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Why a Customer Success Plan Is the Best Thing You Can Do for Your Customer Relationship

Totango

A key component of creating customer success is working with your customer to identify and organize mutual goals into a standardized customer success plan. How to Create and Leverage an Outcome Success Plan. Share your plan with customers.

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The Evolution of Customer Relationships

Andrew Mcfarland

A recent conversation with a friend set my mind to consider the changing nature of customer-supplier relationships. In my experience, such relationships have evolved from win-loss to become more win-win.

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B2B Customer Success and Customer Relationship Management

TeamSupport

Customer Relationship Management (CRM) can have many different definitions, and can sometimes cause confusion. Does CRM include correspondence before a company becomes a customer, such as sales and marketing? Should CRM extend to all areas of a business, including internal IT teams who don’t interact with customers? Customer Relationship Management. Let's examine why B2B customer success and CRM are so important.

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B2B Customer Success and Customer Relationship Management

TeamSupport

Customer Relationship Management (CRM) can have many different definitions, and can sometimes cause confusion. Does CRM include correspondence before a company becomes a customer, such as sales and marketing? Should CRM extend to all areas of a business, including internal IT teams who don’t interact with customers? Customer Relationship Management. Let's examine why B2B customer success and CRM are so important.

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The SaaS Guide to Customer Engagement, Retention, and Advocacy

After onboarding, most SaaS customers have to find their own way to success. This ebook by Influitive is a compilation of some of the best examples of programs designed to drive customer retention and advocacy, with examples from some of the world’s largest and most innovative SaaS vendors.

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How Customer Success, Marketing, & Advocacy Work Better Together to Scale Customer Relationships

Influitive

New York City in the winter time is a place full of magic, and that magic was taken to another level on December 8th as the Customer Marketing Alliance brought together CMA pros from around the world for their first annual Customer Marketing Summit. Customer Advocacy

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The Real Difference Between Customer Support and Customer Success

Retently

With new SaaS companies popping up every day and a customer-centric culture coming into play, there’s (understandably) some confusion about how to manage customer interactions. But there’s still one area that’s neglected all too often – Customer Success.

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Built to last: Nurturing customer relationships that will survive a downturn

Gainsight

During times like these, the relationships you have formed and nurtured become more important than ever. And we’d like to take that idea one step further—during an economic downturn it is vital that customer success teams continue to proactively build relationships.

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Why You Should Focus on Nurturing the Customer Relationship

Totango

The digital transformation of business has created a customer-centered economy where customers seek short-term commitments and value choice, flexibility, and personalized service. This has irrevocably changed how enterprises need to approach customers. Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. Invest in Current Customers .

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When is the Right Time to Grow Your Customer Success Team?

ClientSuccess

Vectors by Vecteezy As the growth of your business accelerates, you may face a difficult decision: when and how to scale up your customer success team. This blog post will discuss three metrics to consider when evaluating your customer success team size.

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Why You Should Focus on Nurturing the Customer Relationship

Totango

The digital transformation of business has created a customer-centered economy where customers seek short-term commitments and value choice, flexibility, and personalized service. This has irrevocably changed how enterprises need to approach customers. Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. Invest in Current Customers .

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Uber Has a Major Customer Relationship Problem

Promoter.io

The post Uber Has a Major Customer Relationship Problem appeared first on Promoter.io Customer Success Featured General Net PromoterA few years ago, I was taking an early morning flight home from Atlanta. Since it was 5 in the morning, I didn’t feel like standing outside to wait for a taxi, so I decided to use Uber. As with most of my Uber experiences, the car arrived promptly, the driver was courteous and personable […].

