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Customer relationship

Very Best Service

Building Strong Customer Relationships: The Key to Success Photo by Kamaji Ogino Building strong customer relationships is essential for any business that wants to succeed. There are many different ways to build strong customer relationships. Here are a few tips: Be responsive to customer inquiries.

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Why a Customer Success Plan Is the Best Thing You Can Do for Your Customer Relationship

Totango

A key component of creating customer success is working with your customer to identify and organize mutual goals into a standardized customer success plan. Your customer success team can keep clients better informed on their progress, actively demonstrating the value obtained through your product.

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How Customer Success, Marketing, & Advocacy Work Better Together to Scale Customer Relationships

Influitive

New York City in the winter time is a place full of magic, and that magic was taken to another level on December 8th as the Customer Marketing Alliance brought together CMA pros from around the world for their first annual Customer Marketing Summit.

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Trends shaping The Forrester Wave™: Customer Success Platforms report

Totango

With acquisition costs proving too high in today’s constrained environment, many businesses are finally putting greater focus on nurturing existing customer relationships to ensure retention and expansion. The global market research company conducted its first Forrester Wave™ evaluation of top customer success platforms.

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The SaaS Guide to Customer Engagement, Retention, and Advocacy

This ebook by Influitive is a compilation of some of the best examples of programs and campaigns designed to drive customer retention and advocacy, with examples from some of the world’s largest and most innovative SaaS vendors—including Cisco, Ceridian, Dell EMC, MongoDB, SAS, and more.

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The Real Difference Between Customer Support and Customer Success

Retently

But there’s still one area that’s neglected all too often – Customer Success. As SaaS companies spring up, the essential Customer Success role is being rolled into Customer Service. What is the role of Customer Success? The Customer Success Manager (CSM) is thus not a passive role.

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B2B Customer Success and Customer Relationship Management

TeamSupport

Customer Relationship Management (CRM) can have many different definitions, and can sometimes cause confusion. Does CRM include correspondence before a company becomes a customer, such as sales and marketing? Should CRM extend to all areas of a business, including internal IT teams who don’t interact with customers?