BlueOcean

MAY 18, 2022

Blue Ocean, an award-winning provider of customer care solutions, is delighted to announce the promotion of Amy Bennet Roach to Vice President, Sales and Marketing. In 2015, Amy was promoted to Director, Marketing and Communications, and then Director, Sales and Marketing in 2018.

Sales 156

Sales Marketing Advertising Customer Care 156

Bill Quiseng

FEBRUARY 22, 2022

These “Profits over People” traditionalists care about revenue dollars, market share, the stock price, bottom-line profits, even their competitors, more than their people. Even if the traditionalists could hear, they would wear noise-canceling headphones, oblivious to the employees’ concerns and customer complaints.

Customer Care 97

Customer Care Culture Employee Experience Customers 97

BlueOcean

MAY 13, 2021

Brand loyalty is a reflection of a customer’s commitment to a relationship with a given retailer or service provider. We quickly got used to holding everything and everyone at arm’s length – and for many customers, that included the brands they had once been loyal to. Convenience: First Among Equals.

Loyalty 156

Loyalty Brands Ecommerce Average Handle Time 156

Interactions

MARCH 13, 2019

Although traditionally they may seem unrelated, marketing and your customer care strategy actually have a lot in common– the biggest thing being your customers. Customer care is a major touchpoint with your brand. When your customers reach out to your company, they are looking for a solution.

Customer Care 63

Customer Care Marketing Average Handle Time Customer Retention 63

GetFeedback

DECEMBER 26, 2018

Business is built on customer relationships, and brand perception sets the tone. Companies, of course, want to cultivate a positive brand perception among their target consumers, but it’s a tricky goal. As Brandwatch points out , companies don’t control brand perception—consumers do. The Basics of Brand Perception.

Measurement 262

Measurement Brands Net Promoter Score Social Media 262

BlueOcean

MAY 11, 2020

Situation: You’re tasked with choosing a new outsourced partner for your organization’s customer care program. If you have shelved your 2020 RFP plans for now, this is the time to reassess priorities for any potential new partnership and determine how to bake those new priorities into your RFP when you do go to market.

Customer Care 156

Customer Care Travel Contact Center Effort Score 156

CSM Magazine

DECEMBER 1, 2022

Customers of health-related products—such as over-the-counter medicines, dietary supplements, nutraceuticals, medical devices, wearables, and animal health products—typically have higher expectations of manufacturers than do users of other types of consumer products. Proactive outreach. Product recall support. Documentation of contacts.

Healthcare 52

Healthcare Customer Care Omni-Channel Self Service 52

BlueOcean

OCTOBER 4, 2023

When one in five of your customers speak something other than English as their first language, providing bilingual customer support is critical. Without it, you risk taking a hit to your CSat scores, your brand loyalty, and your bottom line. The impact of bilingual support on the customer experience cannot be understated.

Contact Center 310

Contact Center Customer Care Average Handle Time Consumers 310

BlueOcean

JULY 5, 2016

If the call to customer care is a dreaded and distasteful last resort, how do we adapt and improve the experience? With social networks evolving at a breakneck pace, that leads us to the question at the root of this post: what is the state of social customer care in 2016 and beyond? The Facts About Social Customer Care.

Customer Care 120

Customer Care Social Media Contact Center Entertainment 120

ShepHyken

JUNE 19, 2023

It’s more than posting branded content. It is about communicating with your customers, getting feedback, responding to comments, and taking action based on what your customers tell you. It is a way for brands to tell a story about their business so customers can get to know them better and understand how they work.

Customer Centricity 64

Customer Centricity Social Media Marketing Customer Care 64

BlueOcean

MAY 11, 2020

Situation: You’re tasked with choosing a new outsourced partner for your organization’s customer care program. If you have shelved your 2020 RFP plans for now, this is the time to reassess priorities for any potential new partnership and determine how to bake those new priorities into your RFP when you do go to market.

Customer Care 156

Customer Care Travel Contact Center Effort Score 156

SurveySensum

APRIL 1, 2024

Trust in a brand is not merely beneficial; it is crucial for a startup’s survival and growth. Research indicates a customer trust directly correlates with brand loyalty. And loyal customers make purchases 90% more often and are inclined to spend more during each transaction, contributing to better cash flow for the brand.

