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Is Net Promotor Score still the best metric for measuring Customer Satisfaction?

Uniphore

Developed and first introduced in 2003 by Fred Reicheld, Bain and Company and Satmetrix, Net Promoter Score® (NPS 1 ) has become somewhat of the definitive metric for gauging customer satisfaction and loyalty.

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What Is The Access to Transformation And Authentic Customer-Centricity?

Maz Iqbal

What Has Transformation To Do With Customer-Centric Business? What has this conversation to do with all things Customer and especially customer-centric business? The Transformation of Zappos Occurred in March 2003. Was it not a letting go, a complete letting go, and embracing the unknown? Everything.

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Is Net Promotor Score still the best metric for measuring Customer Satisfaction?

Uniphore

Developed and first introduced in 2003 by Fred Reicheld, Bain and Company and Satmetrix, Net Promoter Score® (NPS 1 ) has become somewhat of the definitive metric for gauging customer satisfaction and loyalty.

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NPS Benchmarks for 2018: How Do You Compare?

AskNicely

The Net Promoter Score framework arrived in 2003, and since then organizations have been trying to answer that question. Brands that embrace these new NPS best practices unlock accelerated growth and long-term advocacy because they possess an advantage on customer experience. Connecting NPS-Based Customer Centricity to Business Growth.

NPS 150
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Business-to-Business Customer Experience – How to Get it Right?

Provide Support

To begin with, a customer centric approach is the way forward and it is equally relevant in both B2B and B2C settings. © 2003 - 2017 Provide Support LLC. Buyers are more informed, and they look forward to greater engagement and transparency. Read more.

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The Impact of the Chief Customer Officer, Part II

CCO Council

Last week, I described recent research conducted by the CCO Council into the impact of the chief customer officer on company financials. Customer Centricity is a two-year investment. Developing and improving customer strategy is a profitable but longer-term investment. Everyone says they are customer centric.

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How to Set Industry NPS Benchmarks and Why It Matters

Lumoa

The NPS system was created by Fred Reichheld and his team at Bain & Company and Satmetrix Systems in 2003 to help companies improve their marketing strategies to better serve customers’ needs with real, verifiable data that they could analyze and act on.

NPS 208