article thumbnail

How to Identify Your Most Important Customer Touchpoints

GetFeedback

When tasked with overhauling the customer experience (CX), business leaders often seek to identify the most critical customer touchpoints. The important touchpoints are a make or break–they determine whether customers choose to stay, whether customers upgrade or cancel and whether customers recommend you to their friends and family.

article thumbnail

{Guest Post} Emotional Analysis Of Customer Feedback: The Missing Link

Michelli Experience

According to Bruce Temkin’s 2016 study , after a positive emotional experience, customers are 15 times more likely to recommend a company. The ideal analysis of customer feedback should focus on themes , linking them on emotions. Furthermore, this should be unique to each brand, survey, and even touchpoint.

Analysis 223
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Experience ROI Opportunities on B2B Touchpoints

ClearAction

Customer Experience ROI Opportunities on B2B Touchpoints Lynn Hunsaker. Your intranet or internal collaboration tool can be a good vehicle for sharing immediate feedback from customers. Or you could collect and package customer feedback for bi-weekly or monthly reports that can be reviewed regularly by groups in their staff meetings.

article thumbnail

Intelligent Customer Touchpoints: What Are They and Why Do You Need Them?

CX Journey

Identify and Understand Customers Identity-driven touchpoints are designed to understand who the prospect or customer is. Deliver Convenience Digitally Digitally-enabled customer touchpoints include mobile web, mobile apps, text messaging, live chat, online customer communities, live videoconferencing, and self-service portals.

article thumbnail

Telecoms and Retention: Are customers leaving as fast as your internet speed?

CloudCherry

In 2016, Canada’s two telecom giants, Bell Canada and Telus, spent more money to stop subscribers from leaving them compared to the previous year. Bell Canada and Telus reported increased wireless retention spending for both the full year and fourth quarter of 2016, according to their annual report. Don’t just be open to feedback.

Wireless 210
article thumbnail

{Guest Post} Emotional Analysis Of Customer Feedback: The Missing Link

Michelli Experience

According to Bruce Temkin’s 2016 study , after a positive emotional experience, customers are 15 times more likely to recommend a company. The ideal analysis of customer feedback should focus on themes , linking them on emotions. Furthermore, this should be unique to each brand, survey, and even touchpoint.

Analysis 100
article thumbnail

ChurnZero Earns a 2021 Top Rated Award From TrustRadius

ChurnZero

These awards are based directly on feedback from their customers. Since 2016, the TrustRadius Top Rated Awards have become the industry standard for unbiased recognition of B2B technology products. Since 2016, the TrustRadius Top Rated Awards have become the industry standard for unbiased recognition of B2B technology products.

B2B 98