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Customer Support Outsourcing Philippines: Cynergy BPO – Revolutionizing Tech-Driven Customer Experience

CSM Magazine

Ralf Ellspermann, CSO of the advisory firm, and a multi-awarded BPO executive, has been a cornerstone of the Philippine outsourcing landscape since its early days in 2001. As the inclination for customer service outsourcing to the Philippines scales, Cynergy BPO distinguishes itself as an essential partner in transforming CX delivery.

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McDonald’s Appoints Manu Steijaert as Global Chief Customer Officer

CSM Magazine

Chris Kempczinski, President and CEO said: “The formation of the Customer Experience team strengthens McDonald’s ability to lead the industry in anticipating and delivering on customer needs at every part of the Brand journey, which increasingly extends beyond the walls of the physical restaurant through digital, delivery and Drive Thru.

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The New “Value” Menu—Why Recession-Proofing QSR Must Go Beyond Low Cost 

Strativity

To gain deeper insight into the health of brand and consumer relationships as we emerge from the pandemic, Material launched a propriety diagnostic that allows brands to measure the quality of their customer experience. On average, financial performance for High Fidelity brands is 3.5x greater than Low Fidelity brands. .

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Long Live The Service Design Agency

Kerry Bodine

But thinking that we’ve seen the last of service design agencies is like thinking that we’d seen the last of startups when the first dot-com market collapsed in 2001. Cross-industry pollination drives service innovation. Service design agencies are here to stay. Here’s why: Money isn’t everything. Not much at all.

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Long Live The Service Design Agency

Kerry Bodine

But thinking that we’ve seen the last of service design agencies is like thinking that we’d seen the last of startups when the first dot-com market collapsed in 2001. Cross-industry pollination drives service innovation. Service design agencies are here to stay. Here’s why: Money isn’t everything. Not much at all.

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Why Nostalgia is Not Just a Thing of the Past But the Present

Beyond Philosophy

I still remember back in 2001 when Cadillac used Rock and Roll by Led Zeppelin in their commercial. People like the celebrity endorser, and therefore, they like your brand more. Despite constantly evolving and innovating, the experience is heavy on nostalgia. You see a similar effect in celebrity endorsements. They survived.

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Bad Data Series: Excite Wasn’t Excited About Google

NetBase

We’ll explore the many ways the wrong social analytics solution, offering inaccurate insight , could result in brands misunderstanding potential market opportunities. We analyze why Excite undervalued the importance of “search” and offer tips for rethinking innovation and setting your own brand’s priorities.

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