article thumbnail

NPS vs. Social Media For Market Research

Retently

One of the most common questions we receive, as an NPS®-focused software business, is how Net Promoter Score® differs from the type of data you can extract by studying people’s reactions on social media platforms like Facebook, Twitter and Instagram. This is an easy question to answer, although one that’s best tackled in detail.

article thumbnail

First Direct Bank Decided to Always Be Available: A Case Study

Customer Bliss

So it may be surprising that a bank that started in the late 1980s is leading the way in the UK. First Direct Bank began in October 1989 (a tough time to start a bank, right?) with one singular purpose in mind: to bash the rules of banking—especially those around convenience and getting help when you need it. out of 100).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How can banks and credit unions leverage social media during COVID-19?

Beyond the Arc

Jay Palter and Steven Ramirez discuss social media for banks and credit unions. Social media can be a great way for banks and credit unions to create deep engagement with their brand. If you want to use social channels you have to treat them like a conversation.

article thumbnail

5 Creative Ways to Use AI for Sentiment Analysis

Lumoa

Using NLP algorithms like RNNs and LSTMs , it analyzes vast textual data from social media and news to spot emerging topics and sentiment shifts. For example, companies can track brand mentions on X, formerly known as Twitter, to track public opinion and identify emerging trends.

Analysis 208
article thumbnail

InMoment’s Modern Market Research and Data Analytics Approach Ranks in Top 50

InMoment XI

In the latest 2021 Insights Association Top 50 Market Research and Data Analytics report, InMoment ranks in the top 20 established industry reports and market research or market experience (MX) brands, alongside other powerhouse brands such as JD Power, Gartner Research, and Forrester Research Services.

Analytics 493
article thumbnail

The Best Social Media Monitoring Guide for Brands

NetBase

Social Media Analytics has been a common business tool for a good bit of time now, yet various aspects still feel mysterious and confusing. And this can be dangerous when brands are approached by providers pretending to be something they’re not ! How does social media monitoring work? How can I learn more?

article thumbnail

Customer Retention Strategies for Banks: Customer Experience is Key

ReviewTrackers

Bank Customer Retention: Why It Matters. This holds true for banks and financial services providers, too. That means the relationship does not become profitable for the bank until well into the second year. According to Kantar , banks that lead in the customer experience index have a recommendation rate that is 1.9