Brands 52

Brands Case Study Social Media Feedback 52

CSM Magazine

NOVEMBER 24, 2021

Reuters Events are excited to announce the final service & experience webinar of 2021: ‘Supercharging Customer Care: Optimizing Experiences to Drive Business Growth’ featuring senior leaders from EXPO2020, Hootsuite, Getaline Ecommerce & Customer Service Culture! Jad Hindy, SVP Marketing, EXPO2020.

Customer Care 52

Customer Care Customer Experience Ecommerce Culture 52

ECXO

JUNE 20, 2023

Fotocomposicion ECXO(1) Article source: The Rising Tide of Brand Purpose in B2B [link] There’s an old adage in customer experience. Business customers care about what your brand stands for. It can be more important than innovation or market dominance. The reward for purpose-driven brands?

B2B 122

B2B Brands Innovation Government 122

Russel Lolacher

MARCH 8, 2020

Salesforce found 86% of Millennials and GenZers use social media, 52% said it was their preferred method of engaging with brands. younger generations are finding social media preferable as a means to connect with brands. So, if brand awareness and customer sentiment matter to you, this is something worth paying attention to.

Customer Care 80

Customer Care Social Media Comparison Groups 80

CX Journey

NOVEMBER 4, 2014

Do customers really care about brands? A couple weeks ago, SDL shared a post of theirs that included 25 facts about customer experience, including a variation of this one: Most people worldwide would not care if more than 73% of brands disappeared tomorrow. Do people care about brands?

Brands 206

Brands Loyalty Advertising Policies 206

InMoment XI

AUGUST 2, 2023

What we can Learn From the top Brands in the UK One size doesn’t fit all, but knowing essential NPS best practices that can fit any program is a great place to start. The strength of your organisation’s capability to listen, understand, and act upon customer feedback is crucial. Take The Lead!

NPS 260

NPS Customer Centricity Tips Automotive 260

CSM Magazine

DECEMBER 3, 2019

Business communication market trends are demonstrating sustainable expansion. The mobile messaging market is also growing by 7% year-over-year. The mobile messaging market is also growing by 7% year-over-year. Therefore, 5 years ago we decided at Dynamic AI to fully automate repetitive work in customer care in real-time.

Customer Care 52

Customer Care Omni-Channel Competitive Advantage Analysis 52

Russel Lolacher

APRIL 5, 2021

Ten years of leading a provincial government team in web services and social customer care has been a challenging and rewarding experience. People connect with people, not brands – talk like a human. The post Lessons from 10 Years Working in Public Service Social Customer Care appeared first on Russel Lolacher.

Customer Care 98

Customer Care Government Communication Engagement 98

Second to None

MARCH 2, 2021

Your brand experience is a multi-layered avenue that draws a connection between you and consumers — positively or negatively. It’s your personality, values, and attitude that fuels your brand’s perception out in the world. Let’s first define brand experience. Brand Experience vs. Customer Experience. Social media

Consumers 109

Consumers Brands Customer Experience Social Media 109

Horizon CX

JUNE 27, 2023

Unifying Customer Experiences – Bridging the Gap Between Marketing Branding and Service Delivery Introduction In the realm of customer experience, two critical aspects often vie for attention — marketing branding and service delivery.

Customer Experience 130

Customer Experience Customer Centricity Culture Brands 130

Russel Lolacher

MARCH 2, 2021

In BC, I’m the public service director responsible for the government social media customer care for our ministry, but my dad still doesn’t understand what I do. The post Behind the Scenes of Government Social Media Customer Care appeared first on Russel Lolacher. “Yes, but what do you do? Thanks, Dad.

Social Media 52

Social Media Government Customer Care Transportation 52

Lithium

SEPTEMBER 29, 2022

The frustrations of dealing with the various customer care teams aren't generally baked into their travel plans. Khoros is here to say that there’s much more to customer engagement in the travel industry than Twitter and outdated phone systems. Thankfully, Khoros’ customer Airbnb has provided a perfect game plan.

Hospitality 52

Hospitality Brands Travel Airlines 52

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship Management … Customer Experience — what’s the difference? Experiential marketing — events and campaigns that build customer advocacy. Lynn Hunsaker.

