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Mapping Customer Journeys Through a Systems Lens

Horizon CX

The customer journey map (CJM) is a useful and crucial tool to help businesses uncover and visualize the experience their customers have when interacting with the brand from the customer’s point of view. That last underlined phrase underscores the criticality and validity of the customer journey.

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3 Tips for Insurance CX Programs Looking to Collect Valuable CX Data

InMoment XI

Another important thing to consider when listening to the Voice of Customer is when your CX team is listening along the customer journey. So think about the different touchpoints that pose potential for valuable CX data. The next question you have to ask is, “are surveys really the best way to engage customers?”

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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

Customer experience platforms make it possible to manage all the customer data in one platform and reach out to them when they need it. In your CX platform dashboard, you can see how your customers behave across all touchpoints and can personalize your interactions with them based on their behavior and preferences.

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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

Let’s explore customer experience management (CEM), its pivotal role in shaping customer lifetime value , and strategies for measuring the return on investment of CX initiatives. If you have customers, then they’re having an experience with your brand, your products, and at every step in their journey.

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5 Key Learnings from Customer Experience Experts at The XI Forum Europe 2023

InMoment XI

Apply The Art of Integrated CX Strongest Signals: Comprehensive Data Collection The first step towards delivering an omnichannel customer experience is to gather customer experience data from every conceivable source. That means capturing insights from every touchpoint and channel.

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The Complete Guide to Mastering Contact Center Analytics

InMoment XI

It’s the pulse of customer interactions, the rhythm of agent responses, and the melody of operational flows. These analytics tools delve deep, illuminating the nuances of every conversation, every piece of customer feedback , and every touchpoint. Collecting data is akin to gathering puzzle pieces. Enter analytics.

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The ROCX™ Report: How Journey Mapping Software Transforms Customer Touchpoints Into Action Drivers that Deliver ROI

Clarivate

At some point during the implementation of your Customer Experience (CX) strategy and plan, you will be asked to show a Return on Investment (ROI). How can you measure improvement of those touchpoints in a way that matters to a customer? Executive Overview.