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Improving Customer Experience in Banking: 7 Promising Trends

PeopleMetrics

Creating a positive customer experience (CX) is for all types of businesses, including essential services like banking. By contrast, that same customer does all of their banking online, and since they’re visiting that website over and over again, they’re much less likely to let it slide. What do customers expect from banks?

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How Banks and Credit Unions Are Getting Serious About Culture Change and Employee Engagement

Integrity Solutions

With employee turnover one of the most serious internal threats credit unions and banks face today, many forward-thinking financial institutions are taking a hard look at their organizations culture and opportunities to change. To coach employees across varying locations: Schedule regular, individual touchpoints with team members.

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Hero Q&A with a banking CMO: Learning through adaptation

Hero Digital

At a time when COVID-19 is having profound implications on all aspects of daily life for people around the world, banks and credit unions, as front-line keepers of financial systems for consumers and small businesses, have a crucial role in ensuring the continued functioning of society. Image credit: Yelp.

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Top 5 Customer Service & CX Articles for Week of May 20, 2024

ShepHyken

From the first touchpoint through the entire lifecycle of an organization’s relationship with its users, the CMO is now responsible for everything that happens to engage, educate, and cross-sell each customer. .” Of course, you are – or you wouldn’t be reading this weekly roundup!) This is one idea every company should consider!

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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Forget About the Wow. What Should You Fix NOW?

Experience Investigators by 360Connext

And of course, don’t forget to educate the executives and employees throughout your organization! These often point back to the annoying, outdated, or altogether defunct touchpoints that don’t just disappear when you start a larger initiative. There are so many areas to tackle. And that’s just the tip of the iceberg, right?).

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Q&A From My Webinar: The Path To Journey Management

Kerry Bodine

We use awareness, consideration, evaluation, conversion as the phases of the journey and connect to relevant touchpoints/marketing mixes. And Royal Bank of Scotland alone had more than 70. What is the best or most common way to determine the health of your customer touchpoints? First, we need to define “health.”