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Helping Companies Build Stronger Customer Relationships

TeamSupport

Managing customer relationships, on the other hand, has been incredibly challenging. To this end, helping enterprises rekindle the spirit of customer relations is TeamSupport. Built for remote working, the company’s solution has enabled the concept of support teams in different time zones around the world, as well as global customers with unique needs, holidays, and SLAs. “We Maintaining B2B Customer Relationships Most Promising CRM

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13 Customer Success Manager Skills to Look for When Hiring

Totango

Hiring team members with the right customer success manager skills is critical for the effectiveness of your CS team and strategy. We’ll cover these below, along with five best practices to follow when bringing a new customer success manager aboard your team.

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How Better Customer Relationship Management Can Increase ROI

ClientSuccess

If you are a customer success team leader or a CSM, you spend your days establishing and nurturing customer relationships, so obviously you realize how important they are to the ongoing success of your organization. What is customer ROI?

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Why Now is the Time to Invest in Customer Success

Totango

We’ve been here before, however, and we know that during uncertain times, protecting your customer base is the most important thing you can do for your business. Customer retention is the lifeblood of recurring revenue enterprises, no matter what the external economic circumstances may be.

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The Ultimate List of Customer Success Resources for 2023

Gainsight

Every year Gainsight loves to give our customers and community a roundup of our best resources, including events, webinars, articles, ebooks, and more. Launching Customer Success. Trust Is a Prerequisite for Total Company Alignment to Customer Success.

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Resolve Escalations and Deepen Customer Relationships with Totango’s New SuccessBLOC

Totango

You always want to provide a positive, nurturing experience for your customers through every step of their journey. When this happens, it’s critical to figure out a resolution that not only addresses the overall problem, but deepens your customer relationship in the long term.

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Grow Customer Relationships: Strategies for Long-Term Success

Totango

The new customer-centered economy marks a fundamental change in the business/customer relationship. It’s no longer wise for businesses to focus the majority of their efforts on seeking new customers. After all, recurring revenue business models revolve around customer subscriptions that must be paid for or renewed monthly or annually. But they aren’t a guarantee of revenue; customers can cancel at any time. Nurture Every Customer Equally.

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Why You Need More than CRM Features for Customer Success

Totango

Customer relationship management software is great for sales, but it isn’t a substitute for a customer success platform. A typical CRM feature list also may include: Storing notes on customer marketing and sales interactions. Recording customer purchase history.

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Customer Success Leading Indicators

ClientSuccess

For a team to be truly successful in the customer success world, data and metrics should inform every decision made. Leading indicators are variables or occurrences which can help your team forecast how a customer account will fare over time.

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Part 3: Helping Companies Build Stronger Customer Relationships

TeamSupport

The editors sat down with TeamSupport co-founder and COO, Eric Harrington, to talk about customer support in the time of COVID and building strong customer relationships in Part 1 of this series, and current trends and the future of B2B customer support in Part 2.

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Part 2: Helping Companies Build Stronger Customer Relationships

TeamSupport

They sat down with TeamSupport co-founder and COO Eric Harrington to talk about customer support in the time of COVID and building strong customer relationship in Part 1 of this series. The future is also about Customer Success.

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Supercharge your success with ChurnZero’s new Customer Success AI™

ChurnZero

No matter what your role in Customer Success, creating and ideating on new content, strategies and engagements is key to the customer relationships you build and the results you drive. What is Customer Success AI ? How can AI help Customer Success?

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8 Key SaaS Customer Success Metrics & How to Measure Them

Zonka Feedback

Long-lasting customer relationships are essential to ensure success of any business. And when we talk about SaaS businesses, it becomes even more necessary to ensure that your customers are successfully using your product. Customer Experience

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Customer Relationship Management System Features: What a CRM Includes and What It Doesn’t

Totango

We’re living in the age of the recurring revenue business, and in this increasingly digital economy, enterprises succeed by nurturing customer relationships over the entire lifecycle. Do it right and customers will stay with you for years. Keeping customers happy starts with obsessively gathering insights on your clients from data. With this much information and so many customers, you need software that will inform you when a customer experiences a relevant event.

