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Personalization In Sales Leads To Increased Loyalty and Repeat Business

Integrity Solutions

Mastering the human side of selling is key to sales success, but what does phrase that mean exactly? At its essence, humanizing the sales experience is really about personalization. The desire for a personalization in the sales experience has only grown in recent years. The same holds true across the sales-service continuum.

Sales 107
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How CX is like HR

Zeisler Consulting

The conversation usually comes as a side note to the dreaded ROI of CX discussion. Have there been white papers and think pieces that show that a company’s HR budget (to turn it into cold, hard numbers) is directly tied to its profitability? What’s the ROI?”. People is everything , a lot of business gurus will tell us.

ROI 72
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Essential Aspects of Sales Training

Integrity Solutions

What Is Sales Training? Sales Training – at its heart – should be about learning to uncover and identify customer needs, thus creating value and providing service. Successful sales people know is about doing something for the customer – not to the customer.

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For CX success, re-evaluate your purpose

Zeisler Consulting

Notice that there’s no mention in there about revenues, sales, or market share. That’s on purpose, because the more I think about the “ ROI of CX ,” the more I realize that we in CX are writing checks that the Customers’ experiences alone (no matter how awesome they may be) can’t cash. So why even bother?

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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B2B vs. B2C Marketing: What Are the Main Differences?

Oracle

B2B marketers don’t have it nearly as quick and easy, with longer average sales cycles marked by building trusted relationships over time and in an ever-growing digital sales environment, as outlined by this June 2020 Forrester report. Dig into this SmarterCX article covering B2B and B2C sales practices.

B2C 85
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Rebellion at Dollar General! A Challenge to CX Strategies?

CX University

Yet, how often do we face skepticism regarding the return on investment (ROI) of CX initiatives? increase in Dollar General’s sales for 2024, reaching $40.33 Does the forecasted sales increase for Dollar General challenge the notion that ethical practices and employee welfare are integral components of a successful CX strategy?