussion on Grow sales by delighting customers with George Grigoryan – Marketing Director, SEV, and Vandana Agarwal, VP of Pre and Post-Sales, Birdeye and Justin Meredith. We are so happy to have you join us for today’s session, “How to grow sales by delighting customers.”

Sales 111

Sales Social Media Customers Multi-Channel 111

QuestionPro Audience

JUNE 3, 2019

What are online consumer research panels? Why are online consumer research panels necessary: How listening and capturing authentic insights from your online consumer research panel helps: Shifting online consumer panel insights to action. Different types of online consumer research panels. Definition.

Consumers 191

Consumers Industry Self Service Advertising 191

Vonage

FEBRUARY 23, 2017

To help arm you with the information needed to thrive in this competitive environment, here are 10 stats that tell you everything you need to know about today’s consumer. Half of consumers move on after poor customer service. If consumers are not happy with the service you provide, they usually don’t think twice about switching.

Omni-Channel 218

Omni-Channel Consumers Self Service Social Media 218

Optimove

MARCH 30, 2023

To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. Almost half of the consumers surveyed have less confidence in the economy compared to 2022. 77% said “price” and 78% “quality.”

Consumers 52

Consumers Omni-Channel Retail Travel 52

Optimove

JANUARY 26, 2023

Consumer trust is a crucial component of any successful marketing strategy. As economic uncertainty persists, consumer financial confidence declines (see our recent Consumer Holiday Spending Survey ), and their willingness to spend drops. One effective way of gaining consumer trust is Customer-Led Marketing.

Loyalty 59

Loyalty Consumers Brands Retail 59

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 And we have a preview to get you excited about the possibilities!

Social Media 52

Social Media Report Consumers Industry 52

BirdEye

MAY 10, 2023

That’s where a great marketing strategy comes into play. In this blog post, we’ll share 12 marketing strategy examples to help get your creative juices flowing. Table of contents What is a marketing strategy? Content marketing Attract potential clients and generate revenue with high-value content.

Examples 98

Examples Strategy Tips Marketing 98

NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 And we have a preview to get you excited about the possibilities!

Social Media 52

Social Media Report Consumers Industry 52

Retently

AUGUST 29, 2022

In fact, social media is such a sensitive barometer of public opinion that during the presidential election, branding experts speculated that social media could be a more valuable platform for market research than traditional advertising. It’s a statement that many, if not most, people in tech would probably agree with.

Social Media 158

Social Media NPS Net Promoter Score Marketing 158

NetBase

MARCH 3, 2020

Consumer and market intelligence can cut Uber’s operating costs, while increasing profitability, which could allow Uber to do away with EBITDA margins as its profitability measure sooner than projected. And that’s certainly worth exploring, as the rideshare/food delivery company is burning money on marketing. Self-driving cars.

Consumers 56

Consumers Marketing Financial Measurement 56

C3Centricity

DECEMBER 1, 2020

Earlier this year I wrote about the impact of AI and ML on digital marketing. The article is called “ AI and ML are Taking Digital Marketing to the Next Level.” The survey also found that 41% of CMOs see strategic thinking as the top capability gap they are focused on developing in their direct reports.”

Marketing 177

Marketing Customer Centricity Industry Data 177

Kustomer

MARCH 24, 2022

These channel predictions from CX professionals are reflected in consumer survey data as well. According to recent consumer research by Kustomer, younger generations continue to veer away from phone as the top method of communication with brands , towards digital-first channels like text, live chat and social messaging. Self-Service.

Self Service 116

Self Service Consumers Chatbots Social Media 116

2020 Research

SEPTEMBER 8, 2022

Finance managers regularly create reports and share insights to guide decision-making at financial institutions, but do they really understand the mind of the customer ? And to generate these reports and insights, finance managers need data. Continue reading as we explore consumer insights strategies for finance managers.

Consumers 52

Consumers Strategy Self Service Management 52

Magellan Solutions

SEPTEMBER 23, 2021

Leverage outsource telesales to improve your online digital marketing efforts. Thus they amp up their marketing and sales efforts online, which is the practice of online digital marketing. However, outsource telesales is still a key strategy to ensure your sales pipeline is full. The reason?