Customer Care 66

Customer Care CRM Customer Experience CEM 66

Oracle

AUGUST 15, 2019

Despite the Internet’s rising popularity, companies were often limited by geographic and market constraints. The brand operates across 200 countries, connecting 4 million users in over 150 currencies and 70 languages by making global transactions as easy as local ones. Before entering a new market, Payoneer does its homework.

Tips 103

Tips Brands Self Service How To 103

CSM Magazine

SEPTEMBER 8, 2023

In fact, recent research shows that 69% of agents reference background noise around them or customers as a key component of declining mental wellbeing. There are of course some brands who have this as a priority – and proactively keep the energy and morale high and truly reward their agents.

Brands 59

Brands Average Handle Time Call Recording Software 59

ClearAction

DECEMBER 14, 2017

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship Management … Customer Experience — what’s the difference? Experiential marketing — events and campaigns that build customer advocacy. Lynn Hunsaker.

Customer Care 59

Customer Care CRM Customer Experience CEM 59

ClearAction

SEPTEMBER 3, 2018

Are Your Customer Care Metrics Customer-Centric? Customer care metrics are a barometer of performance across a variety of customer interactions such as chat, text messages, email, social media and communities. Both of these orientations tend to be company-serving rather than customer-focused.

Customer Care 54

Customer Care Customer Centricity Metrics Social Media 54

InMoment XI

JANUARY 23, 2024

The Google Local Guide program features a global community of users that companies can engage with to support their marketing activities, build brand reputation, manage online reviews and ratings, and improve online search visibility and exposure. Local Guides (and, in general, all of your customers) care about being responded to.

Strategy 260

Strategy Management Video Feedback 260

ShepHyken

MARCH 29, 2017

Just last week I attended Social Media Marketing World in San Diego. So, what does a social media marketing conference have to do with customer service? It’s been said that customer service is the new marketing. If that is true – and it is – then social media customer service is the updated version of that.

Customer Care 48

Customer Care Social Media Conference Customer Service Training 48

Oracle

JULY 9, 2018

What kinds of companies come to mind when you think of the world’s most respected brands? How do you suppose those companies became the most respected brands? If you answered “marketing” or “advertising” you’re only partly correct. The complete answer is “customer experience.”

Loyalty 106

Loyalty Brands Customer Experience Advertising 106

Russel Lolacher

OCTOBER 28, 2019

74% of Millennials (18-34) and 58% of GenX (35-54) have a better opinion of organizations that provide social media customer care – Microsoft . The secret weapon in social customer care isn’t that much of a secret, it’s all in the name. Great social customer care can do the same.

Customer Care 45

Customer Care Social Media Engagement Brands 45

C3Centricity

JULY 30, 2018

All marketers know their marketing 5Ps, but how do you update your marketing when you adopt a customer first strategy? This is the easiest of the marketing 5Ps for a customer centric organisation to adapt because a customer first strategy is all about your customers. ” What is it?

Strategy 120

Strategy Marketing How To Customer Centricity 120

NetBase

MAY 8, 2020

And we’re sharing five brands that are beating the odds and winning eCommerce buzz during a global pandemic. That’s valuable consumer intelligence to inform future campaigns: During times like these – and anytime, really – it’s important for brands to be listening and staying ahead of their customer’s needs. Quite a feat!

Ecommerce 64

Ecommerce Brands Social Media Effort Score 64

Second to None

FEBRUARY 19, 2019

Despite the rise of alternative shopping methods, brick and mortar stores continue to own most of the traffic in the industry with over 90% of customers still shopping for groceries in person. [1] 1] Customer insights from PYMNTS.com show that only 2.6% Private Brand (PB). Understanding your Customers.

Industry 73

Industry Brands Rewards Programs Loyalty 73

Comm100

NOVEMBER 8, 2017

From Priceline to JetBlue, the biggest brands are turning to Twitter, Facebook, and Instagram to resolve customer issues and proactively provide support – and so should you. In this blog post, we’ll break down the habits of the pros and bring you their social media customer care secrets. Monitor Your Competition.

Social Media 120

Social Media Customer Service Marketing eBook 120

NetBase

APRIL 9, 2020

With uncertainty all around us, the time has never been better to do an internal brand analysis, and cosmetic brands have a bevy of untapped insights to explore. Next generation AI-powered consumer and market intelligence works wonders when combined with brand specific customer data – assuming you have the right solution! ?Customer

Brands 60

Brands Social Media Fashion CRM 60