InMoment XI

NOVEMBER 20, 2023

By analyzing historical data, AI systems can forecast trends, helping businesses stay ahead of customer expectations. Example : Airlines use sentiment analysis to assess customer feedback on social media, addressing concerns and improving overall customer satisfaction.

Customer Experience 324

Customer Experience Strategy Chatbots e-support 324

Alida

DECEMBER 15, 2016

When Texas-based CHRISTUS Health, for instance, announced its acquisition of Good Shepherd Health System , the organization’s president and CEO underlined the potential “to improve the health of the communities it serves.”. In fact, a 2016 study suggests that as more health systems consolidate, patient experience worsens.

Airlines 138

Airlines Hospitality Employee Engagement Entertainment 138

SurveySparrow

JUNE 28, 2023

It encompasses every touchpoint, from the first point of contact to post-purchase support. Identifying touchpoints, emotions, and pain points at each stage allows for better optimization opportunities. They continuously refine these touchpoints to create a seamless and enchanting experience for visitors.

Customer Experience 52

Customer Experience Customer Journeys Net Promoter Score Customer Centricity 52

Zeisler Consulting

DECEMBER 8, 2021

From perusing your website, to making a selection there or in a physical location, to paying, to delivery, use, and re-purchase, Customers engage with your company along an entire journey filled with touchpoints not only directly related to what you build or do, but also in ways you might not even consider. Their reaction to my email?

Airlines 72

Airlines Travel Brands Touchpoint 72

Kerry Bodine

MARCH 21, 2016

Specifically, they’ve neglected those touchpoints and interactions that come after the point of sale. Incomprehensible airline fare rules, draconian return policies, labyrinthine automated phone systems, insolent employees, and rage-inducing user interfaces have plagued the customer experience for decades.

eBook 120

eBook Customer Success Airlines Touchpoint 120

Currency Alliance

DECEMBER 19, 2022

Legacy technology constraints can still impede progress, but most companies have modernized their tech stack sufficiently in the past three years, that even legacy systems are no longer a roadblock. During the past 5 years, many airline loyalty programs have proclaimed they intend to become lifestyle businesses.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

CSM Magazine

MAY 19, 2023

At its core, customer experience engineering seeks to ensure that every touchpoint a customer has with a company leaves a positive and lasting impression. Consistency Consistency is vital for delivering a cohesive customer experience across multiple touchpoints.

Customer Journeys 52

Customer Journeys Customer Experience Net Promoter Score Effort Score 52

NICE inContact

SEPTEMBER 4, 2019

But here’s the thing: customer service agents are the touchpoint between brand and customer, and if they’re not given the tools to work efficiently, they’re unlikely to make customers happy and keep them coming back. Why might customer service agents be unhappy? An agent’s schedule can be brutal.

Customer Service 136

Customer Service Contact Center Omni-Channel Airlines 136

West Monroe

JULY 6, 2022

We tell our airlines to text us for delays, banks to call us for overdrafts, restaurants to send push notifications in our apps when our food is ready, and cell phone providers to answer our questions via chat. Every touchpoint should be available in a way that’s both easy and digitally accessible. Conclusion.

Customer Experience 98

Customer Experience Touchpoint Customers Fashion 98

SuiteCX

FEBRUARY 22, 2017

There, customer interactions are typically called “touchpoints,” and MOTs are the more significant touchpoints. Some identify various touchpoints where significant value is or is not realized. Using the MOT concept, Normann was highly instrumental in the turnaround of Scandinavian Airlines (SAS) in the early 1980s.

Effort Score 113

Effort Score Touchpoint Airlines Interaction 113

SurveySparrow

JUNE 21, 2023

Therefore, by addressing this issue promptly and implementing automated systems, they improved customer satisfaction and loyalty. Hence, each touchpoint contributes to customer loyalty and the likelihood of future engagement. Empowered employees engage with customers effectively, ensuring a positive experience at every touchpoint.

