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How to Set Industry NPS Benchmarks and Why It Matters

Lumoa

The NPS system was created by Fred Reichheld and his team at Bain & Company and Satmetrix Systems in 2003 to help companies improve their marketing strategies to better serve customers’ needs with real, verifiable data that they could analyze and act on. Looking to Improve Your CEM System?

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Employee Culture: Why Amazon is on Top and Bank of America Isn’t

Beyond Philosophy

According to the global leaders, that’s because: They deliver excellence customer service. They have stated publicly they want to be the “ Earth’s most customer centric company. ” If you enjoyed this post, you might be interested in the following blogs: Didn’t Believe Amazon Was Customer Centric Before?

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Average Survey Response Rate You Should Aim For

Lumoa

Setting survey response rate benchmarks can help you assess the performance and overall growth of your customer experience management (CEM) system. We’ll also share the areas of your CEM system you can record and provide general steps to help you benchmark your performance. What Is Your Survey Response Benchmark?

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