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Is the Chief Experience Officer a Worthwhile Addition to the C-Suite?

Retently

Do you simply rely on the generic “the customer is always right” speech, or do you have a customer-centric culture in place that’s overseen by a professional who understands how customers think and feel, and who knows how to get that point of view across to other employees too? How do you approach customer happiness in your company?

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Q&A: Understand the Growth and Retention Metrics of SaaS Companies from Recent Surveys and M&A Activity

ChurnZero

Q: Does the importance of retention metrics vary by strategic buyers versus private equity (PE) buyers? . The metrics are obviously very important, and they probably are why they buy “Company A” versus “Company B.” They didn’t really exist in mass during 2008 and 2009, so we’ve never really seen it.

Metrics 72
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Assessment for Almost-Automatic CX Excellence

ClearAction

Interestingly, every digitalization study reveals that primary success factors are cultural. 5 CXM competencies are Metrics & Analytics, Improvement & Design, Culture & Accountability, VoC & Intelligence, and Operationalized CX Strategy. In fact, technology deployment requires full-time management. Learn More.

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Health care mergers and acquisitions: Why patients and employees should come first

Alida

Between 2009 and 2013, annual hospital deals have increased 14 percent. Engage with your patients throughout the process to benchmark satisfaction metrics and get a better understanding of its impact to wait times, consumer perception and other factors of patient care. The Affordable Care Act in the U.S.,

Airlines 138
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Customer Experience Articles

ClearAction

Building a Customer-Centric Culture. Culture of Trust for Customer Experience Management BKM: Kimpton, Cisco. 4 Building Blocks for a Customer-Centric Culture article. Building a Customer-Centric Culture article. Growing a Customer Care Culture by Hiring Right BKM: Southwest, Nordstrom, Ritz-Carlton.

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What Every Marketer Needs to Know about Brand Image, Equity, Personality & Archetypes

C3Centricity

These elements are usually grouped into three types: the rational / functional benefits, the subjective / emotional elements and the cultural / relational factors. Cultural / Relational (Societal) factors are those associated with a brand’s trust and responsibility. No wonder they are doing well! SOURCE: Apple.

Brands 159
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5 Top Customer Service Articles of the Week 7-11-2022

ShepHyken

Time to Emphasise Real-Time CX Metrics by Ginger Conlon. In other words, It’s essential to understand the “why” behind the metric. My Comment: Here’s another excellent article on CX metrics. Here’s a question (and an answer): What metrics should we use to gauge success? Finally, this is an all-the-time consistent effort.