Customer Experience 52

Customer Experience e-support Touchpoint Loyalty 52

Currency Alliance

APRIL 15, 2024

A low-frequency business would be an airline (for most people), or brands selling occasional purchases such as refrigerators, cars, laptops, shoes, gala dresses, etc. On the other hand, 60-70% of customers may be motivated to redeem in the currency of a partnered airline or hotel.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

CSM Magazine

OCTOBER 18, 2023

Recognizing the importance of being available to their patrons at all times, casinos have implemented robust support systems that operate around the clock. These systems, which encompass live chat, email, and phone support, ensure that patrons can reach out with their queries, concerns, or feedback any time of the day or night.

Customer Service 52

Customer Service Multi-Channel Loyalty Programs Social Media 52

Currency Alliance

OCTOBER 12, 2021

The best-known loyalty programs are made up of many partnerships – such as United Airlines and Hilton Hotels, or Emirates and Marriott. For airlines and hotel groups, frequent customers are business travelers, so their partner mixes are heavily biased toward fellow travel brands.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

Oracle

DECEMBER 14, 2020

Conversocial powers messaging customer engagement for a diverse set of brands, including a leading Latin American low-cost airline, who moved away from traditional channels like phone and email and over to popular and cost-effective messaging channels for their customers. The airline saw: 3.6x 29% reduction in case handle time.

Innovation 52

Innovation Self Service Company Software 52

SuiteCX

FEBRUARY 22, 2017

There, customer interactions are typically called “touchpoints,” and MOTs are the more significant touchpoints. Some identify various touchpoints where significant value is or is not realized. Using the MOT concept, Normann was highly instrumental in the turnaround of Scandinavian Airlines (SAS) in the early 1980s.

Effort Score 100

Effort Score Touchpoint Airlines Interaction 100

CSM Magazine

APRIL 17, 2023

In the past, it was enough for an airport to fulfill these functions as a vital part of the transportation system. Aside from facilitating air transportation, airports are now also expected to provide tourists with their first and last touchpoints with their destinations.

Travel 52

Travel Customer Service Transportation Competitive Advantage 52

Pointillist

MAY 23, 2018

Forrester defines customer journey analytics is “an analytics practice that combines quantitative and qualitative data to analyze customer behaviors and motivations across touchpoints and over time to optimize customer interactions and predict future behavior.”. Uncover behavioral segments.

Customer Journeys 90

Customer Journeys Analytics How To Touchpoint 90

Currency Alliance

MARCH 28, 2023

the modest number of reward seats that an airline makes available on a flight, or the items curated in a redemption catalog). When modern points-based loyalty programs were first launched by airlines about 40 years ago, you could only earn airline miles by flying, and burn those miles on further flights.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Airlines 52

Currency Alliance

DECEMBER 4, 2023

Airlines should take note of this, as their extremely successful programs over the past decade will be under threat going forward if they don’t realign with the partners who have contributed to their success. Composable systems also make it much easier to accept points value as the method of payment.

Loyalty 59

Loyalty Trends Data Marketing 59

Currency Alliance

MAY 19, 2021

The only efficient path forward is to put headless technology in front of your legacy systems – or, to migrate altogether. Less-technical businesspeople may only care about loyalty technology to the degree that it serves two key objectives: Delivering a consistently good brand experience across all customer touchpoints.

Loyalty 52

Loyalty Touchpoint Loyalty Programs Social Media 52

SurveySensum

JULY 13, 2023

You must not launch an NPS survey here – that’s why it is imperative to know which survey to send at which touchpoint!] → “On a scale of 1-5, where 1 is ‘Very Difficult’, and 5 is ‘Very Easy’, how would you rate the ease of the payment process during your recent shopping experience with us?

Retail 52

Retail Survey Tools Customer Experience 52

SurveySensum

JULY 13, 2023

You must not launch an NPS survey here – that’s why it is imperative to know which survey to send at which touchpoint!] → “On a scale of 1-5, where 1 is ‘Very Difficult’, and 5 is ‘Very Easy’, how would you rate the ease of the payment process during your recent shopping experience with us?

