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Christmas Advertising that Connects Emotionally and Cuts Through Advertising Clutter

Maru Group

Amazon and Aldi crowned most effective UK Christmas ads of 2019. The UK Christmas advertising campaign is well underway, with big-name retailers and grocers, including John Lewis, Amazon and Aldi, all buying for our attention and hard-earned cash. billion on Christmas advertising efforts in 2018.

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Christmas Advertising that Connects Emotionally Cuts-Through the Clutter

Maru Group

Amazon and Aldi crowned most effective UK Christmas ads of 2019. The UK Christmas advertising campaign is well under way, with big name retailers and grocers, including John Lewis, Amazon and Aldi, all buying for our attention and hard-earned cash. The lavish productions grow each year.

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The 2019 State of Social Report

NetBase

And any brands still devoting half-hearted efforts to their digital marketing really need to read The 2019 State of Social Report , as it offers game-changing insight for (and from) small, challenger and top-performing businesses. And you can thank consumers for that. Consumer Marketing Opportunities & Challenges.

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Popeyes Wins Online Love for Advertising Awesomeness

NetBase

Ever since the Chicken Sandwich Wars of 2019 , Popeyes has been winning online love for its advertising awesomeness. Since its unexpected and wildly viral success promoting its spicy chicken sandwich, Popeyes has eschewed television advertising. Popeyes’ Ad Strategy Shift. So “online only” for Popeyes from on then, hmm?

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7 Advertising Strategies That Can Work During A Slowdown

SurveySparrow

Investing money in advertising seems like a luxury to some businesses. . Here we’ve shared seven creative advertising strategies for you. Because putting an end to advertise is not an option! Let’s get started with some real-life examples to convince you why advertising during a slowdown may not be a bad idea! .

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The time is now for omnichannel retail: 2021 consumer trends

delighted

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.

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10 Hot Retail Trends in 2019

Oracle

At NRF 2019 , we asked retail leaders, “What are the top retail trends in 2019?” So, leveraging machine learning and science to understand consumer behavior, to understand mind patterns, is definitely going to give a competitive advantage to any retailer that is willing to jump into the science and machine learning world.”

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