Marketing 98

Marketing B2C B2B Sales 98

Thematic

FEBRUARY 29, 2024

Over the last thirty years, Lendingtree has expanded from a marketplace for home lending to consumer lending and insurance too. They’ve simplified the historically complex loans landscape for consumers, while driving leads and loan value for lenders. What makes a consumer keep using the marketplace? He formed Lendingtree.

Marketing 62

Marketing Competitive Advantage Analysis Insurance 62

Experience Investigators by 360Connext

NOVEMBER 13, 2014

The latest Retail Customer Experience report, Retail Future Trends 2015 , highlights how both consumers and retailers are feeling about trends in retailing. The survey results from consumers highlighted what customers are really seeking. Want to appeal to consumers in retail?

Customer Confidence 279

Customer Confidence Report Loyalty Programs Retail 279

ProProfs Chat

APRIL 19, 2019

No matter how amazing your product is or how brilliant your sales and marketing strategies are, without excellent customer service, your business might flounder. Whether you are in sales, marketing or support, everybody is expected to go that extra mile to provide an excellent service to clients. Record and Reflect.

Sales 85

Sales Tips Customer Service Marketing 85

NetBase

AUGUST 13, 2020

Understanding consumer habits is key to brands seeking to capture consumer hearts and attention. Ways that brands that have winningly captured consumers’ attention with the help of social media analytics. Thanks to the Frito-Lay’s quick thinking, sales for Frito-Lay were up 6.5% Consumer Hearts Aren’t Complicated.

Consumers 97

Consumers Brands Social Media Analytics 97

Magellan Solutions

NOVEMBER 15, 2022

Why Does B2B Sales Outsourcing Make Sense to MSMEs? Business-to-business (B2B) sales outsourcing is a tried-and-true way for businesses to make more money. Getting professional salespeople and other expertise, sales outsourcing enables firms to seize opportunities. WHAT DOES B2B SALES OUTSOURCING MEAN? .

B2B 75

B2B Sales Call Center Call Center Solutions 75

NetBase

NOVEMBER 8, 2019

Brands put lots of work in to capturing an increasingly complex consumer base. But they’re still failing in a key phase of the CX journey – post-sale. We explore that and more in our latest 2019 Consumer Experience Analytics Report: North America – and we have a preview of it below! A full 45% of them, in fact!

Report 45

Report Sales Brands Analytics 45

Optimove

APRIL 20, 2023

We’re here to help marketers boost customer loyalty and better understand consumer behavior and preferences, but we’re happy to help however we can. So, make a mental note, and let’s dive into our survey results – what do consumers have planned for this Mother’s Day? The solution?

Consumers 52

Consumers Omni-Channel Retail Survey 52

Optimove

MAY 2, 2023

Trend results of three recent Optimove surveys, each of more than 400 US consumers, show that consumers’ planned shopping budgets increased slightly in March. The data aligned with consumer confidence reported by  The Conference Board , which showed  its Consumer Confidence Index®  increased slightly in March to 104.2

Consumers 52

Consumers Loyalty Survey Conference 52

Second to None

MARCH 2, 2021

Your brand experience is a multi-layered avenue that draws a connection between you and consumers — positively or negatively. You can, and should, use the brand experience as a frontline tool to turning consumers into customers — and loyal ones. How Do Consumers “Experience” a Brand? But how can you do that? Word-of-mouth .

Consumers 109

Consumers Brands Customer Experience Social Media 109

Horizon CX

DECEMBER 1, 2023

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

Experience Investigators by 360Connext

SEPTEMBER 5, 2023

HOW exactly does a standard organization, built on the gospel of sales and customer acquisition, become customer-centric? Marketing and sales are the primary focus. Many dashboards and reports don’t mention or track anything connected to customers. So I asked, “What does that mean?” Here’s your training guide.

Customer Centricity 271

Customer Centricity Customer Journeys Connections Feedback 271

Currency Alliance

JUNE 1, 2020

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. Consumers are becoming a lot more deliberate in their pursuit of pleasure – but also a lot more deliberate in other spending categories. One year ago, there might have been 2 people in 50.

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

BirdEye

SEPTEMBER 20, 2023

This article will help your business get ahead by using artificial intelligence in marketing. Here are 11 ways artificial intelligence in marketing in helps you: 1. Email marketing campaigns 11. Jump to the section from our table of contents: Table of contents What is AI marketing? Want a quick answer? Advertising 2.

Marketing 64

Marketing Advertising Chatbots Social Media 64