Retail 52

Retail Survey Tools Customer Experience 52

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. The functionality in loyalty systems is being broken up.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Currency Alliance

NOVEMBER 16, 2021

In such an ecosystem, customers can burn at any touchpoint, with any partner, and a team member can enable new redemption options with a few clicks of a mouse and no dependency on the IT department or a vendor. Airlines and hotel groups are masters at this. Burn touchpoints in a redemption ecosystem.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

In such an ecosystem, customers can burn at any touchpoint, with any partner, and a team member can enable new redemption options with a few clicks of a mouse and no dependency on the IT department or a vendor. Airlines and hotel groups are masters at this. Burn touchpoints in a redemption ecosystem.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

FEBRUARY 20, 2023

Historically, the rules engine module was embedded in a monolithic loyalty system, and the degree of flexibility in configuring accrual, redemption, or exchange rules depended very much on the technology vendor. With modern systems, that data access is typically provided via an API (application programming interface).

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

ProProfs Chat

AUGUST 19, 2020

Here is a quick recap: Right before an overbooked United Express flight took off on April 9, 2017, airplane staff were recorded manhandling and forcibly removing passengers to make room for airline employees. . Now, it would be wrong to say that such a big airline company did not have a devised structure of customer service policies.

Policies 105

Policies Customer Service How To Guidelines 105

SurveySensum

FEBRUARY 20, 2024

Take advantage of different types of surveys at different touchpoints of the customer journey. Optimize your Customer Journey The customer journey includes multiple touchpoints and interactions that can be optimized to improve the journey and customer experience. How? – By creating customer personas and customer journey mapping.

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

SurveySensum

FEBRUARY 20, 2024

Take advantage of different types of surveys at different touchpoints of the customer journey. Optimize your Customer Journey The customer journey includes multiple touchpoints and interactions that can be optimized to improve the journey and customer experience. How? – By creating customer personas and customer journey mapping.

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

Currency Alliance

APRIL 10, 2021

You might have noticed that several airlines mortgaged their loyalty programs in 2020 for many billions of dollars. On a personal note, I don’t sell loyalty systems or provide consulting services. Massive businesses, such as Kodak and Blockbuster and – recently – some large airlines, have already suffered that fate.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

NOVEMBER 14, 2019

Airlines will spend a good portion of 2020 proving that their programs are fundamental to minimizing the environmental impact as the industry grows. At the Loyalty Surgery this year, IBM’s Greg Land said that their modern martech trial at Malaysia Airlines performed extremely well, delivering a 43% improvement in ROI.

Loyalty 40

Loyalty Trends Loyalty Programs Hotels 40

Clarivate

SEPTEMBER 19, 2017

Your challenge is to deliver an intentional customer experience in such a compelling way — whether through the User Experience (UX), through interactions with colleagues (such as Customer Service), or through systems and processes — that this experience drives positive customer attitudes and behaviors.

Brands 53

Brands Customer Success Airlines User Experience 53

CSM Magazine

AUGUST 22, 2019

The Summit provides a space for us to learn best practices from each other and about new technologies from sponsoring vendors.” – Michelle Buckley, Director of Operations, Customer Relations/Rapid Rewards, Southwest Airlines. Director of Operations, Customer Relations/Rapid Rewards, Southwest Airlines.

Customer Service Strategies 40

Customer Service Strategies Meeting Strategy Customer Service 40

GetFeedback

JANUARY 6, 2020

Winning CX initiatives–those achieving tangible benefits or a competitive edge–tend to include more stages (also known as touchpoints) in journey maps. Couple that with all the resources (departments, people, systems) involved in on the selling side, and you’ve got a complicated map.

Customer Journeys 195

Customer Journeys B2C B2B Social Media 195

Currency Alliance

DECEMBER 17, 2019

incentivizing more touchpoints so that you can build emotional loyalty. A customer-first business will put the loyalty program at the heart of their data collection and customer engagement ecosystem – as the glue that binds every other product, service, or customer touchpoint together. >Data collection: integrate more touchpoints.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Currency Alliance

FEBRUARY 10, 2021

You might have noticed that several airlines mortgaged their loyalty programs in 2020 for many billions of dollars. I don’t sell loyalty systems or provide consulting services. Non-purchase touchpoints might include your customers: mentioning your brand in a positive way on social media. Nobody granted those loans on a whim.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52