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Mastering Social Media Reporting Series

NetBase

Social media analytics does a lot for brands and businesses – guiding efforts and keeping brands out of hot water. But if you don’t report your results to the people making decisions, they may not realize how vital these social analytics truly are – or why. Here’s an overview of what we’ll cover.

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Using Social Media Insight to Inform Competitive Intelligence

NetBase

They could do so much better, pretty immediately, if they’d just let social media insight guide the way. What Social Media Insight Tells Brands . Rapid Decision-making with Social Analytics. Brand strategy depends on accurate insight, of course. Social Insight & Competitive Advantage.

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Taking Instagram Analytics to the Bank

NetBase

We’re here to help marketers prove they’re putting their brand’s money where the engagement is with analytics tool tips that they can implement immediately. Capturing relevant analytics to support a brand’s social media spend is challenging in itself, made so much more so when the rules of the road are in a constant state of flux.

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How to Use Social Media Audience Analysis for Marketing Success

NetBase

But social media audience analysis levels the playing field, capturing key consumer insights that makes messaging resonate and helps elevate your brand. And a significant revelation made possible by social media audience analysis. Marketing success can feel elusive some days. Let’s check it out! Who Are You?

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Using Social Analytics to Determine Channel Targeting

NetBase

Wasting budget on a social site that your target segment doesn’t frequent is tragic, and easily avoided by using social analytics to determine channel targeting! Understanding the sources your social analytics tool is retrieving data from is step one. Social Analytics Sources that Inform Channel Targeting.

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Voice of Customer Analytics: What, Why, and How to Do It

Lumoa

Companies are finding that innovative technologies can make collecting voice of customer analytics more effortless than ever—and these technologies have opened up exciting new possibilities for improving customer experiences. In this article, we’ll go over what Voice of Customer data analytics is and the different types.

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21 Free Social Media Analytics Tools For Marketers

NetBase

April 2019 Update: Our list of free social media analytics tools has been refreshed for 2019 – check it out below! That includes product and service offerings, of course, but it also extends into the shopping experience, customer care, and what your brand stands for. WHAT IS SOCIAL MEDIA ANALYTICS?