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Advocacy Insights Inside Salesforce Deepen Customer Relationships

Influitive

To make them even more successful, it’s important to give them additional account and contact insights […]. The post Advocacy Insights Inside Salesforce Deepen Customer Relationships appeared first on Influitive. Salesforce is the home of those who live and breathe revenue.

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5 Best Practices for Hiring a Customer Success Manager

Totango

Following best practices for hiring a customer success manager can make a critical difference in the quality of your customer relationships. This can determine whether customers renew or churn and whether they become loyal ambassadors for your brand.

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Customer Success & Marketing Success

Gainsight

When you think of customer success and marketing, you may be thinking that those two areas of the business—and their related strategies—aren’t very related. In fact, by making customer success an enterprise-wide priority, the entire company benefits—along with your customers, of course!

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8 Customer Success Tools to Enhance Your CS Software

Totango

Customer success tools extend the functionality of your CS platform, multiplying its value. By connecting data from other success tools to your CS tool, you can view and manage all your customer data from one place instead of leaving it isolated in separate information silos.

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Customer Success & Teammate Success

Gainsight

You don’t usually hear feedback about how your customer-facing teams are doing unless things are either going really well or, unfortunately, really bad. Here are three key ways customer success thinking crosses over to also help teammate success. Customer Success

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The Secret Weapon for Building Great Customer Relationships

ClientSuccess

As a customer success professional in 2021, you understand the critical importance of strong, lasting customer relationships. Delivering customer-first service. Here are some questions to ask to make sure you’re delivering customer-first service: .

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5 Tips for Building a World-Class Customer Success Team

Totango

The COVID-19 pandemic created a new sense of urgency around protecting and nurturing customers by highlighting the fact that customers truly are the core of every business. And in this customer-centered economy, your customer success (CS) team is invaluable.

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Understanding Customer Success: Growth Driven by the Customer-Centered Economy

Totango

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. Increase Customer Retention.

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Want to Improve Your Customer Relationships and Bottom Line? Put Yourself in Your Customers’ Shoes Says CCO at Rigor

Customer Bliss

“The experiences start from the beginning; the customer has to start feeling that empathy from the beginning when they are prospects,” says Francis Cordón , the first Chief Customer Officer at Rigor. Like our previous guest, Patricia Pedhom Nono , Francis is a tech guy who made his way into customer service, taking on CX leadership in the company’s newly created role. Put Yourself in the Shoes of Your Customer.

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6 Essential Messages for Customer Success Manager Automation

Totango

Building out customer success manager automation depends on the effective use of email and in-app messaging. Planning strategic emails at key milestones in your customer journey can help you deliver a smoother customer experience, yielding higher satisfaction and better retention rates.

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Customer Churn Software: Can You Improve Customer Relationships During a Crisis?

ClientSuccess

If customer success leaders can agree on anything it’s that 2020 has been anything but normal. Luckily, many organizations have faced the ongoing crisis by quickly pivoting to new value-based initiatives or doubling down on customer-focused solutions.

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How Moen Is Using Next-Generation Cloud Technology to Build Enduring Customer Relationships

SAP Customer Experience

To compete successfully in crowded markets, you must meet high consumer expectations for a smooth purchasing journey and swift and efficient service. SAP Commerce Cloud cloud customer success CX Live Customer Experience SAP Sales Cloud SAP Service Cloud

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The Ultimate List of Customer Success Resources For 2021

Gainsight

As we embark on the New Year, now is the perfect time to catch up on Gainsight’s Customer Success resources from 2020. We compiled our best Customer Success resources from last year, from blogs to ebooks to webinars and podcasts. Launching Customer Success.

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Customer Success for Services Companies

Kapta Customer Success

Up until now, Customer Success (CS) strategies have primarily lived in the software and technology fields. As a leading provider of Customer Success software, we’re always looking for new ways that Customer Success strategies can be integrated into any company’s existing customer relationship systems. The Theories Behind Customer Success. Automate the Customer Success Process. Customer Success customer success

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